List of countries with Jollibee outlets

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International presence of Jollibee stores:
  Current locations
  Former locations
  Planned locations
  No current or planned locations

This is a list of countries with Jollibee franchises. This list only includes the Jollibee fast food chain brand of Jollibee Foods Corporation (JFC) and excludes other brands owned by the company.

As of November 2019, Jollibee operates at over 1,300 stores worldwide, 1,130 of which are in the Philippines, its country of origin, and 234 are situated in foreign markets.[1]

As reported in a 1990 article in The Washington Times, Jollibee had two locations in Taiwan and one in the Brunei along with 58 locations in the Philippines.[2]

According to a 1995 article in the Wall Street Journal, Jollibee had five locations in Brunei, two in Jakarta, Indonesia, and one in Dubai in the United Arab Emirates along with 160 locations in the Philippines.[3]

By the end of 2011, Jollibee had 31 locations in Vietnam, 27 in the United States, 11 in Brunei, 7 in Saudi Arabia (all in Jeddah), and 1 each in Hong Kong and Qatar along with 747 locations in the Philippines.[4]

Summary[edit]

No. Country/Territory Date of first store First outlet location Current number of outlets (Date of source) Notes
1 Philippines June 1978 Cubao, Quezon City 1,150 (May 2019)[5] Jollibee has 7 outlets in Metro Manila at the time of its incorporation. It credits the Cubao branch as its first outlet.

The first ever Jollibee branch was in Cubao, Quezon City which opened in 1975 as a Magnolia Ice cream parlor. When Jollibee was incorporated in 1978, there were 7 branches in Metro Manila. The first franchised outlet of Jollibee opened in Santa Cruz, Manila in 1979.[6]

The fast food chain's first outlet outside Luzon was in Cagayan de Oro in Mindanao.[6] The store opened in 1991 at the Limketkai Commercial Complex.[7]

The 100th branch in the Philippines opened in Davao City in 1991 while its 500th store opened in Basilan in 2004.[8]

There were 954 Jollibee branded restaurant locations in the Philippines officially recorded to be operating during November 2016.[9] The 1,000th Jollibee store in the country at the Bonifacio Global City was opened in 2017.[10] By the end of 2019, Jollibee had 1,200 stores in the Philippines.[11]

2 Taiwan 1986 Former location, see below
3 Brunei August 22, 1987 Bandar Seri Begawan 17 (January 2019)[12] Jollibee opened its first outlet at the Utama Bowling Centre in Bandar Seri Begawan.[13]
4 Indonesia 1991 Former location, see below
5 Kuwait 1994 Kuwait City 4 (November 2016)[9] Closed in 1999;[14] reintroduced on February 25, 2012.[15]
6–13 Saudi Arabia 1995 Jeddah 12 (December 2016)[9] Nesma United Ltd. is the franchise company operating all Jollibee branches in Saudi Arabia. The first branch opened by the franchise company was at the Jeddah International Market in 2008. By December 2016 there are 12 Jollibee branches in the kingdom with presence in the cities of Al Khobar Jeddah, Jubail, Riyadh, Taif and Yanbu.[16]
Bahrain 1995 Manama 1 (November 2018)[9] First introduced in 1995, reintroduced on September 6, 2015.
United Arab Emirates April 1995 Dubai 14 (February 2020)[17] Jollibee opened its first store in the United Arab Emirates in April 1995 in Dubai[18] but later closed.[19] In February 2014, it was announced that Jollibee Food Corporation signed a joint venture agreement with Golden Crown Foods LLC to form a subsidiary company called Golden Plate Pte. Ltd. which was created to operate and own Jollibee stores in the United Arab Emirates.[20] In May 2015, Jollibee returned to the Emirati market by opening a store at the Dubai Mall in Dubai.[21][22][23] The following year, a second location was opened in the Mall of the Emirates in February 2016,[24] quickly followed by a third location in BurJuman Centre in April 2016,[25] and a fourth store in Al Ghurair Center opened in August 2016.[26]

On 28 December 2016, the first Jollibee outlet in Abu Dhabi opened at the Mushrif Mall.[27]

Malaysia c. 1990–1997 Kota Kinabalu 1 (December 2018)[28] The Filipino chain was previously entered the Malaysian market in the 1990s although it was forced to closed its operation in the country during the 1997 Asian financial crisis.[29][30] Jollibee only had a single outlet during its 1990s operations in Malaysia[31] which was situated in Sabah.[32]

After 21-year absence, the fast-food eatery returned in Malaysia following the opening its first outlet in Kota Kinabalu, Sabah in December 2018.[28] Kota Kinabalu was chosen as their first return entry in the country due to the large Filipino diaspora in the city.[33][34] In February 2019, the company announced its plan to open over 100 stores in Malaysia in the next 10 years, including 50 stores in Sabah and Sarawak.[35]

Guam January 9, 1996 N/A 1 (July 2019)[36] On the island of Guam, a U.S. territory, Jollibee had opened a location there in 1996[37] but later closed the branch sometime before 2009.[38] A second location was reported to have opened in the Agana Shopping Center in February 2000.[39] There are no records on when the second location had closed, but no Jollibee locations are known to exist on the island of Guam by 2009.

