In an interview with The Classic Metal Show, lead singer Ronnie Atkins said of the album: "Basically we are big pop freaks as well. We like all kinds of music and to us a good song is a good song. Some of the stuff is actually written on an acoustic guitar. There are songs on the album that are basically pop songs. You could take songs like "Heavens Little Devil", basically just a pop song. The challenge is turning a pop song into a rock song."
The album debuted at number 35 on the German Albums Chart, becoming Pretty Maids' highest-charting album since Jump the Gun in 1990 (which also charted at number 35). However, the album failed to chart in their native Denmark.
Danish music magazine Gaffa rated the album four out of five stars and wrote: "Kingmaker is thus the third album in a row, where there is a vast majority of hits compared to misses."