List of most-liked Instagram posts

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This list contains the top 20 posts with the most likes on the photo and video-sharing social networking service Instagram. The most-liked post on Instagram is a photo of an egg which had over 53 million likes as of September 2019.[1] That egg photo is also the most-liked internet post of all time of any website.[2][3]

Current record[edit]

On January 4, 2019, the account @world_record_egg posted a photo of an egg with the specific purpose of surpassing the then most-liked Instagram post, a picture of Kylie Jenner's daughter with 18.7 million likes.[4] The photo of the egg was originally taken by Serghei Platanov, who then posted it to Shutterstock on June 23, 2015, with the title "eggs isolated on white background."[5]

On January 14, 2019, the egg post became the most-liked post on Instagram, to which the egg's account owner wrote "This is madness. What a time to be alive."[6] In response to her record being surpassed, Jenner posted a video on Instagram of her cracking an egg open with the caption: "Take that little egg."[7][8] The egg's original photographer was surprised by his photo's popularity, writing, "Egg is just an egg."[5]

On February 3, 2019, the creator of the @world_record_egg account was revealed to be Chris Godfrey, an advertising creative based in London.[9]

Top posts[edit]

Kylie Jenner has the most posts on the list with six, followed by Selena Gomez with four.

Rank Account name Owner Post description Post Likes
(millions)
Date posted
(UTC)
1 @world_record_egg Chris Godfrey Photo of an egg [1] 53.7 January 4, 2019
2 @kyliejenner Kylie Jenner First photo of her daughter [2] 18.6 February 6, 2018
3 @xxxtentacion XXXTentacion Final post before his death [3] 17.0 May 19, 2018
4 @tentree tentree.com Plant trees on Earth Week [4] 15.7 April 22, 2019
5 @therock Dwayne Johnson Photo of his wedding [5] 14.7 August 19, 2019
6 @selenagomez Selena Gomez Photos with friends [6] 14.5 February 11, 2019
7 @selenagomez Selena Gomez Photo of herself in Italy [7] 14.3 July 26, 2019
8 @kyliejenner Kylie Jenner Photo with Travis Scott for Playboy [8] 13.8 September 10, 2019
9 @kyliejenner Kylie Jenner Photo with family [9] 13.6 April 26, 2019
10 @justinbieber Justin Bieber Engagement to Hailey Baldwin [10] 13.4 July 10, 2018
11 @kyliejenner Kylie Jenner Birthday post for Travis Scott [11] 13.3 April 30, 2019
12 @tomholland2013 Tom Holland Photos with Robert Downey Jr. [12] 13.1 August 22, 2019
13 @kyliejenner Kylie Jenner Second photo of her daughter [13] 13.0 March 1, 2018
14 @arianagrande Ariana Grande Photo of Mac Miller posted after his death [14] 12.8 September 8, 2018
15 @cristiano Cristiano Ronaldo Christmas photo with family [15] 12.8 December 24, 2018
16 @world_record_egg Chris Godfrey Photo of an egg with a crack [16] 12.4 January 18, 2019
17 @cristiano Cristiano Ronaldo Juventus announcement [17] 12.2 July 16, 2018
18 @kyliejenner Kylie Jenner Photo with her daughter [18] 12.2 August 9, 2018
19 @selenagomez Selena Gomez A selfie [19] 12.2 April 5, 2019
20 @selenagomez Selena Gomez Photo of herself in a red bikini top [20] 12.1 May 2, 2019
As of September 14, 2019

Historical most-liked posts[edit]

The following table lists the last eight posts that were once the most-liked post on Instagram, with the number of likes as they were when the top spot was reached.

