Know Your Meme

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Know Your Meme
KnowYourMeme.png
Type of site
Encyclopedia
Available inEnglish
OwnerCheezburger
Created byRocketboom
EditorBrad Kim
Websiteknowyourmeme.com
Alexa rankPositive decrease 1,107 (May 2017)[1]
RegistrationOptional
LaunchedDecember 2008; 9 years ago (2008-12)
Current statusOnline
Know Your Meme
GenreInternet documentary
StarringJoanne Colan (Former)
Kenyatta Cheese (Former)
Greg Leuch (Former)
Elspeth Rountree (Former)
Jamie Wilkinson (Former)
Patrick Davidson (Former)
Mike Rugnetta (Former)
Kristina Horner (Former)
Forest Gibson (Former)
Sarah Hiraki (Former)
Alison Luhrs (Former)
Rob Whitehead (Former)
Brian Colbert Kennedy
Katie Molinaro
Eric Bellows
Jon Allen
Country of originUnited States of America
Original language(s)English
No. of seasons7
No. of episodes108 (as of May 18, 2017)
Production
Running timeVaries
Production company(s)Rocketboom (2007–2011), Cheezburger Network (2011–)
Release
Original releaseDecember 17, 2007 – present
Jamie Wilkinson and Kenyatta Cheese at ROFLCon II

Know Your Meme (KYM) is a website and video series which uses wiki software to document various Internet memes and other online phenomena, such as viral videos, image macros, catchphrases, internet celebrities and more. It also investigates new and changing memes through research, as it commercializes on the culture. Originally produced by Rocketboom, the website was acquired in March 2011 by Cheezburger Network. Know Your Meme includes sections for confirmed, submitted, deadpooled (rejected or incompletely documented), researching, and popular memes.

Website[edit]

The Know Your Meme project started in September 2007, as a recurring segment inside of the Rocketboom video series and a wiki destination site to support the documentation of Internet memes. Created by Kenyatta Cheese and Andrew Baron, "meme experts" in white lab coats used a scientific laboratory metaphor for analyzing and deconstructing the top memes of the day; anyone with an account could use the website to explore and contribute to meme research. At the end of 2008, after more than a year of growth, Rocketboom released an expanded database with Jamie Wilkinson as the lead developer.[2] As of January 2017, the database contained more than 2,700 entries of "confirmed" memes.[3]

The administrators have a say on what gets confirmed and what gets "Deadpooled" or rejected.[4] Some of the meme entries are graphic and Not Safe For Work (NSFW).[5] NSFW entries have warnings placed along the top of the entry and ads are usually disabled. These warnings may differ from consequences, such as bans. Know Your Meme also has a forum section, blog, and shop. Dr. Sean Rintel, who wrote The Automated Identity blog, described Know Your Meme as "lucrative, self-supporting research that blends the humorous and the serious."[6] As of July 2016, the site is maintained by five editorial staff members (Brad Kim, Don Caldwell, Adam Downer, Matt Schimkowitz and Briana Milman) and one developer (James Wu) in conjunction with a group of dedicated moderators. Former staff researchers include Chris Menning, Amanda Brennan, Molly Horan and Ari Spool.[7]

The Know Your Meme website and web series were acquired in March 2011 by Cheezburger Network for an undisclosed seven-figure amount.[8]

Episodes[edit]

Episodes of the Know Your Meme show average a few minutes in length each. In a given episode, the KYM staff describe memes and the history behind them. New episodes appear in irregular intervals of time. Breaking meme episodes started in 2010. Separated in seasons, the videos describe the meme using handy images.

Season 2007[edit]

Episode Meme Covered Airdate
1 One Take December 17, 2007
2 The Rickroll December 18, 2007
3 I Like Turtles December 19, 2007
4 Miss Teen South Carolina December 20, 2007
5 LOLCats December 21, 2007
6 Technoviking December 24, 2007
7 Dramatic Chipmunk December 26, 2007
8 Reaction Videos & Piggyback Memes December 27, 2007
9 Tay Zonday December 28, 2007
10 Crank That (Soulja Boy) December 31, 2007

Season 2008[edit]

Episode Meme Covered Airdate
1 Cory's Sunglasses February 6, 2008
2 tinaecmusic August 1, 2008
3 All Your Base August 15, 2008
4 Edgar's fall September 5, 2008
5 O RLY? September 10, 2008
6 FAIL September 24, 2008
7 Boom goes the dynamite December 22, 2008
8 The Iraqi Shoe Toss December 23, 2008
9 Magibon December 24, 2008
10 The Lipdub December 26, 2008
11 Disaster Girl December 29, 2008
12 Political Memes of 2008 December 30, 2008
13 Project Chanology December 31, 2008
14 Shiba Inu Puppy Cam December 31, 2008

Season 2009[edit]

