Motorcycle Action Group

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Motorcycle Action Group
Motorcycle Action Group logo.jpeg
Founded 1973
Type Charity
Purpose Riders' rights advocate
Membership 50,000[1]
Abbreviation MAG

The Motorcycle Action Group (MAG) is a motorcycle riders' rights group in the United Kingdom. MAG was founded in 1973 to protest about the newly introduced motorcycle helmet law,[2] but over the years it has expanded its remit into many aspects of motorcycle operation in the UK. MAG currently says that it "campaigns to protect and promote motorcycling and the interests and rights of all riders, from learner to advanced. We celebrate biking and the freedoms and independence it provides, through our support of parties and rallies, sport and competition, touring and travel".[3]

In 2003,[4] some of MAG's motorcycle safety and other non-political activities were moved into the newly formed charitable arm, the MAG foundation, to enable these activities to be supported directly in a tax-efficient way.

MAG is a founder member of the Federation of European Motorcyclists, now the Federation of European Motorcyclists Associations.


  1. ^ "Motorcycle Action Group". Retrieved 2012-06-19. 
  2. ^, accessed 18 May 2011
  3. ^, accessed 18 May 2011
  4. ^ "Charity framework". Retrieved 2012-06-19. 

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