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List of most popular websites

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This is a list of the most popular websites worldwide according to the first 50 websites listed in the global "Top Sites" lists published by Alexa Internet, as of May 16, 2018, and SimilarWeb, as of March 2018, along with its rating on the corresponding service.

Of these top 67 site listed, 21 (including the top 2 websites) are owned by Google (nearly a third). And aside from these Google sites, there are 25 that are principally based outside of the US (slightly more than a third).

Ranking measures

Alexa ranks websites based on a combined measure of page views and unique site users, and creates a list of most popular websites based on this ranking time-averaged over three-month periods. Only the site's highest-level domain is recorded, aggregating any subdomains.[1]

SimilarWeb ranks websites based on a panel of millions of Internet users, International/U.S. internet service providers, direct measurement of web traffic from data from thousands of websites and web crawlers scanning public websites.[2]

List of websites

Changes in ranking are since December 28, 2016.

Site Domain Alexa top 50 global sites
(As of May 16, 2018)[3]
SimilarWeb top 50 sites
(As of March 2018)[4]
Type
Principal country
Google google.com 1 (Steady) 1 (Steady) Internet services and products United States U.S.
YouTube youtube.com 2 (Steady) 3 (Steady) Video sharing United States U.S.
Facebook facebook.com 3 (Steady) 2 (Steady) Social network United States U.S.
Baidu baidu.com 4 (Steady) 4 (Increase11) Search engine China China
Wikipedia wikipedia.org 5 (Steady) 5 (Steady) Encyclopedia United States U.S.
Reddit reddit.com 6 (Increase13) 37 (Decrease6) Social news and entertainment United States U.S.
Yahoo! yahoo.com 7 (Decrease1) 7 (Decrease3) Portal and media United States U.S.
Tencent QQ qq.com 8 (Increase1) 11 (Increase27) Portal China China
Taobao taobao.com 9 (Increase3) 35 (Increase16) Online shopping China China
Google India google.co.in 10 (Decrease3) 6 (Increase4) Internet services and products India India
Amazon amazon.com 11 (Decrease3) 23 (Decrease12) E-commerce and cloud computing United States U.S.
Tmall tmall.com 12 (Increase10) 51 (Increase31) Online shopping China China
Twitter twitter.com 13 (Increase1) 10 (Decrease4) Social network United States U.S.
Sohu sohu.com 14 (Increase3) 84 (Increase120) Portal China China
Instagram instagram.com 15 (Steady) 20 (Decrease2) Photo sharing and social media United States U.S.
VK vk.com 16 (Decrease3) 21 (Decrease9) Social network Russia Russia
Windows Live live.com 17 (Decrease6) 19 (Decrease12) Software plus services United States U.S.
Jingdong Mall jd.com 18 (Increase1) 69 E-commerce China China
Sina Corp sina.com.cn 19 (Decrease1) 122 (Decrease12) Portal and instant messaging China China
Sina Weibo weibo.com 20 (Increase4) 97 (Decrease1) Social network China China
Yandex yandex.ru 21 (Increase9) 16 (Decrease2) Internet services and products Russia Russia
Haosou 360.cn 22 (Increase4) 124 (Decrease39) Internet security and search engine China China
Google Japan google.co.jp 23 (Steady) 25 (Increase2) Internet services and products Japan Japan
Google UK google.co.uk 24 (Decrease3) 15 (Decrease7) Internet services and products United Kingdom UK
Tmall list.tmall.com 25 N/A[notes 1] Online shopping China China
Google Russia google.ru 26 (Increase2) 27 (Decrease5) Internet services and products Russia Russia
Google Brazil google.com.br 27 (Increase2) 12 (Decrease3) Internet services and products Brazil Brazil
Netflix netflix.com 28 (Increase15) 33 (Decrease9) Streaming TV and movies United States U.S.
Google Germany google.de 29 (Decrease9) 22 (Decrease3) Internet services and products Germany Germany
Google Hong Kong google.com.hk 30 (Increase16) 123 (Increase15) Internet services and products Hong Kong Hong Kong
