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List of most-viewed online videos in the first 24 hours

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This list contains the online videos, music videos, and film trailers that have received the most views within 24 hours of release. Video views are generated from different online platforms such as Facebook, iQIYI and YouTube.

Top videos

Film trailers and music videos are excluded here. Chinese production company and video platform service iQIYI has released four of the top ten most-viewed videos.

Rank Title Uploader / artist Platform Views[a]
(millions)
Release date Ref(s)
1. Double World iQIYI iQIYI 400.0 July 24, 2020 [1]
2. Rings prank Paramount Pictures Facebook 200.0 January 23, 2017 [2]
3. Eva.Stories Mati and Maya Kochavi Instagram 120.0 May 1, 2019 [3]
4. Idol Producer Episode 1 iQIYI iQIYI 100+[b] January 19, 2018 [4][5]
5. The Rap of China Episode 1 iQIYI iQIYI 100+[c] June 24, 2017 [6]
6. The Lost Tomb iQIYI iQIYI 100.0 June 12, 2015 [7]
Under the Dome Chai Jing Multiple[d] 100.0 February 28, 2015 [8]
8. Chewbacca Mask Lady Candace Payne Facebook 50.0 May 19, 2016 [9]
9. "Winterfell" (Game of Thrones episode) HBO Multiple[e] 47.7 April 14, 2019 [10]
10. Massive Pillow Chair Insider Design Facebook 42.0 November 3, 2016 [11]
As of May 23, 2021
  1. ^ The number of worldwide views accumulated in the video's first 24 hours.
  2. ^ Reached 100 million views within the first hour
  3. ^ Reached 100 million views within the first four hours
  4. ^ Primary platforms included Tencent, Youku, and the People's Daily Online.
  5. ^ 42.1 million views were from illegal streams, with the other 5.6 million coming from HBO's official streaming service

Top music videos

Out of the top ten most-viewed music videos, two artists have more than one video listed: BTS has five and Blackpink has four.

In September 2019, YouTube changed their policy on video view counts and excluded paid advertising views from future 24-hour statistics.

Rank Title Artist Platform Views[a]
(millions)
Release date Ref(s)
1. "Butter" BTS YouTube 108.2 May 21, 2021 [12]
2. "Dynamite" BTS YouTube 101.1 August 21, 2020 [13]
3. "How You Like That" Blackpink YouTube 86.3 June 26, 2020 [14]
4. "Ice Cream" Blackpink and Selena Gomez YouTube 79.0 August 28, 2020 [15]
5. "Boy with Luv" BTS (feat. Halsey) YouTube 74.6 April 12, 2019 [16]
6. "Permission to Dance" BTS YouTube 72.3 July 9, 2021 [17]
7. "Life Goes On" BTS YouTube 71.6 November 20, 2020 [18]
8. "Me!" Taylor Swift (feat. Brendon Urie) YouTube 65.2 April 26, 2019 [19]
9. "Lovesick Girls" Blackpink YouTube 61.4 October 2, 2020 [20]
10. "Kill This Love" Blackpink YouTube 56.7 April 4, 2019 [21]
As of July 11, 2021
  1. ^ The number of worldwide views accumulated in the video's first 24 hours.

Controversy

In July 2019, there was some controversy regarding the legitimacy of YouTube's 24 hour records, after Indian hip hop rapper Badshah's song "Paagal" received 75 million views in 24 hours, and surpassed the viewership record of "Boy with Luv" by K-pop group BTS and American singer Halsey. YouTube did not congratulate Badshah like it did for previous record holders and later released a statement that Badshah's record label, Sony Music India, had purchased advertisements from Google and YouTube that embedded the video or directed fans to it in some way. It also emerged that this is a common practice in the global music industry, and similar methods had also been used by the record labels of previous record holders such as Ariana Grande, Blackpink and Taylor Swift, thus casting doubt on some of the past 24-hour viewership records on YouTube.[22][23] On September 13, 2019, YouTube announced that their charts will no longer include paid advertising views.[24] In a statement to Forbes the following day, the platform also confirmed that "Based on our long-time criteria, Badshah did not qualify for our 24 hour debut records list".[25]

Historical record holders

The following table lists the videos that held the record for YouTube's most-viewed music video in the first 24 hours, from April 2013 to the present.

