Lee Hyori in 2012.
May 10, 1979 
Cheongwon, North Chungcheong Province, South Korea
|Residence||Jeju, South Korea|
|Spouse(s)||Lee Sang-soon (m. 2013)|
|Revised Romanization||I Hyo-ri|
Lee Hyori (Hangul: 이효리; Hanja: 李孝利; born May 10, 1979), is a South Korean singer, actress, record producer, activist, and television presenter. Dubbed as the "Nation's Fairy" during her Family Outing days, she debuted as a member of the successful K-pop girl group Fin.K.L, but has since become a solo artist. In 2003, she released her debut solo album Stylish which won several "Artist of the Year" awards. In 2006, Lee was the highest-paid female singer in her native country when she signed a contract with Mnet Media.
- 1 Biography
- 2 Endorsements
- 3 Personal life
- 4 Discography
- 5 Concerts and tours
- 6 Filmography
- 7 Bibliography
- 8 Awards and nominations
- 9 See also
- 10 References
- 11 External links
1998-2002: Beginning in Fin.K.L
Lee Hyori began her career as part of South Korean pop girl group Fin.K.L. As the eldest member, she was the leader of the group. Lee was discovered while taking sticker pictures with her friends and was actually the last to join Fin.K.L, just before their debut in January 1998. Fin.K.L debuted officially on May 22, 1998 with their first single "Blue Rain", which was received quite well. The second release from their debut album, "To My Boyfriend", became the first of their multiple number one hits. Fin.K.L became one of the most popular and successful South Korean pop groups of all-time, rivaling fellow popular girl group S.E.S.
2003–2005: Solo debut
A year after Fin.K.L's fourth studio album Forever, her solo debut album was released on August 2003, entitled Stylish. The lead single "10 Minutes" became one of her signature hits and the singer nearly swept the Daesangs, the most prestigious South Korean music award, winning more than seven of them, including three of the four most prestigious Daesangs. Stylish sold 144,182 copies in South Korea alone, according to the Music Industry Association of Korea in 2003. Her popularity in her various activities eventually was dubbed as the "Hyori Syndrome" in South Korea, and the Korean Media nicknamed 2003 "The Year of Hyori" as she was rarely out of the news all year.
In January 2005, Lee made her acting debut in the SBS TV series Three Leaf Clover, starring opposite Ryu Jin, Kim Jung-hwa, Kim Kang-woo, and Lee Hoon. However, the 16-episode drama received low ratings (less than 10%) and Lee was criticized for her acting, with viewers saying she was miscast as a downtrodden but cheerful steel mill worker.
On August 8, 2005, she co-hosted the annual Korean Music Festival for the second year running.
2006–2007: Move to Mnet and Dark Angel
In February 2006, Lee released her follow up album, Dark Angel. The first single, "Get Ya!", was controversial as the songwriters of Britney Spears' single "Do Somethin'" accused the "Get Ya!" songwriters of plagiarism.
It was reported that Lee had signed a three-year contract with Mnet Entertainment (currently Mnet Media) for ₩2.2 billion, becoming the highest-paid female singer in South Korea (approx. US$2.2 million per year).
Despite the failure of her previous drama Three Leaf Clover, in 2007 Lee starred opposite Lee Dong-gun in the mini-drama If in Love... Like Them. She played a pop star who is diagnosed with a terminal illness that leaves her only months to live. Although originally announced as being only one episode long, it aired for four episodes on Mnet. An edited two-episode version of the drama also ran on SBS. During filming, part of a roof Lee was standing on collapsed. Only her foot fell through, but reportedly the fall might have been fatal if co-star Lee Dong-gun had not rescued her.
In February 2007, Lee announced her new digital single which would essentially be the soundtrack to If in Love... Like Them. She performed all three main tracks from the single on Inkigayo on February 25, 2007. The lead song was "Toc Toc Toc" (Hangul: 톡톡톡; RR: Toktoktok), which was a sexy R&B number like her previous efforts. However, the single also gave Lee an opportunity to sing ballads and to slowly move away from her "sexy superstar" image. The single, although initially given a digital-only release, was given a limited retail release of only 30,000 copies. It was released on March 6, 2007, and in addition to the three tracks found in the digital single, it included a reworked version of "Toc Toc Toc." It was the best-selling album for that month, selling 27,845 copies.
