Mitsubishi Motors Philippines

From Wikipedia, the free encyclopedia
Jump to navigation Jump to search
Mitsubishi Motors Philippines Corporation
Subsidiary
Industry Automotive
Founded 1987 (as Philippine Automotive Manufacturing Corporation)
Headquarters No. 1 Auto Park Ave., Greenfield Automotive Park Special Economic Zone, Santa Rosa, Laguna, Philippines
Key people
Mutsuhiro Oshikiri, CEO
Products Automobiles, SUVs, Pickup Trucks, Trucks, Minibuses
Number of employees
c.1,500 (June 2017)
Parent Mitsubishi Motors (100%)
Subsidiaries Asian Transmission Corp. (ATC)
Website Official Website

Mitsubishi Motors Philippines Corporation (MMPC) (formerly Philippine Automotive Manufacturing Corporation) is the Philippine operation of Mitsubishi Motors Corporation (MMC), where it is the second-biggest seller of automobiles.[1] MMPC is one of MMC's four manufacturing facilities outside Japan, and currently produces the Adventure, L300 FB Van, Mitsubishi Mirage and Mirage G4.[2] MMPC is also the distributor of Fuso commercial vehicles in the Philippines. The company's slogan is "Drive your Ambition", which has been part of Mitsubishi Motors' global rebranding.

The company was incorporated in 1987 as Philippine Automotive Manufacturing Corporation (PAMCOR) and was renamed Mitsubishi Motors Philippines Corporation (MMPC) in 1996.

Beginnings[edit]

The company's predecessor, Canlubang Automotive Resources Corporation (CARCO), was originally established as Chrysler Philippines Corporation in 1963 as the assembler and distributor of Chrysler, Dodge and Plymouth cars in the Philippines. In May 1972, C.J. Yulo & Sons acquired 65% interest in Chrysler Philippines Corporation, with the balance 35% being acquired by Mitsubishi Motors Corporation (MMC) and Nisho Iwai Corporation (now Sojitz Corporation). In 1974, the company began introducing Mitsubishi cars in the Philippines. In 1978, the company was renamed Canlubang Automotive Resources Corporation (CARCO). In 1985, MMC and Nisho Iwai Corporation (now known as Sojitz Corporation) acquired full ownership of CARCO from the Yulo group.

In January 1987, Philippine Automotive Manufacturing Corporation (PAMCOR) was incorporated by MMC and Nisho Iwai to formally take over the operations and business activities of CARCO.[3] In April 1996, MMC became the majority shareholder (51%) of PAMCOR after it acquired 1% of Nisho Iwai's share in the company. In August 1996, PAMCOR was renamed Mitsubishi Motors Philippines Corporation (MMPC).

Subsidiary[edit]

MMPC owns a subsidiary, Asian Transmission Corp. (ATC), located in Calamba, Laguna since its establishment in 1973, which produces auto components.[4]

Production and sales[edit]

Year Lancer Adventure L300 Delica L200 Strada Total production Domestic sales
2000 1,880 6,729 2,918 1,577 13,104 15,285
2001 2,574 7,714 2,079 1,253 13,620 16,367
2002 1,294 7,742 2,925 1,166 13,127 15,231
2003 - 3,921 3,529 692 8,142 13,912
2004 - 5,868 2,826 361 9,055 12,483
2005 - 5,876 3,685 5 9,566 11,845
2006 - 4,560 3,992 - 8,552 12,485
2007 - 6,033 4,580 - 10,613 14,878

(sources: Facts & Figures 2005, Facts & Figures 2008, Mitsubishi Motors website)

Products[edit]

Cars[edit]

'17 Mitsubishi Mirage (MIAS '16).jpg
Mirage

Pickup trucks and SUVs[edit]

2018 Mitsubishi Eclipse Cross (YA MY18) LS wagon (2018-08-27) 01.jpg Mitsubishi Pajero V80.JPG 2017 Mitsubishi Pajero Sport (QE) wagon (2018-02-19) 01.jpg 2017 Mitsubishi ASX (XE MY18) LS wagon (2018-07-19) 01.jpg Mitsubishi L200 (MSP15) 02.jpg
Eclipse Cross
Philippine market by late 2018
Pajero
Philippines
Montero Sport
Philippines
ASX
Philippines
Strada
Philippines

MPVs[edit]

Mitsubishi Xpander Sport (depan), Palangkaraya.jpg
Xpander
Philippines

References[edit]

External links[edit]

Coordinates: 14°34′56″N 121°07′51″E / 14.5821°N 121.1307°E / 14.5821; 121.1307