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KZIA radio logo
City Cedar Rapids, Iowa, USA
Broadcast area Cedar Rapids-Iowa City
Branding Z 102.9
Slogan Today's Hit Music
Frequency 102.9 MHz (also on HD Radio)
102.9-2 FM Rob FM/Adult Hits (HD)
102.9-3 FM South GYM/Sports (HD)
102.9-4 FM North GYM/Sports (HD)
Translator(s) 95.1 K236AA (Cedar Rapids, relays HD2)
98.5 K253BE (Iowa City, relays HD2)
106.3 K292FZ (Iowa City, relays HD3)
107.5 K298BM (Cedar Rapids, relays HD4)
First air date April 29, 1975 (as KQCR)
Format Top 40 (CHR)
ERP 100,000 watts
HAAT 287 meters
Class C1
Facility ID 35556
Callsign meaning K Z 102.9 IowA
Former callsigns KQCR (1975-1995)
KXMX (1995-1998)
Owner Rob Norton & Elliot Keller
(KZIA, Inc.)
Webcast Listen Live
Listen Live (HD2)
Website (HD2)

KZIA, known as "Z 102.9", is a radio station based in Cedar Rapids, Iowa. It has a Top 40 (CHR) format primarily staffed with local personalities, including morning DJs Scott Schulte and Ric Swann. The station's transmitter is located in Hiawatha, Iowa, and its signal reaches most of eastern Iowa, including Cedar Rapids, Iowa City, Waterloo, and the Quad Cities area.[1]


KZIA was originally known as KQCR, which had a top 40 format as "Q103" for many years. In 1994, Rob Norton and Eliot Keller, owners of KRNA radio, purchased KQCR to create the Cedar Rapids market's first radio duopoly. On September 5, 1995, KQCR changed its format to country music and its call letters to KXMX, "Max 102.9". The country format lasted almost three years until Norton and Keller agreed to sell KRNA and KXMX to Texas-based Capstar Broadcasting. While the KRNA sale was successful, Capstar terminated the agreement to buy KXMX.[2] Norton and Keller kept the station, changing the format to top 40 and the call letters to KZIA on June 12, 1998.[3] Today KZIA is the only locally owned commercial FM station in the Cedar Rapids market, as most FMs in the area are owned by either Clear Channel Communications or Townsquare Media.[4]

On May 14, 2003, KZIA became the first Iowa radio station to broadcast in HD Radio.[5]

The station also airs an Adult Hits and Classic Rock format on HD2 called "Rob-FM"; named after station owner Rob Norton. Rob FM is also relayed over FM radio through FM translator stations; In Cedar Rapids at 95.1 FM, and Iowa City at 98.5 FM.

KZIA also airs two channels of sports programming on their HD Radio signal. Originally there was one channel of sports programming on HD3, which was just a simulcast of sister station 1600 KGYM, but now is split into two channels. HD3 and HD4. HD3 feeds a translator in Iowa City at 106.3, and HD4 feeds 107.5 in Cedar Rapids. This allows up to three different sports programs at once. You may hear a Cedar Rapids High School sports game on 107.5, with one from Iowa City on 106.3, and a game that is the most anticipated for both areas on the main 1600 station. To designate different frequencies, 106.3 is known as the "South Gym", 107.5 is the "North Gym", and 1600 is the "Main Gym".

On October 31, 2006, KZIA acquired the former KCRG radio (1600 AM) from Gazette Communications. KZIA renamed the station KGYM and moved its studios from downtown Cedar Rapids to the KZIA studios on the city's southwest side.[6]

HD Radio Digital Channels[edit]

The station's HD signal is multiplexed:[7]

Channel Name Format Programming FM/Translators[8]
102.9-1 KZIA HD1 Top 40 Z 102.9 (Main Programming) KZIA 102.9 FM (Main KZIA signal)
102.9-2 KZIA HD2 Adult Hits/ Classic Rock Rob FM (Named after KZIA owner Rob Norton) K236AA 95.1 FM, Cedar Rapids
K253BE 98.5 FM, Iowa City
102.9-3 KZIA HD3 Sports KGYM/ESPN Radio/South Gym K292FZ 106.3 FM, Iowa City
102.9-4 KZIA HD4 Sports KGYM/ESPN Radio/North Gym K298BM 107.5 FM, Cedar Rapids


  1. ^ "Predicted Coverage Area for KZIA 102.9 FM, Cedar Rapids, IA". Retrieved 2007-02-24. 
  2. ^ Ford, George C (1998-06-09). "KRNA buy OK'd after KXMX deal nixed". The Gazette. p. 8B. 
  3. ^ Federal Communications Commission. "Call Sign History". Retrieved 2007-02-24. 
  4. ^ Stein, Jeff (2004). Making Waves: The People and Places of Iowa Broadcasting. Cedar Rapids, Iowa: WDG Communications. p. 111. ISBN 0-9718323-1-5. 
  5. ^ Stein, 182.
  6. ^ Kenyon, John (2006-12-18). "Changing the station". Corridor Business Journal. 
  7. ^ HD Radio Guide
  8. ^ RabbitEars TV Query for KZIA

External links[edit]

Coordinates: 42°03′25″N 91°41′42″W / 42.057°N 91.695°W / 42.057; -91.695