Although her single was commercially successful, her drama was heavily penalized for violating advertising guidelines, as If in Love... Like Them had several instances of overt product placement, in addition to using Lee's songs in the soundtrack. The Korean Broadcasting Committee ruled that the drama can never be aired in South Korea again, and that the network must apologize to its viewers.
Lee also did promotions in Japan when Japanese network Fuji TV aired If in Love... Like Them, where the singer/actress was given the same VIP treatment offered to other international stars. The drama was broadcast on CS Fuji, a smaller satellite channel that Fuji TV owned.
2008–2009: TV hosting and It's Hyorish
During breaks in her solo music career, Lee also hosted various television programs, including Time Machine and Happy Together, which she co-hosted with Yoo Jae-suk in 2006. On April 8, 2008, she joined KBS's Sang Sang Plus as a co-host alongside Country Kkokko members Shin Jung-hwan and Tak Jae-hoon. She was one of the original co-hosts of Change, a show on SBS's Good Sunday line-up, before leaving in early July. She is also a former cast member of season one of the variety show Family Outing. Mnet also ran a 12-episode show called Off the Record: Lee Hyori, which documented Lee's life on-set for three months; the show's purpose was to lessen the gap between the singer and her fans/anti-fans by letting them see that she is just another human being like everyone.
Her third studio album, It's Hyorish, was released on July 14, 2008. "U-Go-Girl", the first single from the album, hit #1 on online and offline charts, including various television music shows.
In November 2009, her contract with Mnet Media was set to expire. Lee planned to sign a contract with Gil Entertainment (currently B2M Entertainment) and work with Gil Jong-hwa who had been Fin.K.L's co-manager and had worked with the group since its debut. However, her 2010 album was released under the label of Mnet Media.
2010–2015: H-Logic and Monochrome
Almost two years after her previous album, Lee returned with H-Logic on April 12, 2010. The album has 14 tracks, including collaborations with Daesung from Big Bang, Jeon Ji-yoon from 4Minute, Bekah from After School, Gary from Leessang, and Sangchu from Mighty Mouth. The singer worked also with E-Tribe, the team behind "U-Go-Girl", the lead single from her previous album.
A music video was released for "Swing" (Hangul: 그네; RR: Geune), featuring Gary from Leessang, on March 31, 2010. The lead single "Chitty Chitty Bang Bang" and its music video were released soon after. The self-penned song, which features Ceejay (from Freshboyz), was released the same day as her album. She won two Mutizen Song awards on The Music Trend for her lead single within two weeks.
Soon after the release of the album H-Logic, seven of its songs, composed by Bahnus, were accused of plagiarism (among the allegedly plagiarized songs was "Bring It Back," performed by Canadian girl group Cookie Couture). On June 21, 2010, Lee admitted that the plagiarism accusations against her album were true, saying she had been "deceived"; she temporarily stopped all her activities as a singer and suspended her TV appearances.
While on hiatus, Lee began to grow as a cultural influence. She wrote online columns for vernacular newspapers such as The Hankyoreh that mixed her thoughts on life and career with social commentary, and was well reviewed for her simple prose, humor and intelligence. She also became an increasing presence in the civic community, emerging as one of the country's most high-profile animals rights activists. In 2011, Lee released two charity songs for donation to animal shelters, "Please Stay Behind" (Hangul: 남아 주세요; RR: Nama Juseyo) and "Remember" (Hangul: 기억해; RR: Gieokhae).
Beginning March 4, 2012, she and singer-songwriter/pianist Jung Jae-hyung hosted the music show Jung Jae-hyung & Lee Hyo-ri's You and I on SBS. The show aired its final episode on October 14, 2012, ending its ten-month run due to low ratings.
