Myriad Group

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Myriad Group logo

Myriad Group AG is a Swiss software company in the mobile communications sector. Myriad delivers consumer applications, social media and messaging solutions, and embedded software to OEM's, mobile operators and pay TV providers. Myriad operates through three product divisions – Versy, Myriad Connect and Device Solutions.


The company was established in 2009 by the merger of Purple Labs and Esmertec.[1] As part of the new company structure, Myriad began offering products and services for Mobile Operators, including USSD self-service capabilities and graphical user interfaces (GUIs) on Java-enabled devices.[2]

Stephen Dunford was appointed as Myriad's Chief Executive Officer on 4 December 2012.[3] He stepped down in January 2017.[4] The current CEO, Philipp Bolliger was appointed in June 2018.[5]

Purple Labs[edit]

The company was founded in 2001 by Jean-Luc Botto, Dennis O'Donovan, Sebastien Soyer and Jean-Marie Andre.[6] Purple Labs was French, headquartered in Chambéry, and developed and marketed Linux-based software to mobile OEMs and ODMs.[7]

Simon Wilkinson was appointed as chief executive officer in October 2007, shortly after the firm raised $14.5 million in venture capital funding.[8] On June 30, 2008, Purple Labs acquired Openwave's mobile phone client software division, which develops browser and messaging client technologies, for $32 million.[9] On July 31, 2008 the company agreed to acquire Sagem Communication's mobile phone software and associated engineering teams.[10] On 16 April 2012 the company expanded further with the acquisition of Synchronica plc.[11]

In September 2012, James Bodha, Mike Grant and Gary Bunney were appointed as co-CEOs until a new full-time CEO had been found.[12]


  • Versy
  • Myriad Connect products:
    • USSD+: Unstructured Supplementary Service Data (USSD) platform that integrates a gateway and a portal available for both cloud-based and in-network environments.
    • VAS+: connects users to online services such as social media, Wikipedia, Google translate/search and Yahoo news without mobile internet access.
    • Campaign+: enables Mobile Network Operators to promote and monetise their VAS.
    • MFS+: addresses the challenge of low bank subscription rates in emerging markets with m-Payments, m-Money transfers and m-Banking.
  • Device Solutions products:
    • Myriad Alien Embedded: Android Runtime Environment enabling the execution of Android applications on non-Android platforms.
    • Myriad Jbed Advanced: Java ME platform that enables consumer electronic device manufacturers to build, deploy and run Java applications seamlessly on any kind of communication device.
    • Dalvik Turbo: is a seamless replacement for Android’s standard Dalvik Virtual Machine.


  1. ^ "Esmertec acquires Purple Labs to form Myriad Group AG". TelecomPaper. Retrieved 2009-02-23.
  2. ^ "T-Mobile Czech Republic selects Myriad's USSD solution". TMCnet. 21 August 2009. Retrieved 2020-08-25.
  3. ^ "Myriad mit neuem CEO". Computerworld (in German). 4 December 2012. Retrieved 2020-08-25.
  4. ^ "BRIEF Myriad Group says CEO to step down". 30 January 2017.
  5. ^ "Bloomberg Biography". 1 June 2018.
  6. ^ "Management". Purple Labs. Archived from the original on 2008-04-23. Retrieved 2008-08-06.
  7. ^ "About Purple Labs". Purple Labs. Archived from the original on 2008-04-23. Retrieved 2008-08-06.
  8. ^ "Purple Labs Names Simon Wilkinson CEO" (Press release). Purple Labs. October 10, 2007. Retrieved 2008-08-06.
  9. ^ Mayer, David (7 July 2008). "LiMo gets Openwave browser and messaging". CNET Networks. Retrieved 2008-08-06.
  10. ^ Barker, Colin (1 August 2008). "Purple Labs snaps up Sagem mobile team". ZDNet. Retrieved 2008-08-06.
  11. ^ "Mobile Messaging Consolidates: Myriad Group Buys Synchronica For $38M – TechCrunch". Retrieved 2018-06-26.
  12. ^ "Myriad's CFO Bodha Steps in as Co-CEO". CFO Insight. 1 October 2012. Archived from the original on 4 October 2012. Retrieved 10 October 2012.

External links[edit]