Table of most-viewed music videos in the first 24 hours
Title Artist Views[a]
(millions)
Upload date Ref(s)
"Butter" BTS 108.2 May 21, 2021 [12]
"Dynamite" BTS 101.1 August 21, 2020 [13]
"How You Like That" Blackpink 86.3 June 26, 2020 [14]
"Boy with Luv" BTS (feat. Halsey) 74.6 April 12, 2019 [16]
"Kill This Love" Blackpink 56.7 April 4, 2019 [21]
"Thank U, Next" Ariana Grande 55.4 November 30, 2018 [26]
"Idol" BTS 45.9 August 24, 2018 [27]
"Look What You Made Me Do" Taylor Swift 43.2 August 27, 2017 [28]
"Gentleman" Psy 36.0 April 13, 2013 [29]
As of July 11, 2021
  1. ^ The number of worldwide views accumulated in the video's first 24 hours.

Top trailers

Rank Production Type Distributor Views[a]
(millions)
Release date Ref.
1. Avengers: Endgame Official Trailer #1 Walt Disney Studios 289.0 December 7, 2018 [30]
2. Avengers: Endgame Official Trailer #2 Walt Disney Studios 268.0 March 14, 2019 [31]
3. Avengers: Infinity War Official Trailer #1 Walt Disney Studios 230.0 November 29, 2017 [32]
4. The Lion King Teaser Trailer Walt Disney Studios 224.6 November 22, 2018 [33]
5. It Teaser Trailer Warner Bros. Pictures 197.0 March 29, 2017 [34]
6. Avengers: Infinity War Official Trailer #2 Walt Disney Studios 179.0 March 16, 2018 [35]
7. Mulan Official Teaser Walt Disney Studios 175.1 July 7, 2019 [36]
8. The Lion King Official Trailer Walt Disney Studios 174.0 April 10, 2019 [37]
9. F9 Official Trailer Universal Pictures 151.0 January 31, 2020 [38]
10. The Fate of the Furious Official Trailer #1 Universal Pictures 139.0 December 11, 2016 [34]
As of February 14, 2021
  1. ^ The number of worldwide views accumulated in the video's first 24 hours.

See also

References

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  2. ^ Chestang, Raphael (January 24, 2017). "EXCLUSIVE: Inside the 'Rings' Prank That Has Scared Up More Than 200 Million Views". Entertainment Tonight. Archived from the original on October 9, 2019. Retrieved March 16, 2021.
  3. ^ Scanlon, Anna (May 15, 2019). "'Eva.Stories' Uses Instagram to Connect Today's Youth With a Holocaust Story". Jewish Journal. Tribe Media Corp. Archived from the original on May 16, 2019. Retrieved May 24, 2021.
  4. ^ Tan, Yin Lin (June 20, 2020). "Chinese Idol Survival Shows – The Start of a New 'Idol Era'". What's on Weibo. Archived from the original on July 16, 2020. Retrieved May 27, 2021.
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  9. ^ Parker, Ryan (May 20, 2016). "Chewbacca mask-wearing mom hits 50 million Facebook views in 24 hours". The Hollywood Reporter. Archived from the original on May 23, 2016.
  10. ^ Gartenberg, Chaim (April 17, 2019). "Game of Thrones' season 8 premiere was pirated almost 55 million times in the first 24 hours". The Verge. Archived from the original on April 17, 2019. Retrieved May 25, 2021.
  11. ^ Zeveloff, Julie (November 4, 2016). "The Internet is Losing its Mind Over This Gigantic Fluffy Pillow That's as Big as a Bed". Insider. Archived from the original on November 8, 2016.
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  19. ^ McIntyre, Hugh (April 27, 2019). "Taylor Swift's 'Me!' Music Video Has Already Broken A Very Important YouTube Record". Forbes. Archived from the original on April 27, 2019. Retrieved April 27, 2019.
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