Episode Meme Covered Airdate
1 Star Wars Kid January 2, 2009
2 Boxxy March 10, 2009
3 Numa Numa March 31, 2009
4 Yo Dawg April 13, 2009
5 Christian Bale Rant April 16, 2009
6 Single Serving Sites April 23, 2009
7 Peanut Butter Jelly Time May 8, 2009
8 Creepy Chan May 28, 2009
9 Keyboard Cat July 7, 2009
10 Three Wolf Moon July 30, 2009
11 Weegee August 7, 2009
12 Bubb Rubb August 17, 2009
13 David After Dentist September 2, 2009
14 Geddan / Get Down October 1, 2009
15 Where the Hell Is Matt? October 8, 2009
16 Auto Tune (with special guest "Weird Al" Yankovic) November 10, 2009
17 Balloon Boy November 18, 2009
18 Om Nom Nom December 18, 2009

Season 2010[edit]

Episode Subject Airdate
1 Advice Dog January 29, 2010
2 Phonetic Translations March 4, 2010
3 Epic Beard Man April 6, 2010
4 Joseph Ducreux / Archaic Rap April 13, 2010
5 Breaking Meme: Standing Cat April 23, 2010
6 Breaking Meme: The Downfall of Downfall? April 29, 2010
7 My New Haircut May 25, 2010
8 Magnets, How Do They Work? June 12, 2010
9 Troll Bait July 1, 2010
10 Breaking Meme: Double Rainbow July 9, 2010
11 Lying Down Game / Playing Dead August 3, 2010
12 Antoine Dodson (Bed Intruder) August 27, 2010
13 Leeroy Jenkins September 2, 2010
14 Over 9000! October 1, 2010
15 Brother Sharp October 12, 2010
16 Creepypasta October 29, 2010
17 Tenso November 16, 2010
18 GI Joe PSAs November 23, 2010

Season 2011[edit]

Beginning with the 2011 season, the cast of the episodes changed from the original cast (Jamie Dubs, Yatta, Elspethjane, Patrick Davison and Mike Rugnetta) to Forest Gibson and Kristina Horner.

Episode Subject Airdate
1 Rage Comics June 14, 2011
2 Philosoraptor July 6, 2011
3 My Little Pony: Friendship is Magic August 10, 2011
4 Breaking Meme: Chuck Testa September 29, 2011
5 Hipster Memes October 11, 2011
6 Occupy Wall Street October 18, 2011
7 Minecraft November 2, 2011
8 60's Spider-man November 15, 2011
9 Pedobear November 22, 2011
10 Casually Pepper Spray Everything Cop October 18, 2011
11 Skyrim Catchphrases December 15, 2011
12 First World Problems December 22, 2011

Season 2012[edit]

Kristina Horner left the show in early 2012 and starting with the Ermahgerd episode in August 2012, the cast of internet scientists expanded to Forest Gibson, Sarah Hiraki, Alison Luhrs and Rob Whitehead.

Episode Subject Airdate
1 Supercuts January 12, 2012
2 Protest PIPA/SOPA January 18, 2012
3 Friend-Zoned January 26, 2012
4 Shit People Say February 3, 2012
5 Guile's Theme Goes With Everything February 10, 2012
6 The Cinnamon Challenge February 17, 2012
7 What People Think I Do March 12, 2012
8 Derp March 19, 2012
9 Slender Man March 27, 2012
10 Nyan Cat April 3, 2012
11 Ancient Aliens April 10, 2012
12 Socially Awkward Penguin April 17, 2012
13 Ridiculously Photogenic Guy April 28, 2012
14 Scumbag Steve May 10, 2012
15 Dolan May 29, 2012
16 Ermahgerd August 9, 2012
17 Girl's Guide to the Internet August 17, 2012
18 Futurama August 23, 2012
19 Homestuck September 7, 2012
20 That Really Rustled My Jimmies September 14, 2012
21 Fanfiction September 22, 2012
22 Troll Science September 28, 2012
23 Intro to Pokémon Memes (Part I) October 10, 2012
24 Intro to Pokémon Memes (Part II) October 24, 2012

Season 2017[edit]

In 2017, a new season that was renamed "Know Your Meme 101" began airing. Many episodes star two hosts being two of these four: Brian Colbert Kennedy, Katie Molinaro, Eric Bellows, and Jon Allen. All episodes narrated by Tucker Maloney, written by William Applegate Jr. The pilot up to episode 7 edited by Lindsay Penn, while episode 8 gave the edit credit to Connel Post Production.

