Loaded TV

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Loaded TV
Launched26 November 2012
Picture format576i (SDTV)

Loaded TV is a British television channel created as a spin-off from the popular men’s magazine Loaded. It was launched on 26 November 2012 and is streamed live on the Loaded TV website. The channel had also previously broadcast during the evenings on Controversial TV.

Loaded TV was launched by Paul Baxendale-Walker (also known as Paul Chaplin) who purchased SuperBike and Loaded magazines after Vitality Publishing went into administration in April 2012.[1]


The majority of shows are produced in house at the extensive Loaded TV studios in Hersham, Surrey.

There are however some notable acquisitions on the channel. Marshal's Law, for example, is a comedy produced by Telly Juice.[2]

On 10 December 2012 it was announced that Loaded TV would be partnering with Frank Maloney to show free-to-air boxing on the channel.[3]


First week ratings suggested that Loaded TV had viewing figures above those of more established UK satellite names such as Fox News, achieving a weekly reach of 148,000.[4]


  1. ^ "Loaded magazine snapped up by multimillionaire 'porn star'". Guardian.co.uk. 29 April 2012. Retrieved 18 December 2012.
  2. ^ "Comedy ordered for new lads' mag Loaded TV channel". British Comedy Guide. 5 September 2012. Retrieved 18 December 2012.
  3. ^ "Frank Maloney Reveals Television Pact With Loaded TV". Boxing News. 12 December 2012. Retrieved 18 December 2012.
  4. ^ "Loaded claims successful TV launch with weekly reach ahead of Fox News". PressGazette. 11 December 2012. Retrieved 18 December 2012.

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