KYYS

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This article is about an AM station in Kansas City, Kansas. For the FM station in Kansas City, Missouri formerly known as KYYS, see KZPT (FM).
KYYS
KYYS.png
City Kansas City, Kansas
Broadcast area Kansas City, Missouri and Kansas City, Kansas.
Branding La X 1250 AM
Slogan La Super Estacion
Frequency 1250 kHz
First air date 1927
Format Regional Mexican
Power 25,000 watts day
3,700 watts night
Class B
Facility ID 73938
Transmitter coordinates 39°11′06″N 94°27′28″W / 39.18500°N 94.45778°W / 39.18500; -94.45778
Former callsigns WREN (1926-1999)[1]
KKGM (1999-2000)
KXTR (2000-2001)
KWSJ (2001-2002)
KKHK (2002-2008)
Owner Entercom - Operated by Reyes Media Group under a Local Marketing Agreement
(Entercom License, LLC)
Website La X website

KYYS (1250 AM) is a radio station broadcasting a Regional Mexican format. The station, licensed to Kansas City, Kansas, United States, has had two prior call signs since adopting this format in 2001: KWSJ and KKHK. The station is currently owned by Entercom and operations are under a LMA with Reyes Media Group.[citation needed]

KYYS was the longtime call-sign for a rock format station, first located at 102.1 MHz (now KCKC-FM) and, until January 2008, at 99.7 MHz (now KZPT). The calls were transferred to retain presence within the media market, yet has no ties to either of its predecessors. On February 14, 2008, the previous call sign "KKHK" was temporarily assigned to a classical music station in Monterey, California known as "K-Bach" as part of a frequency switch. On February 26, 2008 the frequency swap was complete when the KBOQ call sign was reunited with the "K-Bach" format and the "KKHK" call sign was moved to K-Bach's old frequency which had become a Hank FM station.

References[edit]

  1. ^ Lippman, Leopold (February 23, 1958). "Some Radio Call Letters With a Message". The New York Times. Dog lovers can hear the familiar WOOF in Dothan, Ala., and bird-watchers look to Topeka, Kan., for a WREN, or to Oakland, Calif., for a KROW. 

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