KYST

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KYST
KYST La920AM logo.jpg
City Texas City, Texas
Broadcast area Greater Houston
Branding La Nueve Veinte
Slogan "Para Mi Gente"
Frequency 920 kHz
First air date November 1, 1948
Format Spanish News/Information/Sports
Language(s) Spanish
Audience share 0.0 Steady (current, Nielsen Audio[1])
Power 5,000 Watts (day)
1,000 Watts (night)
Class B
Facility ID 27298
Transmitter coordinates 29°25′3″N 94°56′12″W / 29.41750°N 94.93667°W / 29.41750; -94.93667
Former callsigns KTLW (1948-1980)
Owner Hispanic Broadcasting, Inc.
Website La 920 Website

KYST, branded as "La Nueve Veinte", is a Houston, Texas, area AM radio station that broadcasts news, information, and sports in Spanish. The station broadcasts on AM frequency 920 kHz and is under ownership of Hispanic Broadcasting, Inc..

History[edit]

The station went on the air in November 1948 as 92 KTLW. In the 1960s and 1970s, it aired a Top 40 format. In 1980, the call letters were changed to KYST. In 1982, while officially known as KYST, it billed itself as "Beatle Radio Number 9 KBTL" and had a format of all Beatles music. From the mid-1980s into the early 1990s it ran a Tejano format, as AM 920 KYST. It currently airs a Spanish Full Service format and is the longest continuously owned and operated radio station in the market.

External links[edit]