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Krizia is a designer label and manufacturer of ladies' handbags, clothing, footwear and perfumes.[1] The ready-to-wear fashion label was established by Mariuccia Mandelli (31 January 1925 – 6 December 2015), a designer and entrepreneur, in 1954 in Milan, Italy.[2] She unveiled her first black-and-white collection at the Palazzo Pitti in Florence, Italy, in 1964, which earned her a Critica della Moda award.[2] Under Mandelli, Krizia rapidly expanded during the 1960s and 1970s.[2] In 1971, Krizia released a version of shorts cut "very short", an early form of hot pants.[2]

At its height, in the 1990s, the fashion house was doing half a billion dollars of annual business.[3] It was while at the helm of Krizia that Mandelli introduced the high fashion world to hot pants.[4][5]

In February 2014, Shenzhen Marisfrolg, a Chinese corporation, bought Krizia and Mandelli stepped down from a leadership role.[6]


  1. ^ "Krizia S.p.A." New York Magazine. Retrieved 25 May 2012.
  2. ^ a b c d "Mariuccia Mandelli obituary". The Guardian. 2015-12-13. Retrieved 2016-01-04.
  3. ^ Fox, Margalit (7 December 2015). "Mariuccia Mandelli, Italian Fashion Designer, Dies at 90". New York Times. Retrieved 18 December 2015.
  4. ^ Mariuccia Mandelli obituary,; accessed 25 December 2015.
  5. ^ "Collections". Krizia. Retrieved 25 May 2012.
  6. ^ Luisa Zargani (24 February 2014). "Italy's Krizia Brand Sold to China's Shenzhen Marisfrolg". WWD. Retrieved 24 February 2014.

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