Metaxa

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Metaxa
METAXA 5 Stars.JPG
Type Brandy
Country of origin Athens, Greece
Introduced 1888
Variants Metaxa 3 stars, Metaxa 5 stars, Metaxa 7 stars, Metaxa 12 stars, Metaxa Angels Treasure, Metaxa Private Reserve, Metaxa AEN
Website The official Metaxa website

Metaxa (Greek: Μεταξά) is a Greek spirit based on brandy blended with muscat wine from the Aegean Islands and natural flavorings. It is exported to over 65 countries and it is among the 100 strongest spirit brands worldwide.[1]

History[edit]

The House of Metaxa was founded by a Greek merchant and entrepreneur named Spyros Metaxas, born on the island of Euboea.[2] The name "Metaxas" means "silk merchant".[3] He created the first Greek brandy and was involved in the foundation of the first distillation facility in 1888, a little over 50 years after the Greek War of Independence. The business soon expanded with new factories in Istanbul and Odessa. In 1900 the first exports to the United States took place and the drink became known as "the flying brandy". Metaxa became an instant success in the US spirits market where it sold 36,000 cases in 1916.[4]

Metaxa family mansion in Piraeus, built in 1899

Following Spyros Metaxas's death, his sons carried on his work. In 1968 a new factory was built in Kifissia, Athens.

Metaxa is not only one of just two Greek industries that survived both World Wars but both were founded in the curious year of 1888; the other is Karelia Fine Tobaccos SA, the one and only to be still 100% under its original & founding Greek family.

The label shows a Salamina Warrior, a figure on an ancient Greek trireme that was carved on a coin of that period, found during the excavation of the first factory in Piraeus in 1888.

The House of Metaxa has won several gold medals in international spirit competitions. The most prestigious of all was the win of a Grand Prix in 1915 Panama Pacific Internation Exposition in San Fransisco. Metaxa was the official Sponsor of 1982 FIFA World Cup held in Spain. Metaxa has been an official supplier of many of European royal houses. In 1989 the company was bought by the British drinks group Grand Metropolitan (now called Diageo) and was later sold to the Rémy Cointreau group.[5]

Creation[edit]

“Metaxa starts out like a brandy, with a variety of distillates made from dry white wines from different parts of Greece. After periods of ageing in oak casks, the distillates are blended and mixed with a small amount of rich muscat wine from the Greek Aegean Islands of Samos and Lemnos. Finally, Mediterranean herb and floral extracts are added – a secret recipe apart from rose petals.”[6]

Metaxa's smoothness comes from its Muscat wine. The resulting distillates are kept in cellars, in limousin French oak barrels. French barrels are considered more desirable than those made in North America since French Oak has smaller pores than its American counterpart. This slows the transfer of flavour between the barrel and the liquor contained within.

See also[edit]


References[edit]

  1. ^ www.cyb.co.uk, Cyber Interactive -. "Reports • Intangible Business". www.intangiblebusiness.com. Retrieved 2017-02-06. 
  2. ^ Το «Μεταξά» που κατέκτησε την υφήλιο (Greek)
  3. ^ Andriotis et al., Λεξικό της Κοινής Νεοελληνικής
  4. ^ Α.Ε., tovima.gr — Δημοσιογραφικός Οργανισμός Λαμπράκη. "tovima.gr - «Γνήσιον Μεταξά»: Μια διαδρομή που εκτείνεται σε τρεις αιώνες". TO BHMA. Retrieved 2017-02-06. 
  5. ^ Remy Cointreau: Liqueurs and Spirits. remy-cointreau.com
  6. ^ Tod Stewart, "Lured", Quench by tidingsmag.com, February/March 2013, p. 28 [1]

External links[edit]