It was reported in July 2017, that Jollibee planned to reopen a branch in Guam,[10][40] Jollibee reestablished presence on 7 April 2019 by opening an outlet at the Micronesia Mall in Dededo.[36]

Hong Kong September 1996 Central District 10 (June 2020)[41] Jollibee opened its first branch in Hong Kong in 1996[42] in the Central District[43] when it was still under British administration. The number of outlets in the city which shortly became a Chinese territory grew to five but the fast food brand saw closure of outlets.[43] In 2016, Jollibee started reopening outlets.[42][43] By December 2017, there are 8 Jollibee outlets in Hong Kong.[42]
Vietnam October 1996 Ho Chi Minh City 143 (July 2021)[44] Vietnam is the only country (besides the Philippines) to have 100 or more Jollibee outlets.

The first Jollibee branch in Vietnam was opened in October 1996 at the Superbowl Mall [sic] in Ho Chi Minh City.[45] By 2010, Jollibee had 10 locations in Vietnam, all located in Ho Chi Minh City except for a lone branch located in Bien Hoa City.[45] By the end of 2011, the 30th branch was opened in the Long Binh District of Hanoi.[46]

Jollibee had no less than 20 stores in Vietnam as of 2012, with branches in the cities of Ho Chi Minh City, Hanoi, Da Nang, Nha Trang, in the provinces of Vinh Phuc, Dong Nai and in the Mekong Delta Region.[47]

By the beginning of 2018, Jollibee opened 100 stores in Vietnam, and its 100th branch opened in Can Tho.

Papua New Guinea 1997 Former location, see below
14–15 China 1998 Former location, see below
United States June 13, 1998 Daly City, California 59 (November 2021) The first location in the United States was opened in Daly City, California on June 13, 1998.[48]

The first location in the state of Nevada, and the first U.S. location outside of California and the 12th in the United States, was opened in Las Vegas in May 2007.[49][50] This was followed by the first outlets in New York,[51][52] Hawaii,[53] Virginia,[54] Texas,[55] Illinois,[56] Florida[57] and Arizona[58]

Jollibee is expected to open its first Pennsylvania location in Fall 2021 in Philadelphia[citation needed] and its first Michigan location in 2022 in Sterling Heights in Metro Detroit. [59] [60]

Jollibee is expected to have 150 stores across the United States in 2023.[61]

16 Northern Mariana Islands December 10, 1999 Former location, see below
17 Qatar June 22, 2010[62] Doha 6 (June 2015)[9] Sunrise Trading & Foodstuff Co is the franchisee operating all Jollibee branches in Qatar.[62]
18 Singapore March 12, 2013 Orchard Road 14 (December 2021)[63] The first location in Singapore was opened on March 12, 2013. The company that operates the franchise in this country is jointly owned by Beeworks Inc. and a wholly owned Jollibee subsidiary called Golden Plate Pte. Ltd.[64] By December 2021, Jollibee had fourteen locations on the island city-state, and operates from two delivery-only kitchens.[63]
19 Canada December 15, 2016 Winnipeg, Manitoba 20 (September 2021)[65] In 2015, Jollibee first indicated it would expand to Canada with plans to open the first Canadian branch in Toronto.[66][67]

The first Canadian Jollibee location opened in December 2016 in Winnipeg, Manitoba.[68][69] The city was chosen as the first Jollibee location by JFC due to it being the Canadian city with the highest density of Filipinos.[70] The location became the 35th in North America, with the other 34 locations in the United States.[71] The first outlet in Toronto opened in Scarborough on 1 April 2018.[72]

Jollibee also has opened its first outlet in Alberta[73][74] and Saskatchewan in 2019.[75]

20 Oman May 5, 2017[76] Muscat 1 (May 2017)[76]
21 Italy March 18, 2018 Milan, Lombardy 2 (October 2020) The first Jollibee outlet in Italy and in whole of Europe opened at the Piazza Diaz 7[77][78] in Milan, Italy on 18 March 2018.[79] Jollibee Foods Corporation's entrance in the European market was a result of a joint venture with Singapore Blackbird Holdings.[78] JFC announced the joint venture in April 2017.[80] Plans to open a Jollibee branch in Italy already existed as early as August 2015 when Jollibee officials met with Milan's Chamber of Commerce to discuss possibilities on opening a branch in the northern Italian city.[81]
22 Macau June 28, 2018[82] São Lourenço 1 (June 2018)[82] The first Jollibee outlet in Macau opened at Circle Square Avenida de Almeida Ribeiro.[82][83]
23 United Kingdom October 18, 2018[84] London, England 9 (December 2021)[85] Jollibee opened its first UK outlet in Earl's Court, London on 18 October 2018.[84]
24 Spain September 23, 2021 Madrid, Community of Madrid 1 (September 2021)[86] Jollibee opened its first Spanish outlet in Sol, Madrid on 23 September 2021.[87]

Former branches[edit]

