The trophy, made of 14.5 pounds of sterling silver and vermeil with a 24 karatgold overlay, stands two feet tall. The basketball itself is nine inches in diameter, about the same size as a NBA regulation ball. Valued at $13,500, the trophy is manufactured by the Tiffany & Co. Silver Shop every year. The winning team maintains permanent possession of the trophy. The year and team names are engraved on the trophies, and are often prominently displayed in the team's arena.
The O'Brien trophy displayed for the 2005 NBA Legends Tour in the New York City NBA Store
Although the Larry O'Brien Trophy has been compared with the National Hockey League's (NHL) Stanley Cup, it has never been as prominent as the NHL trophy. To reduce this discrepancy, the NBA has been actively promoting the O'Brien Trophy in recent years to generate more recognition and an iconic status for the trophy. After the Detroit Pistons won the NBA Finals in 2004, the trophy was toured around the state of Michigan, marking the first time the trophy toured around the state of the winning team. In 2005, the NBA Legends Tour was launched in New York City. As part of the tour, the O’Brien Trophy was showcased in various cities—including those that were hosting the playoffs—for fans' autograph and photo sessions. It was escorted by many former players, including Julius Erving, Kareem Abdul-Jabbar and Bill Russell. In May 2007, the NBA unveiled the NBA Headquarters on Second Life, an Internet-based virtual reality environment. With this launch, fans could take pictures with the championship trophy in the virtual Toyota Larry O'Brien Trophy Room. In August, the trophy traveled to Hong Kong for the first time as part of the NBA Madness Asia Tour.