MobilePay is a mobile payment application developed by Danske Bank. The service allows payments by means of a smartphone application and was published on May 7, 2013, after Danske Bank discontinued its cooperation with other Danish banks on a common solution. It is mainly used in Denmark, but also in Finland. MobilePay was also available in Norway, but shut down in January 2018 due to competition from Vipps.
MobilePay is an application for phones with operating systems iOS, Android and Windows Phone. By downloading this application, users are required to connect a credit card and account information to their mobile number. Money transfers are performed by entering a mobile phone number which is registered in the system. The funds are then transferred to this account, while the amount is deducted from the sender's credit card.
Payment via mobile phones first became popular in Denmark, when DSB and the other traffic operators in the Copenhagen metropolitan area launched ticketing via SMS in January 2009, which worked as an extension of a similar system in Funen.[full citation needed]
In 2012, the Danish banks started a project with the aim of developing a joint solution. Danske Bank choose to discontinue the cooperation at the end of 2012, quoting among other reasons that the joint system would not be usable outside of Denmark.
On May 7, 2013, Danske Bank launched MobilePay, which by the end of 2013 had been installed 877.000 times. The cooperation between the other banks was named Swipp (now defunct) , and was launched on June 13, 2013.
MobilePay is also offered in Finland.
In August 2015 MobilePay was marketed in Norway. It has been downloaded over 300.000 times but the main competitor in Norway Vipps is much more used. On January 11, 2018 MobilePay discontinued all services in Norway including online payment, in app payment, in store payment and payment to other users. This was largely due to most of Norway's other banks all backing Vipps.
- Bakkegaard, Jesper.
- Danske Bank-solo på mobilbetaling irriterer konkurrenter.
- Tal & fakta.
- Banker klar med konkurrent til MobilePay.
- Danske Bank satser stort på MobilePay: Forlænger gratis periode.
- Ett år med MobilePay
- "MobilePay i Norge er lukket". MobilePay (in Danish). Retrieved 2018-01-17.