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KVTA NewsTalk1590 logo.png
City Ventura, California
Broadcast area Ventura County, California
Santa Barbara, California
Branding News Talk 1590 KVTA
Slogan "Ventura County's News, Traffic, Weather & Sports Station"
Frequency 1590 kHz
First air date 1948
Format News/talk
Power 5,000 watts day and night
Class B
Facility ID 7746
Transmitter coordinates 34°14′13.00″N 119°12′9.00″W / 34.2369444°N 119.2025000°W / 34.2369444; -119.2025000
Callsign meaning K VenTurA
Former callsigns KUDU (1947-1973)
KBBQ (1973-1985)
KOGO (1985-1993)
KBBY (1993-1994)
KAHS (1994-1995)
KXSP (1995-1998)
KXFS (1998)
KUNX (1998-2004)
KKOM (2004)
KKZZ (2004-2008)
KUNX (2008-2013)
Affiliations Premiere Networks
Westwood One
TheBlaze Radio Network
Salem Radio Network
Owner Gold Coast Broadcasting LLC
Sister stations KCAQ, KFYV, KKZZ, KOCP, KUNX
Website kvta.com

KVTA (1590 kHz) is a commercial AM radio station airing a news/talk radio format. Licensed to Ventura, California, it serves Ventura County and Santa Barbara County. The station is owned by Gold Coast Broadcasting LLC. It broadcasts with 5,000 watts day and night. Its transmitter is near the Santa Clara River off the Ventura Freeway.


KVTA airs a local wake-up program on weekdays from called the KVTA Morning Show. The rest of the weekday schedule is made up of nationally syndicated talk shows, including The Rush Limbaugh Show, The Sean Hannity Show, The Glenn Beck Program, The Jim Bohannon Show, Coast to Coast AM, and Morning in America.

Weekend shows discuss topics such as money, health, real estate, computers, and travel. Syndicated shows include The Kim Komando Show and the Christian Science Sentinel Radio Edition. Also featured are paid programming and repeats of some weekday shows.


The station on AM 1590 in Ventura County, California first signed on June 1, 1947 as KUDU; it was licensed to the cities of Ventura-Oxnard, California jointly.[1] In January 1973, KUDU changed its call sign to KBBQ.[2][3] Featuring a country & western format, KBBQ served as the NBC Radio Network affiliate for Ventura County.[4]

KBBQ became KOGO on February 1, 1985 and switched to adult contemporary music.[2][5] As KOGO, the station changed hands twice. In July 1986, Forrest Radio sold KOGO and FM sister station KBBY to New York City-based ownership group Ventura Broadcasting Associates for $3 million.[6] That same group would in turn sell the combo three years later to Buena Ventura Inc., headed by George Duncan, for $6.7 million.[7] KOGO renamed itself KBBY after its FM counterpart on September 17, 1993;[2] the heritage KOGO call letters returned to the San Diego station then known as KKLQ the following year.[8]

In December 1996, Buena Ventura Inc. sold the station, then using the KXSP calls and broadcasting in Spanish, along with KTND to Gold Coast Broadcasting Inc. for $2 million.[9] The transaction split the station from its longtime combo partner KBBY-FM which later would be owned by Cumulus Media.

From 1998 to 2004, the station held the KUNX call letters and aired a Spanish-language talk format under the "Radio Unica" branding. For a brief period in early 2004, it was known as KKOM and broadcast content from The American Comedy Network.[10] The former KUNX and KKZZ then exchanged frequencies, with the KKZZ calls landing on 1590 AM on March 5 and KUNX's Spanish programming resurfacing on 1400.[2][10]

During the 1590 AM frequency's second stint as KUNX starting in April 2008,[2] it aired programming from the Mexican Spanish-language news/talk network Radio Fórmula. In February 2013, the Radio Fórmula programs moved to Gold Coast Broadcasting sister station KKZZ on 1400 AM. That same month, KUNX began simulcasting English-language news/talk outlet KVTA, which at the time was on 1520 AM.

On March 6, 2013, KUNX and KVTA swapped frequencies, sending the KUNX calls to 1520 AM and KVTA to 1590.[2][11].


KVTA logo.jpg (KVTA's logo under previous 1520 AM frequency)


  1. ^ "Directory of AM and FM Radio Stations in the U.S." (PDF). Broadcasting Yearbook. Broadcasting Publications Inc. 1969. p. B-27. Retrieved May 7, 2018. 
  2. ^ a b c d e f "KVTA Call Sign History". Federal Communications Commission Media Bureau CDBS Public Access Database. 
  3. ^ "For the Record: Existing AM stations" (PDF). Broadcasting. Broadcasting Publications Inc. January 22, 1973. p. 46. Retrieved May 8, 2018. 
  4. ^ "Directory of Radio Stations in the United States and Canada" (PDF). Broadcasting Yearbook. Broadcasting Publications Inc. 1978. p. C-31. Retrieved May 7, 2018. 
  5. ^ "Street Talk" (PDF). Radio and Records. January 25, 1985. p. 44. Retrieved May 7, 2018. 
  6. ^ "Hoker Lands WCRJ, WLLT For $12 Million" (PDF). Radio and Records. July 25, 1986. p. 10. Retrieved May 7, 2018. 
  7. ^ "Ragan Henry Gambles $13 Million In Atlantic City" (PDF). Radio and Records. September 15, 1989. p. 15. Retrieved May 7, 2018. 
  8. ^ Peterson, Al (October 22, 1999). "KOGO: Reclaiming San Diego's News/Talk Throne" (PDF). Radio and Records. p. 29. Retrieved May 7, 2018. 
  9. ^ "Entravision Eyes El Paso Pair" (PDF). Radio and Records. December 13, 1996. p. 6. Retrieved May 7, 2018. 
  10. ^ a b Green, Jeff (July 23, 2004). "A Poster Cluster For 'Live & Local' Radio" (PDF). Radio and Records. p. 6, 8. Retrieved May 7, 2018. 
  11. ^ "Ventura AM's Play Musical Chairs". RadioInsight. RadioBB Networks. March 9, 2013. Retrieved May 7, 2018. 

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