Mavin Records

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Mavin Records
TypePrivate  (incorporated as a general partnership)
IndustryMusic, entertainment
GenreVarious
Founded8 May 2012; 10 years ago (2012-05-08)
FounderMichael Collins Ajereh
Headquarters,
Nigeria
Number of locations
 2
Area served
Worldwide
Key people
Michael Collins Ajereh
ProductsMusic and Conglomerate
Brands Mavin Clothing Line Ltd.
Services
RevenueIncrease US$ 45 Million (2021) [1]
OwnerMavin Records
Number of employees
100
ParentMavin Global Holdings
Divisions
Websitewww.mavinrecords.com

Mavin Records (also known as the Supreme Mavin Dynasty)[2] is a Nigerian music corporation record label founded by record producer and recording artist Don Jazzy on 8 May 2012. The label's inception came to fruition following the closure of Mo' Hits Records, a record label owned by the aforementioned producer and D'banj.[3] The label is home to recording artists such as Korede Bello, Dr SID, D'Prince, Di'Ja, Johnny Drille, Ladipoe, DNA Twins, Rema, Ayra Starr, Magixx & Boy Spyce. It also houses producers such as Jazzy himself, Altims and Baby Fresh.[4] In 2014, DJ Big N became the label's official disc jockey.[5] Tiwa Savage, Wande Coal, Reekado Banks and Iyanya were all formerly signed to the label.[6] On 8 May 2012, the label released its compilation album Solar Plexus.[7] In January 2019, Mavin Records secured a multi-million dollar investment from Kupanda Holdings, a subsidiary of Kupanda Capital and TPG Growth.[8]

History[edit]

Signings, website launch, endorsements, and musical releases[edit]

Mavin Records started as a result of D'banj's departure from Mo' Hits. Prior to commenting on D'banj's exit from Mo' Hits, there were allegations that D'banj signed over Mo' Hits to Don Jazzy.[9] In an interview with Sunday Punch, Don Jazzy addressed D'banj's departure from Mo Hits, saying, "We were working together and all was going on well. It got to a point where I looked at the situation and we both decided that it was not working and we had to move on". Don Jazzy alluded to being hesitant of a name change.[10] According to BellaNaija, the term "Mavin" describes someone who is gifted and skilled in any field.[11] Upon establishing the rebranded record label, Don Jazzy said he sees Mavin Records being the power house of music in Africa in the shortest possible time.[11] After rebranding Mo' Hits to Mavin, Don Jazzy signed Nigerian singer Tiwa Savage. Pulse Nigeria reported that Jazzy admires the singer's work ethic and drive.[12] Pulse Nigeria also reported that Mavin Records signed producers Aluko "Altims" Timothy and Sunday "BabyFresh" Enejere.[13]

On 7 May 2012, the record label launched its official website and the Mavin league, a social networking site designed to cater to their fans worldwide.[14][15] Don Jazzy signed endorsement deals with Samsung and Loya Milk after establishing the label; Tiwa Savage also signed an endorsement deal with Pepsi. Within a year of becoming a revamped brand, the record label released "Take Banana" and "Oma Ga" as singles from its debut compilation album Solar Plexus.[16][17] In February 2014, Don Jazzy signed Di'Ja, Reekado Banks and Korede Bello to Mavin Records a week after each other.[18] On 1 May 2014, Mavin Records released the hit single "Dorobucci" to critical acclaim.[19] On 25 February 2015, Don Jazzy and Tiwa Savage both signed endorsement deals with Konga.com.[16] On 31 October 2016, several media outlets in Nigeria reported that Iyanya signed a record deal with Mavin Records. Both Iyanya and Don Jazzy confirmed the report on Instagram.[20] On 28 February 2017, Don Jazzy announced the signings of Johnny Drille, Ladipoe and DNA to Mavin Records.[21] In March 2019, he also announced the signing of Rema to Mavin.[22] On 31 May, Mavin unveiled the signing of Crayon.[23] The next day, the record label released the collaborative single "All is in Order".[24] On 21 January 2021, the label unveiled the signing of Ayra Starr an 18-year-old female afropop singer.[25]

