Museum of Design Atlanta
|Location||1315 Peachtree Street
|Director||Dr. Laura Flusche, Ph.D.|
The Museum of Design Atlanta (MODA) is a design museum located at 1315 Peachtree Street in Atlanta, Georgia, United States. MODA is the only museum in the Southeast devoted exclusively to the study and celebration of all things design.
The Museum examines how design affects people's daily lives through exhibitions, K-12 educational outreach, and adult programming. MODA regularly features exhibitions on architecture, industrial and product design, interiors and furniture, graphics, fashion and more. The museum is located on Peachtree Street, across from the High Museum of Art, in Midtown.
MODA first opened in 1993 as the Atlanta International Museum of Art & Design, and was located in the Peachtree Center district of Downtown Atlanta. In 2003, after receiving a series of local grants, the group rebranded and refocused itself as a design museum, launching a critically lauded run of exhibits on subjects such as Bauhaus virtuoso Marcel Breuer, Japanese architecture, and ladies handbag design.
In 2011, MODA opened at its present location in Midtown Atlanta at the corner of 16th Street and Peachtree Street on the ground floor (and former parking garage) of a building restored by the architectural firm Perkins+Will. While the upper floors house Perkins+Will and the Peachtree Branch of the Atlanta Public Library, the Museum occupies 9,000 square feet (840 m2) of street-level space in the building that is LEED Platinum certified — the highest environmental rating awarded by the U.S. Green Building Council.
On 31 December 2012, Brenda Galina stepped down after five years as executive director. In early January 2013, the Board of Directors appointed Dr. Laura Flusche, Ph.D. as the new executive director.
The first exhibit at the Museum's new Midtown location was Passione Italiana: Design of the Italian Motorcycle. Curated by Joe Remling of ai3, Inc., the exhibition presented a dozen Italian motorcycle designs spanning the last five decades with designs by MV Agusta, Ducati, Bimota, and Moto-Morini.
2011 exhibitions also include WaterDream, a survey of the history of bathroom design, followed by a retrospective of a quarter-century of international AIDS posters. 2012 started off with Emerging Voices 11, an exhibition dedicated to celebrating the work and talent of Atlanta’s young architecture community. This was done in partnership with AIA Atlanta and the Young Architects Forum Atlanta. Following that exhibit was Stories in Form: Chair Design by the Portfolio Center. The works featured in Stories in Form were created as part of Portfolio Center’s nationally acclaimed course “Modernism: History, Criticism and Theory,” which explores design history as a catalyst for new design ideas. While learning about Modernism, the history of design and the development of critical thinking skills, students in the course create chairs by means of a design process that combines inspiration from a historical period with personal experience. In addition to demonstrating the step-by-step design process that brings these chairs into being, the exhibition highlighted the ways in which design objects tell stories of design history and personal experience.
On exhibit at MODA was Skate It or Hang It!? The Evolution of Skateboard Art. The exhibition, curated by W. Todd Vaught, examined the visual aspects skateboarding, a sport important to contemporary youth culture since the 1970s, by presenting a broad range of styles, imagery, and visual expression in skateboard art. With a broad focus on skateboard graphics—in particular the styles and methods used to embellish skateboard decks—the exhibition appealed to a broad range of skateboarders, designers, artists and to Atlanta’s youth in general.
Currently (11 November 2012 – 31 March 2013) - The South’s Next Wave: Design Challenge. The South: home to numerous design talents, both emerging and seasoned. The museum presents The South’s Next Wave: Design Challenge, part exhibition, part competition; the exhibition pairs designers of interior spaces with object designers to create imaginative vignettes throughout the museum. Curators David Goodrowe and Tim Hobby co-founders of Aesthetic Identity Design™ firm Goodrowe | Hobby™ will direct the work of set /interior designers and of object designers in fields from furniture to fashion who exemplify the myriad new directions the Southern aesthetic has taken. Each vignette will be technologically enabled with the Skovr app, allowing viewers to access facts and video about the designers while in the galleries or from their own homes. During the run of the exhibition, MODA visitors will be asked to choose their favorite vignette and object.
The exhibit space at MODA is 6,500 square feet (600 m2) in two main galleries with clean, industrial lines and versatile concrete floors. The front desk area can double as a reception space and the back gallery has a vaulted ceiling with windows stretching up two stories. The museum has a built-in A/V system with ceiling-mounted digital projectors, track lighting that switches on in the blink of a motion detector, and banks of security cameras.
-  Archived July 3, 2010, at the Wayback Machine.
- Barbour, Shannon (2011-03-15). "Museum of Design Atlanta makes game-changing debut in Midtown | A&E Feature | Creative Loafing Atlanta". Clatl.com. Retrieved 2012-10-22.
- Philbrick, Hope S. (2011-03-18). "Museum of Design Atlanta drives into Midtown - Midtown, GA Patch". Midtown.patch.com. Retrieved 2012-10-22.
- MODA Email to Members 06Feb13.