After her comeback was pushed back several times throughout 2012, it was announced that Lee would return to the stage with her fifth full-length album in May 2013. Five video teasers were released on YouTube on April 23, 2013. On May 6, 2013, she released her pre-release track for the album, titled "Miss Korea" (Hangul: 미스코리아; RR: Miseukoria). Lee herself wrote and composed the sophisticated retro-jazz song (it was arranged by her then-boyfriend, guitarist Lee Sang-soon), and the full-version music video released on the same day was a black-and-white video depicting Lee as a circa 1950s-type glamorous Miss Korea pageant crown holder. She personally selected 30 non-celebrity women "with love and respect for themselves" who she saw as the genuine Miss Korea's to perform the song with her on stage at the 2013 SBS Gayo Daejeon televised concert. 
Her fifth studio album, Monochrome, was released on May 21, 2013. Lee wrote the lyrics for eight of the 16 tracks on the album, and reportedly used a full band instead of using electronically generated sounds for the songs. Upon its release, eight tracks were ranked in the top 10 on Bugs, Olleh and Naver Music, while its lead track, "Bad Girls" topped the charts on MelOn, Naver, Olleh and Bugs. She performed "Bad Girls" as part of a highly praised collaboration stage at the 2013 SBS Gayo Daejeon televised concert along with CL from girl group 2NE1, who had also release a bad girl themed song that year called The Baddest Female.
On April 2, 2014, SBS announced she and actress Moon So-ri would host a talk show Magic Eye. The show started filming in April. Due to low ratings, the show aired its final episode on November 18, 2014.
In May, Lee announced that she closed her blog as well as her Twitter account. Along with shutting down her social media, she stopped all of her television activities. In October of that year, Lee's representative told media outlets that she would be taking a 2-year hiatus from her entertainment career, "in order to have time for herself."
Lee has done many endorsements for various companies, and in 2005 she was chosen in a consumer survey as the female entertainer with the strongest brand power. In late 2003, Lee signed an advertising contract with Samsung, for which she would make three musical commercials and songs for their Anycall cell phones, which became some of her most prominent commercials. The first commercial and song, "Anymotion", was released in early 2005, featuring Eric Mun from Shinhwa. In early 2006, the follow-up commercial "Anyclub" was released in two parts; the music video starred Eric Mun and actor Kwon Sang-woo. The song "Anyclub" featured Teddy Park from 1TYM. The songs from the commercials served as singles for Lee in between her albums. The final commercial was released in December 2006, titled "Anystar" and differed from the first two in that it featured mostly dialogue. The commercial starred actor Lee Joon-gi and YG Family trainee Park Bom (2NE1). Her contract with Samsung ended in December 2007.
For five years, Lee was the model for Lotte Liquor, making her its longest-serving endorser. According to Lotte, the market share of the company's soju brand rose from 11 to 15 percent while Lee modeled for it. Her contract ended in November 2012.
In 2007, she starred in a commercial with Jessica Alba for South Korean cosmetics company Ĭsa Knox, which was shot in Vancouver. Lee also modeled for cosmetics company Biotherm (her contract ended in February 2007), and Black Bean Therapy, a health drink. She then signed with KB Card, and has starred in commercials along with fellow K-pop sensation Rain. She was a model for Calvin Klein Jeans, modeling for the "Pure Calvin" Collection. She was also briefly featured in a 2010 commercial for the clothing company Adidas.
Lee adheres to a vegetarian diet according to her personal ethics and health beliefs and is an advocate for animal welfare and animal rights. In 2012 she published Closer, a photo-essay book that focuses on her everyday life with her dog Soonshim whom Lee adopted from an animal shelter. In the book Lee wrote her thoughts on animal rights and animal shelters as well as her sentiments toward wearing animal fur.
She married musician Lee Sang-soon, guitarist of rock band "Roller Coaster," on September 1, 2013 at their vacation home on Mt. Halla in Jeju Island. Both of them are members of an animal rights group and began dating after they collaborated in July 2011 on a song that Lee Hyori recorded to support animal shelters.
