LBC News 1152
|Slogan||London's news, travel and weather in 15 minutes, every 15 minutes|
Sky: Channel 0124
Virgin Media: Channel 919
|First air date||5 October 1994|
|Audience share||0.8% (December 2012, )|
The station broadcasts between 7am and 7pm on weekdays; from 7am to 6pm on Saturdays and between 7am and 5pm on Sundays. The evening and overnight service is a simulcast of sister station LBC 97.3.
In January and February 2012 the station reverted to live presentation throughout the day. For the previous four years parts of the daytime schedule had been automated.
The following month the station adopted a revised format with a new strapline: "London's news, travel and weather in 15 minutes, every 15 minutes".
Every 15 minute segment includes news headlines, several longer news reports or interviews, a travel bulletin, sports headlines and (on weekdays) business news.
Weekend features include an events guide, movie news, a showbiz roundup and local newspaper reviews.
The station's weekday schedule includes a breakfast sequence presented by Jim Diamond and a daytime shift with Andre Morgan. Weekend presenters include Glen Thompsett.
Past presenters include: Luisa Baldini, Rick Kelsey, Jamie Shepherd, Douglas Cameron, Peter Deeley, Sandy Warr, James Hirst, Maggie Doyle, James Hartigan, Declan Harvey, Sue Mansfield, Kim Michaels, Russell Hookey, Richard Midson, Clemency Norris, Richard Hakier and Jonathan Savage. Former Sky News anchorman Bob Friend was a guest presenter on the station at the time of the 2005 British general election.
The frequency has a complicated history of format and ownership, most recently with the swap between 1152 AM and 97.3 FM. In January 2003 the station relaunched as LBC News 1152.
The history of continuous news radio in London dates back to the early 1990s. In September 1993 London News Radio was awarded the FM and AM licenses previously held by LBC. They proposed a continuous news service on FM and a news/talk format on AM.
By the time the license was due to start in October 1994 London News Radio had been through several upheavals, first acquiring LBC and then itself being bought up by Reuters.
At launch on 5 October 1994 the company was known as London Radio Services and it operated London News 97.3FM and London News Talk 1152AM.
London News initially operated on a 20-minute wheel. The first presenters on air were Michael Wilson and Clare Catford. The morning sequence was presented by LBC veteran Jonathan Staples with Nicky Broyd the afternoon presenter. Drivetime was in the hands of Christopher Terry and Brenda Ellison. John Terrett was the evening host.
By spring 1995 the rolling news format gave way to a more traditional schedule of news sequences and magazine programmes. The station name was shortened to News 97.3 in the summer.
In summer 1996 the station reverted to a rolling news format, initially with no name (the station was branded as 97.3FM). In the autumn, following a move to ITN's headquarters, the station was relaunched as News Direct 97.3FM and Chris Mann was appointed editor.
In 2000 the station was renamed ITN News Direct 97.3FM
In late 2002 - following the sale of the station to Chrysalis Radio - the station dropped the ITN prefix and returned to its previous name until the rebrand as LBC News 1152.
During Christmas and New Year 2002/03 an LBC News-branded rolling news service was carried on both 97.3FM and 1152AM prior to the full launches of LBC 97.3 and LBC News 1152.
In Summer 2008 the 1152 service was substantially cut back. The overnight automated service was abandoned and replaced with a simulcast of LBC 97.3.
The daytime service became semi-automated, with much greater reliance on recorded audio from LBC's FM talk station and Sky News. LBC's five-and-a-half-year relationship with business news provider Bloomberg was also abandoned in favour of business updates from CNBC.
On 15 November 2010, LBC News 1152 was added to the Sky and Virgin Media EPGs, with the station using channel slots formerly occupied by Galaxy Yorkshire. This came six weeks ahead of Galaxy's rebranding to Capital FM.
LBC NEWS 1152 has 373,000 listeners every week, who listen for around 3.4 hours a week. Since 2005, the station has shown consistent moderate growth in terms of people listening, and roughly static total hours.
In terms of competitors, it falls short of sister station LBC 97.3, which achieves 928,000 listeners (who listen for 11.7 hours a week), and BBC London, which achieves 560,000 listeners (who listen for 5.5 hours a week).
(Source: RAJAR Q3 2010; Media UK)
- Quarter listening RAJAR
- "LBC News to become Sky News Radio". Radio Today. 3 April 2007. Retrieved 3 April 2007.
- Radio Today with United Radio..: Sky News Radio complications
- "LBC News replaces Galaxy on digital TV". The Airwaves. 15 November 2010. Archived from the original on 24 July 2011.