Countries and territories formerly with Jollibee outlets in peach.
Country/Territory Date of first store First outlet location Date of closure of last store Notes
Taiwan 1986 N/A N/A The first presence of Jollibee outside the Philippines.[88] Jollibee had at least two branches in Taiwan.[2][89]
Papua New Guinea 1997 Port Moresby N/A The sole branch in Port Moresby closed following the publication of a newspaper print advertisement that falsely implied that the local branch was trying to purchase dogs and cats as a source of food. Jollibee was unable to track down those responsible for the ad but had suspected several competitors.[90]
Indonesia 1991 Jakarta c. 1997 Closed down due to the 1997 Asian financial crisis.[29][30] Jollibee entered the Indonesian market in 1991 and by 1995 it had two stores in Jakarta.[3] The company plans to return to the country and reestablish its presence there.
China PR 1998 Xiamen, Fujian 2001 Jollibee launched its first mainland China branch in Xiamen in 1998 but later closed in 2001. Jollibee focused on acquiring already popular restaurant chains in China.[91] However, in their drive to expand the company's foreign presence faster, they are now considering returning to the mainland Chinese market.[92]
Northern Mariana Islands December 10, 1999 Garapan, Saipan February 2009 Jollibee had two branches on the island of Saipan in the Northern Mariana Islands, a U.S. territory. The first location was opened in the village of Garapan on December 10, 1999.[93] A second location was opened in the village of Chalan Kanoa in January 2000.[94] The Chalan Kanoa branch was closed in 2004[95] and the main Garapan branch closed in February 2009 due to declining sales.[38]

Planned locations[edit]

Europe[edit]

Jollibee had previously targeted opening a branch in Romania in 1995.[96][97] Plans to open a branch in Spain were announced in October 2017.[98] In 2021, JFC is targeting to add 50 stores in Europe in the next five years. It also announced plans to open its first Spanish branch in Madrid around the third quarter of the year.[99][100][101][102][103]

Asia Pacific[edit]

Australia and Japan[edit]

In an October 2015 forum, Jollibee president and CEO Tony Tan Caktiong announced that Jollibee planned to open their first branches in Australia and Japan by 2017.[66][67] In a signing ceremony on 26 October 2016, Caktiong said that Jollibee may open stores in Japan in 2018.[104] within the same month JFC secured partnership with Ise Foods to open a Jollibee outlet in Japan.[105] By October 2017, the projected dates of Jollibee's entrance into the two markets were pushed to 2020.[98]

Others[edit]

Jollibee has also considered reestablishing presence in Indonesia back in the late 2016 to mid-2017.[30] Jollibee also planned to open its first branch in Oman of the same year.[66][67]

References[edit]

  1. ^ "Jollibee to open 500 new stores in 2019". GMA News. Retrieved November 25, 2019.
  2. ^ a b Hamlin, Kevin (May 31, 1990). "McDonald's feels sting of archenemy in Philippines". The Washington Times. p. C1. Retrieved January 5, 2019. McDonald's is fighting back with a determined effort to catch its upstart rival. Last year it opened eight new outlets, a big increase on the four to five new restaurants opened in each of the previous few years. It now has 25 outlets, compared to Jollibee's 58. But Jollibee opened nine new outlets last year and plans another 10 in 1990... That means Americans and Canadians on the West Coast of North America will soon be sampling Jollibee's Yumburgers, Champs and Chicken Joy. It plans to open "pilot" stores in key West Coast cities within three years and is also looking to expand into the Middle East. Jollibee already has opened two stores in Taiwan and one in the affluent Sultinate of Brunei. Its flexible approach to customer requirements has continued overseas. In Taiwan, it has added a fish fillet sandwich... Jollibee found the Taiwanese didn't like its sweet spaghetti sauce and so made it "more bland." In Muslim Brunei, it calls its hamburgers beefburgers and is certified as a restaurant that prepares food according to Muslim law. "You have to adjust to their customs and religion," Mr. Sumulong said. "They won't eat 'hamburgers' because pork is forbidden." The same flexible approach will be used to spearhead expansion into North America and help the company achieve its goal of becoming a 200-store chain by 1995.
  3. ^ a b Reyes, Rexie (October 3, 1995). "Philippines' Largest Fast-Food Chain Looks to Extend Its Overseas Reach" (Eastern ed.). The Wall Street Journal. Retrieved January 5, 2019. It already has eight stores abroad: five in Brunei, two in Jakarta, Indonesia, and one in Dubai in the United Arab Emirates... In the Philippines, Jollibee has 160 outlets... Jollibee plans to enter foreign markets through franchising agreements. The company is hesitant about opening outlets abroad through joint ventures because when it first started expanding overseas several of its joint ventures ran into trouble, says Raffy dela Rosa, vice president finance, referring to the company's two Jakarta outlets, which opened about four years ago. "The problem was more of entry positioning," he says, adding that Jollibee has solved the problem by turning the Indonesian stores into franchises this year. Jollibee's first overseas store opened in Brunei in 1988. Alternate Link via ProQuest.
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