Departures[edit]

Wande Coal and IP theft controversy[edit]

Reports about Wande Coal's departure surfaced after he released and promoted the single "Kilaju" without the support of Mavin Records.[26] On 5 November 2013, Wande Coal released a song titled "Baby Face" and said Shizzi produced it for him. Subsequently, Don Jazzy went on Twitter and accused Coal of intellectual property theft.[27] He uploaded a studio demo of "Baby Face", which was supposedly recorded the previous year. Wande Coal tweeted several times, debunking Jazzy's allegations.[27] He also tweeted a link to the "original" studio version of the song.[27] Entertainment lawyer Demilade Olaosun spoke to Premium Times newspaper about intellectual property (IP). He said the song is a property of Mavin Records since it was produced, arranged and voiced by an official of the label.[27] The lawyer also stated that since Wande Coal's recording contract was not made available to the public, speculations cannot be made about the IP of the recording sound.[27] On 7 November 2013, Mavin Records sent out a press release officially announcing Wande Coal's departure. The press release came shortly after the Twitter feud between Don Jazzy and Wande Coal.[27]

Iyanya, Reekado Banks and Tiwa Savage[edit]

In a radio interview with Beat FM in February 2018, Iyanya announced his exit from Mavin Records, saying, "I'm now signed to Temple Music but I'm a Mavin for life. It was not a beef. I was there and it was time to move on".[28] On 7th December, 2018, Reekado Banks announced his departure from Mavin Records after 5years and launching of his independent outfit banks music on Instagram .[29] In May 2019, Universal Music Group announced the signing of Tiwa Savage.[30] During said announcement, it was revealed that Savage left Mavin Records.[30] Don Jazzy congratulated Savage on her UMG signing and said she will forever be remembered at Mavin.[31]

Accolades[edit]

Mavin Records was nominated for Best Record Label of the Year at the 2013 City People Entertainment Awards.[32] The label won the aforementioned category at the 2014 City People Entertainment Awards.[33]

Year Awards ceremony Award description(s) Results
2014 City People Entertainment Awards Best Record Label of the Year Won
2013 Nominated

Artists[edit]

Current acts[edit]

Act Year
signed
Releases
under the
label
Dr SID 2012 1
D'Prince 2
Di'Ja 2014 2
Korede Bello 1
Johnny Drille 2017 1
Ladipoe 2
DNA
1
Rema 2019 3
Crayon 2
Ayra Starr 2021 2
Magixx 1
Boy Spyce 2022 1

Former acts[edit]

Act Year
signed
Year
left
Releases
under the
label
Tiwa Savage 2012 2019 3
Wande Coal 2012 2013
Reekado Banks 2014 2018 1
Iyanya 2016 2017 1

Producers[edit]

Current producers[edit]

DJ's[edit]

Discography[edit]

Albums[edit]

Artist Album Details
The Mavins Solar Plexus
  • Released: 8 May 2012
  • Chart Position: —
  • Certification: —
D'Prince Frenzy
  • Released: 5 November 2012
  • Chart Position: —
  • Certification: —
Tiwa Savage Once Upon a Time
  • Released: 3 July 2013
  • Chart Position: —
  • Certification: —
Dr SID Siduction
  • Released: 20 December 2013[34]
  • Chart Position: —
  • Certification: —
Tiwa Savage R.E.D
  • Released: 19 December 2015
  • Chart Position: —
  • Certification: —
Reekado Banks Spotlight Released: 1 September 2016
  • Chart Position: 10 (Billboard's World Album chart)
  • Certification: —
Korede Bello Belloved Released: 11 March 2017
  • Chart Position: —
  • Certification: —
Iyanya Signature (EP) Released: 28 March 2017
  • Chart Position: —
  • Certification: —
Tiwa Savage Sugarcane (EP) Released: 22 September 2017
  • Chart Position: —
  • Certification: —
Di'Ja Aphrodija (EP) Released: 15 December 2017
  • Chart Position: —
  • Certification: —
Poe T.A.P Released: 5 October 2018
  • Chart Position: —
  • Certification: —
Rema Rema (EP) Released: 22 March 2019
  • Chart Position: —
  • Certification: —
D'Prince Lavida (EP) Released: 3 May 2019
  • Chart Position: —
  • Certification: —
Rema Rema Freestyle (EP) Released: 17 June 2019
  • Chart Position: —
  • Certification: —
Di'Ja Di'Ja (EP) Released: 5 July 2019
  • Chart Position: —
  • Certification: —
Ayra Starr Ayra Starr (EP) Released; 22 January 2021
  • Chart Position: —
  • Certification: —
19 & Dangerous Released: 6 August 2021
  • Chart Position: —
  • Certification: —
Magixx Magixx (EP) Released: 24 September 2021
  • Chart Positions: --
  • Certifications: --
Boy Spyce BOY SPYCE (EP) Released: 15 April 2022
  • Chart Positions: --
  • Certifications: --

