Madden NFL Mobile

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Madden NFL Mobile
Developer(s) EA Mobile
Publisher(s) EA Sports
Series Madden NFL
Platform(s) Android, iOS
Release August 26, 2014
Genre(s) Sports
Mode(s) Single-player, multiplayer

Madden NFL Mobile is an American football mobile sports game based on the National Football League, developed and published by Electronic Arts. An entry in the Madden NFL series, the game was released for Android and iOS devices on August 26, 2014.

Gameplay[edit]

Madden NFL Mobile is essentially the mobile version of Madden Ultimate Team (MUT), with features like players and cards being available. To earn these, players participate in "Live Events", which can earn them card packs and coins. Another mode that is available is "Season", which allows players to play a full 16-game season, which extends to the Super Bowl.[1] Being a freemium game, players can spend real-life money to purchase packs and "Bundles" that include a certain number of packs and a topper of an item. The game is also level-based, and features like certain plays are restricted until one reaches a certain level.[2] There is also another mode labeled "Leagues" where players may join or create a "league" alongside other players that face in Tournaments against other leagues, offering a chat box, goals with rewards such as players and packs, and the ability for players to send other players within the league packs.

The game itself features standard football rules, such as scoring mechanics including touchdowns, field goals, and safeties. It also features real plays categorized as "long passes", "short passes", "play action passes", and "run" plays for the offense; "man coverage", "zone coverage", and "blitz" plays for the defense. It also features multiple special plays available at any point including punts, fake punts, field goals, quarterback kneels, spikes, and fake field goals. There are also up to four different styles for kickoffs, kick returns, punt, punt returns (left, right, middle, duplicates, onside kicks, etc.) The game is connectable with Facebook to allow for more social features, though players can also create anonymous accounts.

Season[edit]

Players may participate in a series of 16 regular season games before advancing to the post-season. During these games, the player competes against real players as characters matching their real team. If the player wins at least 8 games in the regular season (which increases to 9 after several seasons and then to 10), they advance to the post-season, where they play a divisional game against a divisional rival and the conference championship game, before making it to the Super Bowl. The player may lose any games in the first sixteen games, but in the final three they automatically end their season (as the real post-season is the same.) During these games, the player may stumble across Spontaneous Challenges, which, when completed, reward the users with experience points and coins or a quicksell pack containing 100 to 1,000,000 coins. They can also play as a receiver or blocker (exclusive to Season mode, and rarely in Live Events).

Live Events[edit]

Live Events is a game mode in which players may participate in live events. Some could cost as low as 10 stamina, or as much as 150 stamina. Completing these events earn the player rewards, such as card packs, coins, and experience points. There are two daily events, Scrimmage and Daily Warmup. Completing Scrimmage will earn the player a random scrimmage set player/collectible alongside a single postgame set collectible (useful for the weekly Postgame set), and the Scrimmage event occurs more than once a day, and could be completed more than once throughout the day. The Daily Warmup awards a single Daily Warmup and could only be completed once. Other challenges include Game Changers, JourneyMan, Veterans, Champions, Domination, Treasure Hunt, and more. There are also seasonal live events for things such as Black Friday, Thanksgiving, and Christmas, Easter as well as Super Bowl and Playoff Recap events. Every day of the week, there is a new live event. As of May 29, on Monday there is NFL Movers where one can get NFL Movers players (players who changed teams in the offseason) usable in the weekly NFL Movers set. On Tuesday there is Unsung Heroes (players who had great performances on non-playoff teams) , on Wednesday there is Postition Heroes (players who excelled at their position during the season), on Thursday there is Throwbacks (current players who had great performances in previous seasons), on Friday there is Boss Players (current NFL players who have dominated the league) and on Saturday there is Ultimate Legends (former NFL players who dominated the league).

Head to Head[edit]

Head to Head is a social mode in which players may compete against other players in a turn-based style, with up to 6 regular drives – 3 drives for each player – and more in overtime. A player may start a match by playing one drive, then allowing the opponent to play one. A player's drive ends in a turnover (interception/4th down/fumble), touchdown, field goal, or a safety.

