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|Look up keyword in Wiktionary, the free dictionary.|
Keyword may refer to:
- Keyword (computer programming), word or identifier that has a particular meaning to the programming language
- Keyword (cryptography), word used as the key to determine the letter matching of the cipher alphabet to the plain alphabet
- Keyword (Internet search), a word or phrase typically used by bloggers or online content creator to rank a web page on a particular topic
- Index term, a term used as a keyword to retrieve documents in an information system such as a catalog or a search engine
- Keyword advertising, a form of online advertising
- Keyword clustering, a practice search engine optimization
- Keyword density, how often a keyword appears on web page
- Keyword (linguistics), word which occurs in a text more often than we would expect to occur by chance alone
- Keyword (rhetoric), a word that academics use to reveal the internal structure of an author's reasoning
- Keywords: A Vocabulary of Culture and Society, 1973 non-fiction book by Raymond Williams
- "Keyword" (Tohoshinki song), a 2008 J-pop song
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