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City Clovis, New Mexico
Broadcast area Clovis area
Branding Mix 107.5
Frequency 107.5 MHz
Format Hot Adult Contemporary
ERP 100,000 watts
HAAT 165.0 meters
Class C1
Facility ID 64495
Transmitter coordinates 34°11′34.00″N 103°16′44.00″W / 34.1927778°N 103.2788889°W / 34.1927778; -103.2788889
Former callsigns KZZO (1984-1993)
KERC (1993-1994)
KPWX (1994-1995)
KSMX (1995-2007)
Affiliations CNN Radio
Owner Rooney Moon Broadcasting, Inc.
Website heymix.com

KSMX-FM (107.5 FM) is a radio station broadcasting a Hot Adult Contemporary format. Licensed to Clovis, New Mexico, United States, the station serves the Clovis area. The station is currently owned by Rooney Moon Broadcasting, Inc. and features programming from CNN Radio.[1]


The station went on the air as KICA-FM in 1981. The station was sold to Triton Broadcasting in 1982, and the call letters were changed to KCPK (K-Clovis-Portales-K108). The station was sold to Tabor Broadcasting in 1984 (Jim Tabor once PD of KLIF Dallas, WSGN Birmingham, and owner of KINT AM/FM El Paso). Calls were changed to KZZO on 1984-09-04. KZZO was an adaptation of "ZOO". There was a well known Dallas Texas station called KZEW, and the station studios were located at 1000 Sycamore across the street from the Clovis Zoo. On 1993-09-01, the station changed its call sign to KERC, on 1994-03-01 to KPWX, on 1995-07-25 to KSMX, and on 2007-09-24 to the current KSMX-FM.[2]


Mix Mornings with Duffy Moon and Amber Kaye: 6am to 10am (Show Cast) Duffy Moon, Amber Kaye, Cari Kelley (NEWS), Doc Elder (SPORTS), Mini-Coop (INTERN)

Jen Austin: 10am to 3pm

Mix Afternoons with KT Kelley: 3pm to 7pm


External links[edit]