Account name Owner Post description Post Likes
(millions)
Days held Date posted
(UTC)
@world_record_egg Chris Godfrey Photo of an egg [21] 18.6 243 January 4, 2019[1]
@kyliejenner Kylie Jenner First photo of her daughter [22] 12.7 341 February 6, 2018[10]
@beyonce Beyoncé Pregnancy announcement [23] 6.3 371 February 1, 2017[11]
@selenagomez Selena Gomez Coca-Cola advertisement [24] 3.6 204 June 25, 2016[12]
@justinbieber Justin Bieber Kiss with Selena Gomez [25] 3.5 69 March 19, 2016[13]
@kendalljenner Kendall Jenner Heart-shaped hairdo [26] 2.5 313 May 25, 2015[14]
@kimkardashian Kim Kardashian Wedding kiss with Kanye West [27] 1.9 393 May 27, 2014[15]
@justinbieber Justin Bieber Hug with Selena Gomez [28] 1.5 145 January 4, 2014[15]
As of September 12, 2019

See also[edit]

References[edit]

  1. ^ a b Tasimone, Ashley (January 14, 2019). "An Egg Dethrones Kylie Jenner & Travis Scott's Baby for Most Liked Instagram Photo Ever". Billboard. Retrieved January 14, 2019.
  2. ^ News Desk (May 13, 2019). "'Egg' becomes most-liked Instagram post". Globalvillagespace.com. Retrieved May 13, 2019.
  3. ^ Thorne, Dan (January 14, 2019). "Egg photo breaks Kylie Jenner's record for most liked image on Instagram". Guinness World Records. Retrieved January 15, 2019.
  4. ^ Earnest, Malik (January 11, 2019). "An egg plans to dethrone Kylie Jenner as most liked Instagram post". Fox 5 San Diego. Retrieved January 13, 2019.
  5. ^ a b Shamsian, Jacob (January 16, 2018). "The guy who took a photo of an egg that broke Instagram's world record is shocked it became a meme: 'Egg is just an egg'". Insider. Retrieved January 17, 2019.
  6. ^ Monika Barton (January 14, 2019). "'This is madness' - Picture of an egg beats Kylie Jenner for most liked Instagram post ever". Newshub. Retrieved January 14, 2019.
  7. ^ Michelle Broder Van Dyke (January 13, 2019). "A Picture Of An Egg Beat Kylie Jenner For The Most Liked Instagram Of All Time". Buzzfeed News. Retrieved January 14, 2019.
  8. ^ De, Elizabeth (January 13, 2019). "This Instagram Account Is Trying to Break Kylie Jenner's Most-Liked Photo Record". Teen Vogue. Retrieved January 14, 2019.
  9. ^ Bromwich, Jonah Engel; Maheshwari, Sapna (February 3, 2019). "Meet the Creator of the Egg That Broke Instagram". The New York Times. Retrieved February 4, 2019.
  10. ^ Maher, Natalie (February 7, 2018). "Kylie Jenner's Stormi Photo Tops Beyonce's Pregnancy Reveal as Most-Liked Instagram Post Ever". Billboard. Retrieved January 12, 2019.
  11. ^ Unterberger, Andrew (February 1, 2017). "Beyonce Pregnancy Photo Breaks Selena Gomez Record for Most-Liked Instagram Pic". Billboard. Retrieved January 12, 2019.
  12. ^ Craddock, Lauren (July 12, 2016). "Selena Gomez Tops Justin Bieber for Most-Liked Instagram Photo Ever". Billboard. Retrieved January 12, 2019.
  13. ^ Stutz, Colin (May 4, 2016). "Justin Bieber & Selena Gomez Throwback Pic Is Now Instagram's Most-Liked". Billboard. Retrieved January 12, 2019.
  14. ^ Stutz, Colin (June 26, 2015). "Kendall Jenner Breaks Kanye West & Kim Kardashian's Instagram Record". Billboard. Retrieved January 12, 2019.
  15. ^ a b Nessif, Bruna (May 29, 2014). "Kim Kardashian's Wedding Photo Breaks Instagram Record For Most Likes—Sorry, Justin Bieber!". E! News. Retrieved January 12, 2019.