New York Fashion Week
|New York Fashion Week|
|Genre||Clothing and fashion exhibitions|
|Location(s)||New York City|
New York Fashion Week, held in February and September of each year, is a semi-annual series of events (generally lasting 7–9 days) when international fashion collections are shown to buyers, the press and the general public. It is one of four major fashion weeks in the world, collectively known as the "Big 4", along with those in Paris, London and Milan. The Council of Fashion Designers of America (CFDA) created the modern notion of a centralized “New York Fashion Week” in 1993, although cities like London were already using their city’s name in conjunction with the words “fashion week” in the 1980s. NYFW is based on a much older series of events called “Press Week”, founded in 1942.
It has consisted of numerous branded events, such as Olympus Fashion Week New York, Mercedes-Benz Fashion Week New York and MADE Fashion Week, and many independent fashion productions around town.
The economic impact of New York Fashion Week is estimated at $887 million.
The event, the world's first organized fashion week, was called "Press Week", and was created to attract attention away from French fashion during World War II, when fashion industry insiders were unable to travel to Paris to see French fashion shows. It was also meant to showcase American designers for fashion journalists, who had neglected U.S. fashion innovations.
By the mid-1950s, the event was known as "Press Week of New York". Spring 1951 (held February 1951) was the 16th Annual Press Week of New York.
Consolidation as "7th on Sixth"
In 1993, the CFDA, led by Fern Mallis, consolidated the citywide events known as "New York Fashion Week" by staging them in a cluster of white tents in Bryant Park. The event was branded with the trademark "7th on Sixth."
In 2004, the camera company Olympus became sponsor of IMG's events, which were then renamed "Olympus Fashion Week."
In 2007, Mercedes-Benz became title sponsor of the IMG-produced events, adding New York to its roster of international "Mercedes-Benz fashion weeks," and dubbing it "MB Fashion Week New York."
In January 2015, Mercedes-Benz announced its departure as title sponsor from WME/IMG's events.
Other notable events
In February 2014, Dr. Danielle Sheypuk became the first wheelchair-using model to appear in a show for New York Fashion Week; she modeled for designer Carrie Hammer.
In September 2014, Karen Crespo became the first quadruple-amputee to walk at New York Fashion Week, also for Carrie Hammer. 
On December 12, 2014, a New York state court approved a settlement in a lawsuit by community activists over whether allowing the Mercedes-Benz Fashion Week tents in Damrosch Park was a violation of the public trust doctrine. In accordance with the settlement, the City of New York, the New York City Department of Parks and Recreation, and Lincoln Center for the Performing Arts agreed not to renew their contract with IMG. As a result, the February 2015 Mercedes-Benz Fashion Week was the last one staged in Damrosch Park.
The fall/winter 2015 shows took place from February 12–19. In that week, actress Jamie Brewer became the first woman with Down syndrome to walk the red carpet at New York Fashion Week, which she did for designer Carrie Hammer.
The spring/summer 2016 shows took place from September 10–17, 2015 at two new locations, Skylight at Moynihan Station in Midtown and Skylight Clarkson Square in SoHo. The economic impact of these shows was estimated to be $900 million and attendance was approximately 125,000 people.
In December 2015, the CFDA announced that it had hired the Boston Consulting Group to study revising the format of New York Fashion Week to adapt to changes brought about by social media. One option being explored is to bifurcate the event, with private showroom appointments of next season's designs for buyers and public fashion shows displaying in-season merchandise for consumers. 
The first New York Fashion Week dedicated menswear shows, called "New York Fashion Week: Men's," were produced by the CFDA in 2015.
Fall/winter 2016 events took place February 11–18, 2016 at a variety of locations around New York City, including Skylight Moynihan, Skylight Clarkson, Chelsea Piers, MADE Studios, and showrooms around town.
The season ended with a number of designers either experimenting with, or planning to adopt, a "see now, buy now model," with items available from the runway immediately after (or even during) the show, rather than 6 months later. The charge was led by brands such as Burberry, although experiments in the format can be traced back to earlier shows by designers such as Diane von Furstenberg.
Spring/summer 2017 events will be held September 8–15, 2016. (Fashion weeks are traditionally named for the season the clothes will appear at retail, 6 months after the events themselves, although the trend may be changing due to fundamental shifts in the retail cycle.)
The advent of "see now, buy now" shopping is expected to further transform fashion week, as collections become "in season" and select items are offered from the runway in real time.
Other "big 4" fashion weeks:
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- "Is This The Last Traditional New York Fashion Week?". 14 February 2016.
- "Burberry Announces a See Now/Buy Now System for New Collections". The New York Times. 6 February 2016.
- "Is This The Last Traditional New York Fashion Week?". Harper's BAZAAR. 2016-02-14. Retrieved 2016-04-27.
- Chan, Sewell (6 September 2007). "Fashion Week: Not Open to the Public". The New York Times. Retrieved 18 December 2014.
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