Leagues[edit]

Joining a League will give the player user interaction to other players inside the game. In a league one can match each other in a head-to-head match for bragging rights. There are League Tournaments that a league can play in as a team: all players participating in the tournament will have three drives to score as high as possible against another league. Winning the tournament will give the player three League-vs.-League collectibles; if it ends in a draw, one will get two collectibles, while losing will earn only one. These collectibles are used in the League-vs.-League set which contains two gameplan items, and two silver+ players. There are also League achievements in the categories of league drives, live events played,and touchdowns scored that unlock an 88 OVR QB Dak Prescott, HB Ezekiel Elliott and WR Dez Bryant, respectively. Finally, there are League Championships, in which players compete against each other in a championship tournament that will rank them based on their performances in the tournament.

Sets[edit]

Players can complete sets to get coins or players for their team. Sets require different numbers of trophies or players from the 4 tiers (bronze, silver, gold, elite). Some sets also require collectibles that can be acquired from packs or by completing various live events and achievements. There are many different types of sets which are organized into categories that can lead to special players, trophies, or collectibles. Examples include the Captains and Road to the Playoffs sets, one for each team in the NFL and 32 in total for each. Completion of these sets gives the gamer an elite player from that team that contributed to the team's success in the year before (Heroes) or the first half of the season (Road to the Playoffs). Other sets include NFL Domination which guarantees the player a 99 OVR CB Richard Sherman (2014–15), a 99 OVR TE Rob Gronkowski (2015–16), and a 99 OVR LB Von Miller (2016–17), if they beat the live event, and Champion sets which grant them different Champion edition elite players if they collect 10 different NFL Division collectibles.

Some sets such as the weekly NFL Postgame are timed sets that require to be completed within a certain amount of time (displayed when played), while others may be done at any time. Some sets are seasonal, based on holidays like Halloween, Thanksgiving, Black Friday, Christmas, Super Bowl, Easter, and 4th of July, or NFL events like the NFL Combine and NFL Draft.

There are also Legends sets, which made an appearance in both versions of Madden Mobile. In Madden Mobile 15, these sets usually required a rookie version of the legend, a few highlight collectibles, and gold trophies. In Madden Mobile 16, the sets required highlight collectibles and elite trophies. Completing these sets award the player an "NFL Legend", a player from the past who have breakout years or have led their team to success. Examples include Joe Montana and Marshall Faulk. After the NFL season ends, the second type of legends are released. In Madden Mobile 15, the legends were released as "Mobile Masters", while in Madden Mobile 16, they were released as "Ultimate Legends". Usually, these types of legends' overall rating range from 98–99 and are usually an upgrade from the legends. These sets are usually much harder and more expensive to complete. Examples of these legends include Michael Vick and Reggie White.

Auction House[edit]

The Auction House is a place where players may bid/buy cards sold by other players. Bidding allows the player to bid slowly against others with a slightly lower chance of winning the item. Buying the item allows the player to immediately end the bidding process and earn the item for the amount bought for. The player may not buy the item if the buy price is less than the bidding price. A common activity on the Auction House is referred to as "sniping," or buying items for low prices as soon as they are available and reselling them for profit. It is very hard to perform this tactic on the Auction House because 'sniping bots' automatically buy players for a very low price and sell them for very high. The Auction house shuts down a few days before a new season begins, but posting to the Auction House is disabled 3 days prior to going down. Ten percent of the coins made on the transaction are deducted. On December 2017, after banning many users from the auction house, EA implemented changes to the Auction House.

Packs[edit]

Packs are another key element to the game. Players can purchase various packs in the Store for 200–450,000 coins or large amounts of in-game cash. There are many different packs available for different times and lengths. Some packs such as the Pro Pack is available 24/7, while others (such as Super Bowl) are available for a few days. Packs could include rare collectibles, bronze to elite players, etc. and vary in value. Some examples of packs are 'Rookie Packs', which are 200 coins, 'All-Rookie Packs', which are 3,500 coins, 'Super Pro Packs' which are 25,000 coins. In December 2017, EA implemented a system of packs in which you could select from a range of cards, allowing the user more choice in the types cards that you own. These "draft" pack would have multiple cards inside, but you would only be allowed to keep one.

