Rakuten Linkshare

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Rakuten LinkShare Corporation
Industry Online Marketing Services
Founded New York, New York (1996)
Headquarters New York, New York
Key people
Yaz Iida, (President, CEO)
Products Affiliate marketing
Website rakutenmarketing.com

Rakuten LinkShare Corporation, now Rakuten Affiliate Network, provides eCommerce businesses with affiliate marketing services. Rakuten Affiliate Network clients include Macy's, Walmart, Vince Camuto, Sportscraft, and Viator[citation needed] .

The Rakuten LinkShare network is touted by the company as the largest pay for performance affiliate marketing network on the Internet.[1]


The Rakuten LinkShare Corporation (Rakuten LinkShare) was founded in 1996 by Stephen Messer and Heidi Messer and is headquartered in New York City, with offices in San Francisco, Chicago, Tampa, Tokyo and London. Rakuten acquired LinkShare in 2005. Rakuten LinkShare was re-branded to Rakuten Affiliate Network in 2014.


Rakuten LinkShare Corporation is the wholly owned U.S. division of Rakuten, Inc., a Japanese shopping portal.[2] Rakuten acquired LinkShare in 2005 for $425 Million in cash.[3]

What is Affiliate Marketing?[edit]

Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts. [4]


  1. ^ Derek Vaughan (July 12, 2005),Make Money From Your Content Site, Sitepoint.com, retrieved August 12, 2007
  2. ^ Top Japanese Shopping Portals - Alexa Ranking
  3. ^ Bloomberg (September 6, 2005),Rakuten Agrees to Acquire LinkShare for $425 Million, Bloomberg.com, retrieved August 12, 2007
  4. ^ Affiliate Marketing Wikipedia Page, retrieved September 29, 2014

External links[edit]