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KNZR logo.gif
CityBakersfield, California
Broadcast areaBakersfield, California
Branding1560 & 97.7 FM KNZR
Slogan"News. Talk."
Frequency1560 kHz
First air date1933
Power25,000 watts (day)
10,000 watts (night)
Facility ID7715
Former callsigns1933-1990: KPMC[1]
OwnerAlpha Media, LLC
(Alpha Media Licensee LLC)
Sister stationsKKBB, KLLY, KNZR-FM
WebcastListen Live

KNZR (1560 AM) is a news/talk radio station based in Bakersfield, California, United States. The station broadcasts with 25,000 watts of power daytime and 10,000 watts nighttime, and can be heard in most of California and other Western states at night. KNZR is designated by the FCC as a clear channel, Class A radio station. It is owned by Alpha Media, LLC, through licensee Alpha Media Licensee LLC. Its studios are located in Oildale, and its transmitter is located in southwest Bakersfield.

The station was assigned the KNZR call letters by the Federal Communications Commission on September 21, 1990.[1] An FM simulcast on KNZR-FM began in November 2011.


KNZR-AM is simulcast on KNZR-FM. Together, their programming is comprised nearly entirely by syndicated programs that also stream online via their own websites including Coast to Coast AM, The Glenn Beck Program, The Rush Limbaugh Show, The Sean Hannity Show, The Mark Levin Show, Handel On The Law hosted by Bill Handel and The Tech Guy hosted by Leo Laporte. Its only "live and local" offering is The Terry Maxwell Show, hosted by Maxwell, a restaurateur and former Bakersfield City Councilman, 3:00 p.m. to 6:00 p.m., Monday-Friday.

Racial Controversy[edit]

Midday host Jaz McKay drew protesters to the station and was investigated by the Kern County Sheriff's Department in May, 2017, for a social media post in which McKay, a concealed carry permit holder, stated that he was “getting ready to open a 30-round mag on you people” while disparaging the number of Spanish-language radio stations in the Bakersfield, California market, referring to them as “Messican.”[2][3]

On January 18, 2018, McKay used the racial epithet spic to describe Hispanics.[4] At 45.5%, Hispanics comprise the largest demographic group in Bakersfield.[5] On January 24, station licensee Alpha Media reported that McKay’s time slot was now being filled by Sean Hannity.[6] On the same day, it was also reported that McKay’s fellow conservative talk show host Inga Barks was, for unspecified reasons, no longer associated with the station.[3]

Despite his use of racist language and the outrage that followed his disparaging remarks concerning Latinos, McKay was given the 10:00 a.m. to 2:00 p.m. time slot on KERN Radio in December, 2018.[7]


  1. ^ a b "Call Sign History". FCC Media Bureau CDBS Public Access Database.
  2. ^ “Kern County sheriff investigating social media comments made by KNZR host Jaz McKay”, ‘’Bakersfield Californian’’, May 31, 2017
  3. ^ a b “Two conservative radio talk show hosts lose jobs at KNZR”, ‘’Bakersfield Californian’’, January 24, 2018
  4. ^ “Facebook ablaze over racist comment by local talk radio host”, ‘’Bakersfield Californian’’, January 19, 2018
  5. ^ Race and Ethnicity in Bakersfield at Statistical Atlas
  6. ^ “Sean Hannity Is Back In Bakersfield”,, January 24, 2018
  7. ^ "Jaz McKay set to return to radio following racist video", 23ABC News, December 19, 2018

External links[edit]

Coordinates: 35°18′30″N 119°02′46″W / 35.30833°N 119.04611°W / 35.30833; -119.04611