The museum moved into larger premises adjacent to the Civic Centre and Te Manawa cultural complex prior to the Rugby World Cup 2011. The Museum was part of the REAL New Zealand Festival, a series of cultural events and activities coordinated with the hosting of the Cup. A handful of the approximately 50,000 holdings are contributed to NZMuseums, the combined catalog of museums across New Zealand. As well as collecting objects connected to key historic matches, the museum also loans particular items for particular uses.
The museum is managed by the Rugby Museum Society of New Zealand, a registered charity and Associate Member of the New Zealand Rugby Union.