Liz Figueroa

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Liz Figueroa
California State Assembly, 20th District
In office
Preceded byDelaine Eastin
Succeeded byJohn A. Dutra
California State Senator, 10th District
In office
Preceded byBill Lockyer
Succeeded byEllen Corbett
Personal details
Elizabeth Figueroa

(1951-02-09) February 9, 1951 (age 70)
San Francisco,[1] California, U.S.
Political partyDemocratic
ChildrenAna Lisa Luippold, Aaron Bloom[1][2]
Alma materCollege of San Mateo
University of California at Berkeley[2]

Liz Figueroa (born February 9, 1951, in San Francisco, California)[2] is a former Democratic politician. She is known for being the first Latina from Northern California to be elected to the California State Legislature.[3]

Biography and career[edit]

Figueroa was born and raised in the San Francisco Bay Area.[3]

She served as a California State Senator, representing the 10th District.[1]

From 1994–1998, Figueroa served in the California State Assembly, representing the 20th District. In 1998, she was elected to the California State Senate, replacing Bill Lockyer.

As a legislator, Figueroa worked on consumer and health-related issues. She authored legislation requiring insurance companies to cover replacement of children's car seats after collisions, and funding legislation for the San Francisco Bay Trail.[3]

In 2002, Figueroa introduced California Shine the Light Law (S.B. 27), a bill addressing business practices when disclosing customer's personal information to third parties, a practice known as "list brokerage."[4] In April 2004, Figueroa garnered national attention when she proposed a bill (S.B. 1822)[5] aimed at limiting Google's Gmail service from providing ads to users based in part on the content of their emails.[6] After a few months negotiating with privacy groups and Google, Figueroa abandoned the effort.

Figueroa ran for Lieutenant Governor of California in 2006. In the June 6, 2006, primary election, against fellow state senator Jackie Speier and Insurance Commissioner John Garamendi. Figueroa received 18% of the vote. Speier received 39%, while Garamendi won the primary with 42%.

After leaving office, Figueroa was appointed by California Senate President Don Perata in 2007 to the California Unemployment Insurance Appeals Board.

She is now working for Planned Parenthood Mar Monte as vice president of public affairs.


  1. ^ a b c "Full Biography for Liz Figueroa: Candidate for State Senator; District 10," Accessed Mar. 13, 2014.
  2. ^ a b c d "Liz Figueroa's Biography," Project VoteSmart. Accessed Mar. 13, 2014.
  3. ^ a b c Carlos B., Cordova (2005). The Salvadoran Americans. Westport, Conn.: Greenwood Press. pp. 155–156. ISBN 9780313062926. OCLC 650279529.
  4. ^ California State Legislature. Senate Bill 27, Chaptered version Archived August 29, 2006, at the Wayback Machine. Filed with the California Secretary of State on September 25, 2003. Retrieved on 11-03-01.
  5. ^ "SB-1822 Privacy: online communications," California Legislative Information website (introduced Feb. 20, 2004). Accessed Apr. 9, 2014.
  6. ^ "Google free email faces legal challenge," The Guardian (UK) (12 April 2004).

External links[edit]