Type of site
|Created by||Robert Stern|
MedPage Today is an online medical news service for physicians and healthcare professionals and is based out of New York City. The site provides breaking medical news, professional medical analysis and continuing medical education (CME) credit for reading articles and answering a short series of questions. MedPage Today partners with the University of Pennsylvania School of Medicine, Office of CME, to peer review its physician-targeted medical news stories.
MedPage Today co-develops online continuing medical education programs with the University of Pennsylvania School of Medicine, Office of Continuing Medical Education (OCME), which is accredited by the Accreditation Council for Continuing Medical Education (ACCME). Coverage includes scientific journal articles, medical meetings and other sources of medical news, including Centers for Disease Control, National Institutes of Health and U.S. Food and Drug Administration press briefings. Credit from CME post tests are automatically tracked on the MedPage Today website.
In addition to MedPage Today's alliance with the University of Pennsylvania School of Medicine, the site is partnered with the groups CE Medicus, Epocrates Inc., mednews Plus and Skyscape, Inc. to provide medical news coverage and CME accreditation.
MedPage Today was founded in 2004 by CEO Robert Stern. In March 2005, the site began providing original health content to CNN.com. MedPage Today stories were a regular part of the CNN.com Health section for the next 15 months. The site also wrote a weekly Journal wrapup for CNN.com. At around the same time, MedPage Today also provided contextual medical news stories to the MSNBC.com Health News section. In mid-2006, MedPage Today focused strictly on the healthcare professional market. In February 2008, MedPage Today broadcast live video and on-demand coverage from the press conferences of the American Stroke Association's 2008 annual meeting in New Orleans, Louisiana, and MedPage Today will continue to provide this feature, available only on their site. In June 2008, the company added a "60-Second Video Update" news broadcast that runs every weekday at 1 p.m. EST. MedPage Today was acquired by Everyday Health in 2010.
- "University of Pennsylvania School of Medicine Office of Continuing Medical Education Online CME Directory".
- "MedPage Today's Partnership directory".
- McGuire, Stephen (2005). "MedPage Today links up with CNN.com". Medical Marketing and Media.
- "MedPage Today Provides First-Time Live Video Coverage of Medical Meeting Press Conferences".
- Everyday Health buys MedPage Today in play for professional space