Mitsubishi Motors Philippines
|Founded||1987 (as Philippine Automotive Manufacturing Corporation)|
|Headquarters||No. 1 Auto Park Ave., Greenfield Automotive Park Special Economic Zone, Santa Rosa, Laguna, Philippines|
|Mutsuhiro Oshikiri, CEO|
|Products||Automobiles, SUVs, Pickup Trucks, Trucks, Minibuses|
Number of employees
|c.1,500 (June 2017)|
|Parent||Mitsubishi Motors (100%)|
|Subsidiaries||Asian Transmission Corp. (ATC)|
Mitsubishi Motors Philippines Corporation (MMPC) (formerly Philippine Automotive Manufacturing Corporation) is the Philippine operation of Mitsubishi Motors Corporation (MMC), where it is the second-biggest seller of automobiles. MMPC is one of MMC's four manufacturing facilities outside Japan, and currently produces the Adventure, L300 FB Van, Mitsubishi Mirage and Mirage G4. MMPC is also the distributor of Fuso commercial vehicles in the Philippines. The company's slogan is "Drive your Ambition", which has been part of Mitsubishi Motors' global rebranding.
The company was incorporated in 1987 as Philippine Automotive Manufacturing Corporation (PAMCOR) and was renamed Mitsubishi Motors Philippines Corporation (MMPC) in 1996.
The company's predecessor, Canlubang Automotive Resources Corporation (CARCO), was originally established as Chrysler Philippines Corporation in 1963 as the assembler and distributor of Chrysler, Dodge and Plymouth cars in the Philippines. In May 1972, C.J. Yulo & Sons acquired 65% interest in Chrysler Philippines Corporation, with the balance 35% being acquired by Mitsubishi Motors Corporation (MMC) and Nisho Iwai Corporation (now Sojitz Corporation). In 1974, the company began introducing Mitsubishi cars in the Philippines. In 1978, the company was renamed Canlubang Automotive Resources Corporation (CARCO). In 1985, MMC and Nisho Iwai Corporation (now known as Sojitz Corporation) acquired full ownership of CARCO from the Yulo group.
In January 1987, Philippine Automotive Manufacturing Corporation (PAMCOR) was incorporated by MMC and Nisho Iwai to formally take over the operations and business activities of CARCO. In April 1996, MMC became the majority shareholder (51%) of PAMCOR after it acquired 1% of Nisho Iwai's share in the company. In August 1996, PAMCOR was renamed Mitsubishi Motors Philippines Corporation (MMPC).
Production and sales
|Year||Lancer||Adventure||L300 Delica||L200 Strada||Total production||Domestic sales|
Pickup trucks and SUVs
Philippine market by late 2018
- "Mitsubishi zooms back to 2nd spot as parent ails", Dino Ray Directo III, Manila Standard Today, December 22, 2008
- History of Mitsubishi, Funding Universe
- "Subsidiaries and Affiliates" Archived 2007-06-03 at the Wayback Machine., Mitsubishi Motors website