Singles[edit]

`List of singles released by artists signed to Mavin Records
Artist Title Year Album Release date
D'Prince "Take Banana" 2012 Solar Plexus N/A
Tiwa Savage "Oma Ga"
D'Prince "Take Banana" (Remix) Frenzy 31 October 2012
"Real G"
(featuring M.I)
"Goody Bag"
"Call Police"
Wande Coal "The Kick"
(featuring Don Jazzy)
2013 Non-album single 23 January 2014
Wande Coal "Rotate" 26 April 2013
Dr SID "Lady Don Dada" Siduction 2 May 2013
"Love Mine" 5 May 2013
D'Prince "Birthday" Non-album single 6 May 2013
Dr SID "Talented" Siduction 12 May 2013
"Baby Tornado" 21 August 2013
Tiwa Savage "Eminado" Once Upon a Time 8 October 2013
Dr SID "Surulere" Siduction 13 November 2013
D'Prince "Gentlemen"
(featuring Davido and Don Jazzy)
2014 Non-album single 27 January 2014
Di'Ja "Yaro" 14 February 2014
Reekado Banks "Turn It Up"
(featuring Tiwa Savage)
21 February 2014
Korede Bello "African Princess" 28 February 2014
D'Prince "Ojoro Cancel"
(featuring Wizkid)
7 March 2014
The Mavins "Dorobucci"
(featuring Don Jazzy, Tiwa Savage, Dr SID, D'Prince, Reekado Banks, Korede Bello and Di'Ja)
1 May 2014
Dr SID and Don Jazzy "Highlife Dorobucci" 2 May 2014
The Mavins "Adaobi"
(Reekado Banks, Korede Bello and Di'Ja featuring Don Jazzy)
27 May 2014
Di'Ja "Yaro" (Remix)
(featuring Ice Prince)
29 July 2014
Reekado Banks "Chop Am" 8 August 2014
Korede Bello "Cold Outside" 15 August 2014
D'Prince "Oyo" 5 September 2014
The Mavins "Arise"
(featuring Don Jazzy, Reekado Banks and Di'Ja)
20 September 2014
Tiwa Savage "My Darlin" 8 October 2014
The Mavins "Looku Looku" 31 October 2014
Di'Ja "Awww" 12 December 2014
D'Prince "Oga Titus" 23 December 2014
Korede Bello "Jingle Bell" 25 December 2014
"Godwin" 2015 28 January 2015
Reekado Banks "Katapot" 14 February 2015
D'Prince "Nonso"
(featuring Reekado Banks)
16 March 2015
Godywn [A] "Promise"
(featuring Di'Ja)
27 March 2015
Dr SID "Chop Ogbono" (Remix)
(featuring Olamide)
5 May 2015
Di'Ja "Amen" 29 June 2015
Reekado Banks "Corner" 9 July 2015
"Sugar Baby" 10 July 2015
"Tomorrow" 11 July 2015
Dr SID "Kabiyesi" 6 August 2015
D'Prince "Kwolity" 21 August 2015
Korede Bello "Somebody Great"
(featuring Aṣa)
29 September 2016
Di'Ja "Falling For You"
(featuring Patoranking)
2 October 2015
D'Prince "Bestie"
(featuring Don Jazzy and Baby Fresh)
16 November 2015
"Tarity"
(featuring Phyno)
25 November 2015
Tiwa Savage "Standing Ovation"
(featuring Olamide)
2016 R.E.D 14 January 2016
Reekado Banks "Oluwa Ni" Non-album single 15 January 2016
Di'Ja "Take Kiss"
(featuring Baby Fresh)
25 January 2016
Tiwa Savage "Bad"
(featuring Wizkid)
R.E.D 22 March 2016
DJ Big N "Erima"
(featuring Dr SID and Wizkid)
Non-album single 26 March 2016
Reekado Banks "Machinery" (Dice Ailes Cover) 7 April 2016
Johnny Drille "Romeo & Juliet" 2017 14 July 2017
"Awa Love" 2018 9 February 2018
"Halleluya"
(featuring Simi)
23 July 2018
The Mavins "All is in Order"
(featuring Don Jazzy, Rema, Korede Bello, DNA, and Crayon)
2019 31 May 2019
Rema Spiderman 2019 Freestyle EP 19 June 2019
Trap out the submarine
Bad Commando Bad Commando 4 October 2019
Lady 11 November 2019
Corny Rema Compilation 24 March 2019
Beamer(Bad Boys)

