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KUMU 94.7KUMU logo.png
CityHonolulu, Hawaii
Branding94.7 KUMU
(pronounced "koo-moo")
SloganThe Rhythm of Hawaii
Frequency94.7 MHz
First air dateSeptember 1, 1967
FormatRhythmic AC
ERP100,000 watts
HAAT24 meters (79 ft)
Facility ID31601
Transmitter coordinates21°17′09″N 157°50′19″W / 21.28583°N 157.83861°W / 21.28583; -157.83861
Callsign meaningFrom the Hawaiian word for "teacher"
OwnerPacific Radio Group, Inc.
Sister stationsKDDB, KPOI, KQMQ
WebcastListen Live

KUMU-FM (94.7 FM) - branded as 94.7 KUMU - is a Rhythmic adult contemporary music formatted radio station in Honolulu, Hawaii. The station, which is owned by Pacific Radio Group, Inc., operates at 94.7 MHz with an ERP of 100 kW. It also transmits on Oceanic Time Warner Cable digital channel 870 for the entire state of Hawaii.[1] The station's studios are located in Downtown Honolulu and its transmitter is located in nearby Waikiki.


KUMU-FM logo was used from 1999 until 2010.

The station, which signed on the air on September 1, 1967, was originally part of an AM-FM combo and had a successful easy listening format, which they broadcast from the Hilton Hawaiian Village on the beach at Waikiki during the 1970s and 1980s. It remained locally owned and operated until 1999, the same year the station shifted to adult contemporary and its AM sister station began its own programming. As of 2010, KUMU's direction has shifted to Rhythmic adult contemporary as "Hawaii's Old Skool" (later replaced with "The Rhythm of Hawaii" in 2014), and added a nightly "Quiet Storm" show featuring Rico, which replaced the ailing syndicated "Delilah" program. In addition, its AM sister station once again became a simulcast for the FM station before changing its format and call sign in September, 2010 following the sale of the station (now KHKA). The station is programmed by radio industry vet Rick Thomas and is the #1 Arbitron rated station among adults 25-54 in Hawaii.


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