Natasha Alam was born and raised in Uzbekistan and attended school with the aim of becoming a clothing designer. Modeling at school led to modeling at events and eventually moving to Moscow, where she signed with an agency. An Italian modeling agency later signed her, and she moved to Italy. At some point, she left aviation school without obtaining a degree
Sometime after moving to Italy, Alam met Iranian prince Amir Ebrahim Pahlavi Alam and moved with him to New York City. The couple broke up, then reunited, married in 1998, and moved to London, where she began taking acting lessons. Alam said in 2011 that she then " ran away to Los Angeles because I wanted to act." In 2001, her husband joined her, but they divorced in 2004. She began a relationship with a man named Joe and the two had a daughter, Valentina, in 2009.