- Studio albums
Concerts and tours
- The First Concert: Lee Hyori the Invincible (2008)
|1997||The Generation of Sensibility||EBS||One of the disorderly students||Pre-debut|
|2005||Three Leaf Clover||SBS||Kang Jin-a|
|2006||Infinite Challenge||MBC||Herself||Guest (Episode 45-46)|
|2006-07||Happy Together Friends||KBS2||Herself||Host|
|2007||If in Love... Like Them||SBS||Lee Na|
|Yoo Jae-suk & Kim Won-hee's Come to Play||MBC||Herself||Guest (Episode 134)|
|Infinite Challenge||MBC||Herself||Guest (Episode 99)|
|2008||Off the Record: Lee Hyori||Mnet||Herself||Reality show|
|On Air||SBS||Herself||Cameo role (Episode 1)|
|Sang Sang Plus||KBS2||Herself||Host|
|Yoo Jae-suk & Kim Won-hee's Come to Play||MBC||Herself||Guest (Episode 206)|
|2009||Yoo Jae-suk & Kim Won-hee's Come to Play||MBC||Herself||Guest (Episode 252)|
|Infinite Challenge||MBC||Herself||Voice only (Episode 174)|
|2010||Infinite Challenge||MBC||Herself||One of the witnesses (Episode 194)|
|Happy Together||KBS2||Herself||Guest (Episode 146-147)|
|You Hee-yeol's Sketchbook||KBS2||Herself||Guest performer (Episode 49)|
|Yoo Jae-suk & Kim Won-hee's Come to Play||MBC||Herself||Guest (Episode 289)|
|Kim Jung-eun's Chocolate||SBS||Herself||Guest (Episode 101)|
|Haha Mong Show||SBS||Herself||Guest (Episode 1)|
|Running Man||SBS||Herself||Guest (Episode 1)|
|2011||Animal Farm||SBS||Herself||Guest (Episode 515)|
|2012||Jung Jae-hyung & Lee Hyo-ri's You and I||SBS||Herself||Host|
|Happy Together||KBS2||Herself||Guest (Episode 238-239)|
|Golden 12||OnStyle||Herself||Reality show|
|Healing Camp, Aren't You Happy||SBS||Herself||Guest (Episode 39-40)|
|Show Me the Money||Mnet||Herself||Guest (Episode 5)|
|Reply 1997||tvN||Herself||Cameo appearance through archive footage (Episode 12)|
|2013||Our Sole Earth||EBS||Herself||Interviewee (Episode 1153)|
|Infinite Challenge||MBC||Herself||Voice only (Episode 328)|
|2HYORI SHOW||Mnet||Herself||Comeback special for Monochrome|
|Barefooted Friends||SBS||Herself||Guest (Episode 6-9)|
|Radio Star||MBC||Herself||Guest (Episode 330)|
|Get It Beauty 2013||O'live TV||Herself||Guest (Episode 14)|
|Dancing with the Stars||MBC||Herself||Guest performer (Episode 13)|
|Thank You||SBS||Herself||Guest (Episode 13-14)|
|Happy Together||KBS2||Herself||Guest (Episode 306)|
|You Hee-yeol's Sketchbook||KBS2||Herself||Guest performer (Episode 190)|
|Hello Counselor||KBS2||Herself||Guest (Episode 127)|
|Hwasin – Controller of the Heart||SBS||Herself||Guest (Episode 18-19)|
|StoryOn Woman Show||StoryOn||Herself||Guest (Episode 9)|
|Mnet 20's Choice Awards||Mnet||Herself||Award winner
(Blue Carpet Popularity, Icon of 20's)
|Lee Hyori's X Sister||OnStyle/Mnet||Herself||Reality show|
|You Hee-yeol's Sketchbook||KBS2||Herself||Guest performer (Episode 200)|
|Korea's Next Top Model||OnStyle||Herself||Special judge|
|Our Sole Earth||EBS||Herself||Featured with Lee Sang-soon (Episode "Instant Wedding")|
|Infinite Challenge||MBC||Herself||Featured with Lee Sang-soon (Episode 402)|
|Our Sole Earth||EBS||Herself||Interviewee (Episode "Your Winter Coat, Alpaca and Raccoon")|
|2015||Take Care of My Dad||SBS||Narrator||Voice only|
|2002||Emergency Act 19||Herself (as a member of Fin.K.L)||Cameo role|
|2012||Dancing Queen||Superstar K judge||Cameo role|
|2008||"I Love You Even Though I Hate You"||Davichi||Cha Eun-taek||She co-starred with actress Lee Mi-yeon.|
|"Sad Promise, a Sad Love Song"|
|"Fading Star"||Wheesung||Hong Won-ki||She co-starred with the singer.|
|2009||"The Girl Who Can't Break Up, the Boy Who Can't Leave"||Leessang
|Ryoo Seung-wan||She co-starred with actor Ryoo Seung-bum, the director's younger brother.|
|"As Long as I Love You"||Wilber Pan||This is a promotional music video created for Hyundai i30 in the Chinese market.
