Magic (trade show)

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The MAGIC Marketplace is a clothing and accessory tradeshow, held twice a year (in February and August) in Las Vegas. Exhibitor categories include designer, contemporary, casual, young men's, and kids' clothing; streetwear, active sporting wear and accessories.


The tradeshow was inaugurated in 1933 by the Men's Apparel Guild in California. At one time it featured only men's clothing and accessories, but has expanded to include ladies' clothing and accessories, and manufacturing services. In 1989 it moved to Las Vegas.[1]

In 1998, MAGIC was acquired by Advanstar Communications.[2] In 2014, Advanstar was acquired by UBM plc.[3]



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