Kraft Mayo

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Kraft Mayonnaise or Kraft Mayo is a brand of mayonnaise made by Kraft Foods. It is made in many forms and flavors. A new line of the brand's flavored mayonnaises are launched[1] with a celebrity-based ad campaign by HGTV's Design Star judges Candice Olson, Genevieve Gorder and Vern Yip.


Kraft Mayo was introduced in 1930,[2] before Kraft's similar product, Miracle Whip, which was launched in 1933. When Kraft Mayo was first launched, Kraft announced a blind taste test--Americans who preferred the taste of Kraft Mayo over Miracle Whip. The preferred winner was Kraft Mayo. In 1993, Kraft Mayo flavors expanded with light and fat-free options. In 2002, Kraft Mayo created other bottle shapes like squeeze containers and all-out versions of the brand. In 2008, Kraft released a new mayonnaise with olive oil, called "Kraft Mayo with olive oil." Kraft Mayo with olive oil has 50% less fat and fewer calories than regular Kraft Mayo. In 2012, Kraft Mayo Homestyle was produced; a full-fat mayonnaise that is thicker, richer, and slightly more yellow in color than Kraft Mayo.


  • Kraft Real Mayonnaise
  • Kraft Light Mayonnaise-Same as the original version, but with fewer calories and less fat.
  • Kraft Fat-Free Mayonnaise
  • Kraft Mayo with olive oil-Recent flavor of Kraft Mayo. This flavor is the same as the regular version, but made with olive oil and thus has less fat and fewer calories [3] than the regular version of Kraft Mayo.
  • Kraft Homestyle Mayonnaise


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