Cover athletes[edit]

The cover athlete corresponds with the winner of the Madden NFL cover vote. For the 2014 NFL season, star Seattle Seahawks cornerback Richard Sherman was the cover athlete for the game. In 2015, he was replaced by New York Giants wide receiver Odell Beckham Jr. for the 2015 NFL season. The cover athletes for the 2016 NFL season were New England Patriots tight end Rob Gronkowski, Denver Broncos linebacker Von Miller, and Pittsburgh Steelers wide receiver Antonio Brown. The cover athlete for the 2017 NFL season is New England Patriots quarterback Tom Brady. The cover athlete for the 2018 NFL season will be Pittsburgh Steelers wide receiver Antonio Brown.

Season Player Date announced Notes
2014 Richard Sherman N/A First player to be on cover of game
2015 Odell Beckham Jr. N/A First NFL rookie athlete to be cover of game
2016 Rob Gronkowski May 12, 2016 First cover athlete of Madden Mobile 17
2016 Von Miller N/A Replaced Gronkowski as the cover player in November 2016
2017 Antonio Brown N/A Replaced Miller as the cover player in January 2017
2018 Tom Brady May 12, 2017 First cover athlete of Madden Mobile 18
2019 Antonio Brown July 18, 2018 First cover athlete of Madden Mobile Overdrive

Release[edit]

The game received a soft launch on the Canadian App Store on August 12, 2014.[3]

The game was released on the iOS App Store and on Android's Google Play, the same day that Madden NFL 15 was released on console. An large update, coinciding with the release of Madden NFL 16, was released in August 2015. The new features were added in the season such as achievements, league improvements, a redesigned hub, more Live Events, and better tuning.[4] Seasonal updates for Madden NFL 17 and Madden NFL 18 were also released. For the 2018-19 season, the game will be renamed Madden NFL Overdrive.

Reception[edit]

Reception
Review score
PublicationScore
Gamezebo3.5/5 stars[5]

Madden NFL Mobile got mixed reviews. On Metacritic the game got 68%.[6] Pocket Gamer gave it 7 out of 10 and said that "Madden NFL Mobile has come a long way, but it feels like it could still go a bit further. It's absolutely worth a look if you're a fan, but it's probably not going to rock your world."[7] Phandroid said that "Whether the annoyances of microtransactions and modern-day mobile gaming annoy you, we at least appreciate that there’s a pretty good game beneath the green veil of dollar bills EA decided to decorate it with."[8]

References[edit]

  1. ^ Katie Williams (August 11, 2014). "MADDEN MOBILE ANNOUNCED FOR IOS AND ANDROID". IGN. News Corporation. Retrieved January 10, 2018. 
  2. ^ Grundman, Blake (August 26, 2014). "Madden NFL Mobile Review". 148 Apps. Retrieved January 10, 2018. 
  3. ^ Nelson, Jared (August 12, 2014). "'Madden NFL Mobile' Soft-Launches in Canada, and Yeah, It's a Free to Play Game". TouchArcade. Retrieved January 10, 2018. 
  4. ^ Tasos Lazarides (September 14, 2016). "The 'Madden NFL Mobile' 2016 Season Is Here". TouchArcade. MacRumors. Retrieved January 10, 2018. 
  5. ^ Nick Tylwalk (August 26, 2014). "Madden NFL Mobile Review: Keeping the Drive Going". Gamezebo. Retrieved January 10, 2018. 
  6. ^ "Madden NFL Mobile". Metacritic. CBS Interactive. Retrieved January 10, 2018. 
  7. ^ Rob Rich (September 2, 2014). "Madden NFL Mobile". Pocket Gamer. Retrieved January 10, 2018. 
  8. ^ Quentyn Kennemer (August 31, 2014). "Madden NFL Mobile review: The best of Ultimate Team right in your Pocket". Retrieved January 10, 2018.