(x Rvssian)

2020 21 February 2020
Ginger Me 19 June 2020
Woman 11 November 2020
Bounce 2021 TBA 26 February 2021
Soundgasm 11 June 2021

Labels[edit]

Mavin Records owns, or has a joint share in, many of the record labels listed here.

Notes[edit]

  1. ^ Although Godywn worked with Don Jazzy and Di'Ja, he isn't signed to Mavin Records.[35]

References[edit]

  1. ^ "name="Mavin Recods: List Of All Members In Mavin Records". The360reporters. Retrieved 30 August 2021.
  2. ^ Akan, Joey (28 February 2015). "See new photos of Don Jazzy, Tiwa Savage, Dr Sid, D'Prince, Reekado Banks, Korede Bello, Di'Ja, CéDric Kazoyulo". Pulse. Retrieved 7 January 2017.
  3. ^ "D'Banj, Don Jazzy split". Daily Times Nigeria.
  4. ^ "About - Mavin Records". Mavin Records. Retrieved 17 October 2013.
  5. ^ "Let's introduce you to Mavin Records official DJ, Big N". Nigeria Entertainment Today. 20 February 2015. Archived from the original on 14 August 2015. Retrieved 7 January 2017.
  6. ^ "Wande Coal leaves Mavin Records". 36NG. Retrieved 17 October 2013.
  7. ^ "Solar Plexus by Various Artists". iTunes. Retrieved 17 October 2013.
  8. ^ Ingram, Tim (30 January 2019). "NIGERIA'S MAVIN RECORDS SECURES MULTI-MILLION DOLLAR INVESTMENT FROM KUPANDA HOLDINGS". Music Business Worldwide. Retrieved 6 February 2019.
  9. ^ "Don Jazzy Presents- MAVIN Records, Signs On Tiwa Savage!". PulseNigeria. Archived from the original on 19 October 2013. Retrieved 18 October 2013.
  10. ^ "Mavin Records Is Not A New Label Its Mo'Hits Re-branded!". PulseNigeria. Archived from the original on 19 October 2013. Retrieved 18 October 2013.
  11. ^ a b "BN Exclusive: From Mo'Hits to Mavin Records! The New Music PowerHouse Label – Don Jazzy, Tiwa Savage, Dr SID, Wande Coal & D'Prince". Bellanaija. Retrieved 18 October 2013.
  12. ^ "Mavins- Don Jazzy And Tiwa Savage, More Than A Record Deal???". Pulse Nigeria. Archived from the original on 19 October 2013. Retrieved 18 October 2013.
  13. ^ "MAVIN Records Take On Two New Producers". Pulse Nigeria. Archived from the original on 19 October 2013. Retrieved 18 October 2013.
  14. ^ "At Last, Don Jazzy unveils own record label". Vanguardngr.com.
  15. ^ "Don jazzy launches Social Networking Website". BusinessDayOnline. Archived from the original on 12 May 2012. Retrieved 13 May 2012.
  16. ^ a b "It's Already a Year? Don Jazzy's Mavin Records turns One". Bellanaija. Retrieved 18 October 2013.
  17. ^ "Nigeria: Don Jazzy's Mavin Records Is One". Allafrica. Retrieved 18 October 2013.
  18. ^ *Alonge, Osagie (14 February 2014). "Don Jazzy signs new act Di'ja to Mavin Records, 2 more to follow". Nigerian Entertainment Today. Archived from the original on 10 March 2014. Retrieved 20 April 2015.
