The Literary Guild was established in 1927 by Samuel W. Craig and Harold K. Guinzberg as a competitor to the Book of the Month Club established in the previous year. Craig asserted that he originally incorporated the company in 1922 and reincorporated it in 1926 after hearing of the success of book clubs in Germany. In 1929 they created a subsidiary operation, the Junior Library Guild, which continues to this day.
Method of operation
Books are selected by an editorial board. The chairman was Carl Van Doren. The chosen books are printed in special editions identified by the Literary Guild imprint on the title page. They are published on the same date as the trade editions. Charter subscribers were to receive twelve books a year at half the price of the trade editions for an annual fee of eighteen dollars.
References and sources
- Lee 1958. p. 15
- Literary Guild 1927
- Lee, Charles (1958). The Hidden Public. New York: Doubleday.