She co-starred with the singer.
|2013||"My Love"||Honey G||Hong Won-ki||She co-starred with the band and Brad Moore.|
|"Tonight"||Spica||Lumpens||She co-starred with the girl group.|
- Lee Hyori (2012). 가까이 - 효리와 순심이가 시작하는 이야기 [Closer - The Story Begun by Hyori and Soomshim] (in Korean). Bookhouse. ISBN 978-89-56-05594-7.
Awards and nominations
- Mark Russell (29 April 2014). K-Pop Now!: The Korean Music Revolution. Tuttle Publishing. p. 118. ISBN 978-1-4629-1411-1.
- "Music Industry Association of Korea - February 2004". Music Industry Association of Korea. Archived from the original on 19 June 2008. Retrieved 16 January 2007.
- "Lee Hyori Not performing in 2004". KPop Music News. Retrieved 24 April 2007.
- Moon, Iris (28 March 2005). "Job, household chores subject of 'real' dramas". The Korea Herald via Hancinema.
- "Singers-Turned-Actors: the Best and the Worst". The Chosun Ilbo. 2 December 2006.
- "Britney Songwriters Complain of Lee Hyo-lee 'Plagiarism'". The Chosun Ilbo. 23 March 2006.
- "Pop Star Prepped for Better Year". The Chosun Ilbo. 16 January 2007.
- "Lee Hyo-ri Becomes Highest Paid Female Singer". The Chosun Ilbo. 9 November 2006.
- "Is Sexy Girl Lee Hyo-lee Facing an Image Crisis?". The Chosun Ilbo. 2 January 2007.
- Han, Eun-jung (18 December 2006). "Once Bitten but Not Twice Shy". The Korea Times via Hancinema.
- "Music Industry Association of Korea - March 2007". Music Industry Association of Korea. Archived from the original on 8 July 2007. Retrieved 18 April 2007.
- Kbs World
- "Star Lee Hyo-ri Stirring Interest in Japan". The Chosun Ilbo. 16 April 2007.
- "Lee Hyo-ri Says Secret Weapon is 'Sex Appeal'". The Chosun Ilbo. 5 June 2007.
- CS Fuji
- Roundtable Plus Welcomes New Host E Hyo-lee. KBS World. 26 March 2008.
- "Lee Hyo-ri's First Solo Gig Sells Out in 5 Minutes". The Chosun Ilbo. 8 November 2008.
- 이효리, 핑클 시절 매니저와 재결합...억대 러브콜 거절 본문 뉴스 본문 이효리, 핑클 시절 매니저와 재결합...억대 러브콜 거절 [Lee, Work again with Fin.K.L's co-manager]. Daum (in Korean). 26 September 2009.
- "H-Logic". YesAsia. Retrieved 2 September 2013.
- "Lee Hyori admits plagiarism". The Korea Times. 20 June 2010.
- "Lee Hyo-ri Admits New Songs Were Plagiarized". The Chosun Ilbo. 21 June 2010.
- "Lee Hyo-ri suspends TV appearances". The Korea Times. 8 July 2010.
- Baek, Byung-yeul. "Alternative to Psy: Lee Hyo-ri is Miss Korea in new album". The Korea Times. Retrieved 6 May 2013.
- Han, Yeo-wool (20 January 2012). "Lee Hyori, Jung Jae-hyung to host new music show". 10Asia.
- '유앤아이' 폐지 8개월만 막내린다..14일 마지막 방송. Newsen (in Korean). 10 October 2012.
