Mr. Romance featured a group of 12 male contestants, mentored by Fabio, entering a "romance academy" hoping to win a shot at novel cover fame. Each week the contestants would compete in romance-related events like romance novel cover photo shoots and learning to dance, with each contestant rated on their facility in the activity. The two lowest-scoring contestants at the end of the regular season were eliminated and the remaining ten contestants went on to compete in the Mr. Romance Pageant to select the winner. Fabio delivered show-ending homilies on the lesson of each episode.
At the pageant, Randy Richwood was crowned Mr. Romance.