  19. ^ "Dorobucci (feat. Don Jazzy, Dr. Sid, Tiwa Savage, Reekado Banks, Di'Ja, Korede Bello & D'Prince) - Single". iTunes. 1 May 2014. Retrieved 25 July 2014.
  20. ^ "Iyanya dumps label for Mavin". Vanguard. 31 October 2016. Retrieved 7 January 2017.
  21. ^ Johnson, Ayodele (28 February 2017). "Mavin's boss signs Johnny Drille, Poe, DNA Twins to record label".
  22. ^ Ohunyon, Ehis (23 March 2019). "Don Jazzy announces the signing of a new artist to Mavin Records". Pulse Nigeria. Retrieved 23 March 2019.
  23. ^ "PULSE EXCLUSIVE: MAVIN unveils new artist, Crayon". Pulse Nigeria. 31 May 2019. Retrieved 1 June 2019.
  24. ^ "Exclusive: Mavins - 'All Is In Order' ft Don Jazzy, Korede Bello, DNA, Crayon, Rema [Video]". Pulse Nigeria. 31 May 2019. Retrieved 1 June 2019.
  25. ^ "10 interesting things about Ayra Starr - Mavin Record 'Away' singer". BBC News Pidgin. Retrieved 30 January 2021.
  26. ^ "Wande Coal part ways with Mavin Records?". tooxlcusive. Retrieved 18 October 2013.
  27. ^ a b c d e f "Mavin announces Wande Coal's departure amidst furore over intellectual property rights". Premium Times. 7 November 2013. Retrieved 18 November 2013.
  28. ^ Augoye, Jayne (7 February 2018). "Singer Iyanya confirms exit from Mavin Records". Premium Times. Retrieved 6 February 2019.
  29. ^ "Reekado Banks quits Mavin Records". Vanguard. 7 December 2018. Retrieved 6 February 2019.
  30. ^ a b Murray Stassen (2 May 2019). "TIWA SAVAGE, ONE OF AFRICA'S BIGGEST STARS, SIGNS EXCLUSIVE GLOBAL DEAL WITH UNIVERSAL MUSIC GROUP". Music Business Worldwide. Retrieved 3 May 2019.
  31. ^ "Don Jazzy Pens Touching Tribute As Tiwa Savage Departs Mavins For Universal Music Group". Sahara Reporters. 2 May 2019. Retrieved 3 May 2019.
  32. ^ Aiki, Damilare (19 June 2013). "Ice Prince, Omotola Jalade-Ekeinde, Sarkodie, Nse Ikpe-Etim, Yvonne Okoro, Tonto Dikeh & BellaNaija Nominated for the 2013 City People Entertainment Awards - See the Full List". Bellanaija. Retrieved 19 December 2013.
  33. ^ Jasanya, Olamide (24 June 2014). "Who won what at City People Entertainment Awards 2014". thenet.ng. Nigerian Entertainment Today. Archived from the original on 28 June 2014. Retrieved 30 June 2014.
  34. ^ Efagene, Oke (20 December 2013). "It's here! Dr Sid releases new album 'SIDUCTION'". YNaija. Retrieved 24 March 2014.
  35. ^ "MAVIN RECORDS PRESENT: GodWyn Ft. Di'Ja – Promise". 360nobs. Retrieved 18 April 2015.
  36. ^ "Don Jazzy signs record deal with D'Prince's Jonzing World". Vanguard News. 23 March 2019. Retrieved 9 July 2021.
  37. ^ "Baby Fresh Launches New Label Under Mavin Records + New Artiste". NotjustOk. 31 May 2019. Retrieved 9 July 2021.

External links[edit]