|Broadcast area||San Diego, California|
|Branding||"Rez Radio 91.3"|
|First air date||2010|
|HAAT||−325 meters (−1,066 ft)|
|Callsign meaning||Kupa Pala Rez Indians|
|Former callsigns||KUUP (2009)|
|Owner||Pala Band of Mission Indians|
KPRI (91.3 FM) is a community radio station licensed to serve the community of Pala, California, United States. The station is owned by the Pala Band of Mission Indians. The station began operating under program test authority in December 2010 and received its broadcast license on February 3, 2011.
The station is branded and only referred to on-air as "Rez Radio 91.3". Rez Radio broadcasts a mixture of local public affairs programming and music for the community of Pala. The primary mission of Rez Radio is to be a contact point in case of an emergency to pass information to the listeners. The station has broadcast local softball games, Native American language lessons, and locally produced music, and other items of interest.
The station was assigned the call sign KUUP by the Federal Communications Commission on March 30, 2009. While still under construction, the station was assigned new call sign KOPA on May 6, 2009. The call sign was changed to KPRI on March 23, 2018 with the initials standing for "Kupa Pala Rez Indians". Kupa is the name of the ancestral home near Warner Springs of the majority of the Pala tribe.
The station applied to the FCC for its license to cover on December 3, 2010, and the FCC accepted this application for filing on December 6, 2010. This application was amended on January 12, 2011, and on February 3, 2011, the FCC issued the station its broadcast license. KOPA signed on as "Pala Rez Radio 91.3" on February 3, 2011.
During the first seven years on the air, programs originating on Rez Radio have won 19 San Diego Press Club awards including 2012, 2013, 2014, 2015, and 2016 in the "Best Radio Newscast" category for John Fox's Pala Today News at Noon (the category was retired after 2016) and 2013-2017 "Best Interview Program" by the Galaxy Moonbeam Night Site program with Gilbert Smith and Mike Bragg. In 2014, "Pala Life Past and Present", an interview, native music and archives show hosted by Pala tribal member Eric Ortega won first place in the talk/interview category and went on to win Best of Show for the radio division.
Select programming and IDs, including hourly time checks are spoken in Pa'enexily, the traditional language of the Cupeños.
Rez Radio 91.3's "Sunday Morning Marley" reggae show, heard from 9 a.m. to noon Pacific Time boasts of an international online following. The station's commitment to reggae includes an hour of it every night at 7 p.m.
The station airs the syndicated "Wolfman Jack Show" every Tuesday through Saturday at 6 p.m.
Non-hosted hours of the day feature an eclectic mix of classic rock, pop, soul, country, reggae, blues and Native American music. An hour of Old Time Radio shows from the 1930s through 1950s air every night at midnight and from 1 to 4p Sundays. These include "Gunsmoke", "My Favorite Husband", "Dragnet", "Fibber McGee and Molly", "The Great Gildersleeve", "Suspense", "The Life of Riley" and others.
Rez Radio also live streams 24/7 on iHeartRadio TuneIn.com, Radio Garden, and from its own website. A telephone stream of the station is available at 1 712 775 5748.
The station's web site is RezRadio.fm, and is represented on a page of the tribe's website www.PalaTribe.com. Rez Radio maintains a social media presence at www.Facebook.com/RezRadio and www.Twitter.com/@RezRadioFM.
- Rez Radio 91.3 official website
- Rez Radio streaming audio
- Query the FCC's FM station database for KPRI
- Radio-Locator information on KPRI
- Query Nielsen Audio's FM station database for KPRI