Pornhub pornhub.com 31 (Increase20) 14 (Increase16) Pornographic video sharing Canada Canada
Twitch twitch.tv 32 (Increase40) 88 (Decrease16) Streaming primarily on video games United States U.S.
Google France google.fr 33 (Decrease8) 28 (Decrease11) Internet services and products France France
LinkedIn linkedin.com 34 (Decrease13) 48 (Decrease4) Employment-oriented Social network United States U.S.
Yahoo! Japan yahoo.co.jp 35 (Decrease12) 34 (Decrease7) Portal Japan Japan
t.co t.co 36 (Steady) 105 (Decrease27) URL shortening for links on Twitter United States U.S.
CSDN csdn.net 37 (Increase42) N/A[notes 1] Technology news and Internet forum China China
Microsoft microsoft.com 38 (Increase1) 68 (Decrease16) Software and technology United States U.S.
Bing bing.com 39 (Decrease7) 45 (Increase9) Search engine United States U.S.
Microsoft Office office.com 40 (Increase18) 48 (Increase6) Online office suite United States U.S.
eBay ebay.com 41 (Decrease10) 44 (Decrease12) Online auctions and shopping United States U.S.
Alipay alipay.com 42 (Increase38) 155 Payment system China China
XVideos xvideos.com 43 (Increase74) 8 (Increase15) Pornography France France
Google Italy google.it 44 (Decrease10) 30 (Decrease1) Internet services and products Italy Italy
Google Canada google.ca 45 (Increase3) 36 (Decrease11) Internet services and products Canada Canada
Mail.ru mail.ru 46 (Increase8) 32 (Decrease16) Portal Russia Russia
Odnoklassniki ok.ru 47 (Decrease2) 41 (Decrease15) Social Networking Russia Russia
Google Spain google.es 48 (Decrease10) 38 (Decrease1) Internet services and products Spain Spain
Tmall pages.tmall.com 49 N/A[notes 1] Online shopping China China
MSN msn.com 50 (Decrease17) 33 (Increase1) Portal United States U.S.
Google Turkey google.com.tr 59 (Increase6) 26 (Decrease5) Internet services and products Turkey Turkey
Google Australia google.com.au 63 (Increase3) 49 (Decrease4) Internet services and products Australia Australia
WhatsApp whatsapp.com 68 (Increase19) 42 (Decrease1) Instant messaging United States U.S.
Spotify spotify.com 69 98 Music streaming United States U.S
Google Poland google.pl 72 (Increase12) 40 (Decrease5) Internet services and products Poland Poland
Google Indonesia google.co.id 75 (Increase6) 17 (Decrease31) Internet services and products Indonesia Indonesia
xHamster xhamster.com 76 (Increase4) 39 (Increase8) Pornography United States U.S.
Google Argentina google.com.ar 81 (Increase20) 48 (Increase1) Internet services and products Argentina Argentina
XNXX xnxx.com 91 (Increase177) 9 (Increase30) Pornography France France
Google Thailand google.co.th 96 (Decrease1) 50 (Increase12) Internet services and products Thailand Thailand
Naver Naver.com 116 (Decrease63) 49 (Increase12) Portal South Korea Korea
Sogou sogou.com 208 13 Search engine China China
Samsung samsung.com 379 (Decrease31) 43 (Increase27) Technology products South Korea Korea
AccuWeather accuweather.com 396 (Decrease16) 53 (Increase10) Weather forecasting United States U.S.
Google URL Shortener goo.gl 714 47 URL shortening service United States U.S.
Shenma sm.cn 17,213 18 Search engine China China
Google Web Light googleweblight.com 38,332 (Decrease2,104) 29 (Increase40) Page optimizing service United States U.S.

References

  1. ^ "How are Alexa's traffic rankings determined?". Alexa Internet. Archived from the original on November 29, 2014. Retrieved November 14, 2014. 
  2. ^ "Compare Websites Traffic with SimilarWeb Analytics Tool". SimilarWeb. Archived from the original on December 2, 2014. Retrieved December 5, 2014. 
  3. ^ "Alexa Top 500 Global Sites". Alexa Internet. Archived from the original on March 2, 2015. Retrieved May 23, 2018. 
  4. ^ "Top Websites March 2018 All Traffic". SimilarWeb. Archived from the original on June 2, 2016. Retrieved April 10, 2018. 

Notes

  1. ^ a b c No SimilarWeb rating