Krishnaswamy Srinivasan

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Prime Point Srinivasan
BornOctober 11, 1951
OccupationDigital Journalist
Known forCommunication Strategies, Image Audit, Podcast, Ezine, Social Media, Digital journalism, Social work

Krishnaswamy Srinivasan(also known as Prime Point Srinivasan) (born in 1951) is a Communication strategist, Communication teacher, Digital Journalist, author and Social worker at Chennai. He is the founder and chairman of Prime Point Foundation, a non profit public trust promoting Communication awareness. He is also the Publisher and Managing Editor of National eMagazine PreSense.


After serving 27 years in banking industry (Indian Bank and Corporation Bank) at different levels, he started his own Image Management and Communication consultancy services in 1998. During 1994, he founded the Public Sector Public Relations Forum at Chennai to bring together all the PR and communication professionals in Public Sector Organisations. In 1999, he also founded Prime Point Foundation to promote communication and public relations awareness. Prime Point Foundation is engaged in online and offline activities to impart communication, journalism. PR and social media education and awareness. He is a visiting faculty in many of the educational institutions and universities on Communication, Journalism, PR and Social Media related subjects.

He has founded Sansad Ratna Award through Prime Point Foundation. The Awards are presented to top performing Members of Indian Lok Sabha every year since 2010 during April / May.[1]

Associated organisations[edit]

Online groups[edit]

Image Management (for global PR, communication, journalism and social media professionals)
Prpoint (for Indian PR, Journalism and communication and social media professionals)
New Media Forum (for India journalists)
India Vision 2020 (to bring together the youth towards Nation building)

Publisher and editor[edit]

Awards and recognitions[edit]

• 1999 - Bank of Baroda Award for creating PR awareness amongst Public Sector organizations
• 2007 - Global Forum for Public Relations (GFPR) Award for contribution to Social Media Awareness[4]
• 2007 - Association of Business Communicators of India (ABCI) Award – Gold Award under Corporate Ezine category[5]
• 2008 - Public Relations Council of India (PRCI) Award - Communicator of the Year Award for the ezine[6]
• 2015 - Vishwa Samvad Kendra's Narada Award for Digital Journalism[7]

External links[edit]