Episode Subject Airdate
Pilot Increasingly Verbose Memes April 2, 2017
1 The Mandela Effect April 5, 2017
2 Rule 34 April 12, 2017
3 Cash Me Ousside April 27, 2017
4 Shooting Stars May 3, 2017
5 Who Would Win? May 10, 2017
6 Pepsi United Spicer May 18, 2017
7 Foodom (Part I) May 31, 2017
8 Foodom (Part II) June 14, 2017

Special episodes[edit]

Episode Subject Airdate
N/A The Game Show! Pwn, Win, or Fail! March 25, 2009
N/A KYM Meme Week: Geddan / Get Down December 21, 2009
N/A KYM Meme Week: Yo Dawg December 22, 2009
N/A KYM Meme Week: Auto Tune December 23, 2009
N/A KYM Meme Week: Boxxy December 24, 2009
N/A KYM Meme Week: Keyboard Cat December 26, 2009

Reception[edit]

  • In August 2009,TIME magazine selected Know Your Meme as among the 50 Best Websites of 2009.[9]
  • In November 2009, New York Times Lens Blog listed "Know Your Meme Autotune Episode" as a must-see video.[10]
  • In November 2009, Wired.com mentioned Know Your Meme in an article about Autotune.[11]
  • In December 2009, The Winnipeg Free Press called Know Your Meme the best website of 2009.[12]
  • In December 2009, NPR interviewed Kenyatta Cheese of Know Your Meme on the subject of internet memes.[13]
  • In December 2009, MSNBC cited Know Your Meme on the subject of Balloon Boy and called the article "meticulously recorded".[14]
  • In January 2010, The Wall Street Journal cited Know Your Meme when discussing the trend of the Bra Color Status Updates on Facebook.[15]
  • In April 2010, Know Your Meme won a Streamy Award in 2010 for Best Guest Star in a Web Series.
  • In May 2012, Know Your Meme won the People's Voice Webby Award in Blog-Cultural category.[16]
  • In June 2014, Know Your Meme was inducted into the Web Archiving Program of American Folklife Center at the Library of Congress.[17]
  • In May 2016, the website was cited as a source for explaining the concept of "dank memes" in regards to the political campaigning in the Australian federal election during a discussion on the ABC television programme Insiders.[18][19]
  • In June 2018, Know Your Meme was used as a source for metadata in a large-scale academic study of memes across various social networks.[20]

See also[edit]

References[edit]

  1. ^ "knowyourmeme.com Site Overview". Alexa Internet. Retrieved 2017-05-15.
  2. ^ "The History of Know Your Meme". Dembot. 2012-12-06. Retrieved 2013-10-19.
  3. ^ "Confirmed Entries". Know Your Meme. Retrieved 2013-10-19.
  4. ^ "Deadpooled Entries". Know Your Meme. Retrieved 2013-10-19.
  5. ^ "NSFW". Know Your Meme. 2012-06-17. Retrieved 2013-10-19.
  6. ^ Rintel, Sean (2011-09-24). "Know Your Meme « Sean Rintel". Seanrintel.com. Retrieved 2013-10-19.
  7. ^ "About". Know Your Meme. Retrieved 2015-08-11.
  8. ^ Hustvedt, Marc. "'Know Your Meme' Acquired By Cheezburger in Seven-Figure Deal". Tubefilter News. Retrieved 28 March 2011.
  9. ^ Fisher, Adam (2009-08-24). "Know Your Meme - 50 Best Websites 2009". TIME. Retrieved 2013-10-19.
  10. ^ Olsen, Erik; Bracken, Kassie (November 13, 2009). "Must See: Pakistan's Anti-Yankee Rock". The New York Times.
  11. ^ Thill, Scott (November 16, 2009). "Will Auto-Tune Die? Ask Know Your Meme and 'Weird Al' – Underwire – Wired.com". Wired.
  12. ^ Augustine, Anthony (2009-12-13). "Site Seeing". Winnipeg Free Press.
  13. ^ "Internet Memes Spread Viral Amusement". NPR. 2009-12-26. Retrieved 2013-10-19.
  14. ^ "'Ima let you finish' — top Net memes of '09 - Technology & science - Tech and gadgets - Technotica | NBC News". MSNBC. 2009-12-30. Retrieved 2013-10-19.
  15. ^ Valentino-DeVries, Jennifer (January 11, 2010). "The Mystery of the Facebook Bra-Color Meme". The Wall Street Journal.
  16. ^ Paul, Sonia (May 1, 2012). "16th Annual Webby Award Winners: The Complete List". Mashable.
  17. ^ "Getting serious about collecting and preserving digital culture | Folklife Today". blogs.loc.gov. 2014-06-05. Retrieved 2016-10-20.
  18. ^ "WATCH: 'Insiders' Had To Explain 'Dank Memes' To Boomers, RIP The Internet". Pedestrian.tv. 22 May 2016. Retrieved 13 February 2018.
  19. ^ Atkins, Denis (22 May 2016). "Cool kids bring dank memes into the election campaign but only for a nanosecond". The Courier Mail. Retrieved 13 February 2018.
  20. ^ Sonnad, Nikhil. "Finally, a scientific list of the most popular memes on the internet". Quartz. Retrieved 2018-06-05.

Further reading[edit]

External links[edit]