- Kim, Hyeong-woo (11 March 2013). '퀸' 이효리 5월 컴백 순항 3년만의 귀환 "타이틀곡 막바지 작업". Newsen (in Korean).
- "Racy Teasers Whet Appetites for Lee Hyo-ri's New Album". The Chosun Ilbo. 24 April 2013.
- Suh, Hye-rim (2 May 2013). "Lee Hyo-ri unveils video teaser for new song Miss Korea". The Korea Herald.
- Jin, Eun-soo (2 May 2013). "Lee Hyori to be the next Miss Korea in new video". The Korea Herald.
- Jackson, Julie (7 May 2013). "Lee Hyori's Miss Korea dominates charts". The Korea Herald.
- Suh, Hye-rim (9 May 2013). "Lee Hyori unveils Monochrome album image". The Korea Herald.
- Jackson, Julie (22 May 2013). "Lee Hyori's Monochrome sweeps charts". The Korea Herald.
- 이효리 배드걸, 섹시한 미스코리아급 화보! [Lee Hyori, bad girl, sexy and like Miss Korea]. Etnews.com (in Korean). 21 May 2013.
- 인기가요 이효리 "'미스코리아' 작사 하루만에 완성" [Lee Hyori, completed the lyrics in one day]. StarMk.co.kr (in Korean). 26 May 2013.
- lellie (3 April 2014). "Lee Hyori and Moon So Ri Partner Up to Host New Variety Program". Soompi.
- '매직아이' 내달 18일 종영 (in Korean). OSEN. 30 October 2014. Retrieved 2 November 2014.
- "Lee Hyori Shuts Down All Her Social Media Accounts". Soompi. 31 May 2015.
- "Lee Hyori pulls plug on TV career". The Korea Times. 1 October 2015.
- "Park Ji-sung, Lee Hyo-ri Koreans with Most Brand Powe". The Chosun Ilbo. 2 December 2005.
- "Lee Hyo-ri Signs Another Lucrative Deal with Samsung". The Chosun Ilbo. 12 December 2006.
- "Lee Hyo-ri Signs Off as Longest-Serving Soju Model". The Chosun Ilbo. 13 November 2012.
- "Summit of the Starlets: Jessica Alba and Lee Hyo-ri". The Chosun Ilbo. 29 August 2007.
- Garcia, Cathy Rose A. (4 March 2007). "Lee Hyo-lee Sizzles in Calvin Klein". The Korea Times via Hancinema.
- Oh, Mi-jung (3 December 2012). "Lee Hyori Chosen as Top Vegetarian Figure by KVU". enewsWorld.
- Oh, Mi-jung (22 November 2011). "Lee Hyori Interviews Jane Goodall for Singles Magazine". enewsWorld.
- Joo, Kyung-don (20 February 2012). "Hyori donates to help animals". Korea JoongAng Daily.
- Pearson, James; Rashid, Raphael (29 June 2012). "Activism is a dog-eat-dog world". The Korea Times.
- Ho, Stewart (15 May 2011). "Lee Hyori to Release Photo Essay Book With Her Pets". enewsWorld.
- Sunwoo, Carla (23 May 2012). "Lee Hyori to meet with fans to discuss new book". Korea JoongAng Daily.
- Sunwoo, Carla (13 September 2012). "Lee Hyori teams up with Seoul mayor". Korea JoongAng Daily.
- Lee, Hye-ji (3 September 2013). "Lee Hyori Unleashes Photos from Wedding". TenAsia.
- Kim, Ji-yeon (27 November 2011). "Lee Hyori Confirms She is Dating". enewsWorld.
- "Despondent Lee Hyo-ri Piques Public Attention in Music Video". The Chosun Ilbo. 15 February 2012.
|Wikimedia Commons has media related to Lee Hyori.|
- Official website
- Lee Hyori on Twitter
- Lee Hyori on Sina Weibo
- Hyolee World
- Lee Hyori discography at MusicTea
|Awards and achievements|
|14th Seoul Music Awards - Daesang Award
|KBS Music Awards - Daesang Award
|10th Mnet Asian Music Awards - Best Female Solo Artist
|10th Mnet Asian Music Awards - Best Dance Music