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City Wichita Falls, Texas
Broadcast area Wichita Falls metropolitan area
Branding NewsTalk 1290 AM
Slogan "Texomas News and Talk Leader"
Frequency 1290 kHz
Format News/Talk
Power 5,000 Watts Day
73 Watts Night
Class D
Callsign meaning Wichita FallS
Affiliations CBS Radio News
Owner Townsquare Media
(Townsquare Media Wichita Falls License, LLC)
Sister stations KBZS, KNIN-FM, KWFS-FM

KWFS (branded as News Talk 1290) is a radio station serving the Wichita Falls area with a news/talk radio format. It broadcasts on AM frequency 1290 kHz and is under ownership of Townsquare Media.

As of September 2017 programming on News Talk 1290 includes Rush Limbaugh, Mike Hendren, Sean Hannity, Mark Levin, Robert Pratt, Chad Benson, Dave Ramsey (weekends), Coast to Coast AM and more.

Local programming includes "Wake Up Call", hosted by Mike Hendren, which airs weekdays from 6am-9am central. Hendren, who also serves as the stations Brand Manager (Program Director), has been with KWFS-AM since July 2001.

KWFS-AM 1290 is the oldest, continuously broadcasting radio station in the city, having been on-air since 1949.

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Coordinates: 33°57′38″N 98°33′42″W / 33.96056°N 98.56167°W / 33.96056; -98.56167