Newsy

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Newsy
Newsy 2015 Logo.png
Launched2008
Owned byE. W. Scripps Company
Picture format720p (HDTV, cable)
Variable, up to 1080p online
SloganBe informed. Not influenced. (formerly News with the Why)
CountryUnited States
LanguageEnglish
HeadquartersCincinnati, Ohio
Websitewww.newsy.com
Availability
Cable
On some cable systemscheck local listings
Streaming media
Platforms & Devices
Smart TV
  • LG
  • Magnavox
  • Panasonic
  • Philips
  • Samsung
  • Sanyo
  • Sony
  • Vizio
Audio

Newsy is a U.S. news network founded in 2008 and acquired by The E. W. Scripps Company in January 2014 for $35 million.[1] Its content can be found on platforms including Comcast Xfinity, Charter Spectrum, Cox, Sling TV , AT&T U-verse, and YouTube TV in addition to set-top streaming devices and services such as Roku, Apple TV, Amazon Fire TV and Hulu.

History[edit]

Newsy was founded in 2008 on the premise of creating quality video journalism that was easily digestible on mobile devices and the web.[2] In its early years, Newsy operated primarily as a syndication business, selling news and original content to major digital journalism brands that included AOL/Huffington Post, Microsoft[3] and Mashable.[4] Since being acquired by E. W. Scripps, Newsy has become a national news brand focused on delivering news to millennials and Gen X consumers.

In September 2017, Scripps announced it would take over RLTV's (Retirement Living Television) cable carriage agreements for approximately 26 million subscribers and reprogram the network with Newsy's lineup of shows already available on major OTT services.[5]

Newsy has six U.S.-based offices in Columbia, Missouri; Chicago; Cincinnati; New York; Denver; and Washington, D.C[6].

Live programming[edit]

Newsy Live[7] is a non-stop news channel designed primarily as a digital-oriented service and is available on pay-TV services, including streaming devices, cable providers, video platforms and smart TV apps. News summaries are continuously updated and repeated in half-hour increments, and the channel is also able to provide in-full coverage of breaking news and major events when warranted. The service also includes longer-form news programs, including the evening newsmagazine "The Why," the morning show "The Day Ahead" and a midday show "The Briefing." The first is notable as the video featuring stories could last up to 10 minutes.[8] Newsy holds full editorial control over its content, and has a staff of 40 employees dedicated to the service.[9]

It is reported in 2016 that the channel was watched 1.3 billion times altogether with average viewing sessions of 37 minutes.[according to whom?] The channel tends to enjoy young viewers (25-54 years old), similar to CBSN, and unlike either CNN or Fox News.[citation needed]

Content[edit]

In addition to its daily live news coverage, the channel has also broadcast original series and special reports including:

  • A Woman's Job[10]
  • #OffTheTrail[11]
  • Getting A Fix[12]
  • Conflicted[13]
  • Revolt
  • Sold in America
  • Truthers
  • Varsity Gamers

In 2016, Newsy launched its Brand Studio,[14] which offers brands and agencies native video advertising that supplements Newsy's pre-roll and mid-roll video advertising. Since its launch it has produced branded video content for SUEZ and Cincinnati Children's Hospital Medical Center.

On-air journalists[edit]

  • Cody LaGrow ("The Day Ahead" host)
  • Cristina Mutchler
  • James Packard
  • Chance Seales ("The Why" host)
  • Christian Bryant
  • Caitlin Baldwin
  • Austin Kim
  • Jamal Andress
  • Jay Strubberg ("The Briefing" host)

Awards[edit]

Newsy won a National Edward R. Murrow Award for its news documentary, "The War and Money Project," in 2015.[15] Newsy was also named to Apple TV's Best of 2015 list.[16] Its editorial content has been nominated for numerous awards including The Digiday Publishing Awards, The Webby Awards,[17] The News & Documentary Emmy Awards,[18] and the Online Journalism Awards.[19]

References[edit]

  1. ^ "Scripps Buys Newsy For $35M To Expand From TV And Newspapers To Digital Video". TechCrunch. Retrieved 2018-02-19.
  2. ^ Warner, Charles (2010-05-13). "Newsy.com: The Future of Mobile News". Huffington Post. Retrieved 2018-02-28.
  3. ^ "Newsy Officially Announces Partnership With MSN". Retrieved 2018-02-28.
  4. ^ "Mashable Partners, Newsy team up on advertising-friendly video | FierceCable". www.fiercecable.com. Retrieved 2018-02-28.
  5. ^ Spangler, Todd (2017-09-06). "Newsy to Launch as Cable TV Channel After E.W. Scripps Buys RLTV Contracts". Variety. Retrieved 2018-02-28.
  6. ^ Company, The E.W. Scripps. "Newsy establishes office in Washington, D.C., premieres 2016 campaign finance interactive". www.prnewswire.com. Retrieved 2018-02-28.
  7. ^ "How Newsy hopes to build a cable-like news network for millennials". Digiday. 2015-11-11. Retrieved 2018-05-30.
  8. ^ "Newsy Continues To Expand On Multiple Platforms With Two-Hour Daily Live Newscast - Tubefilter". Tubefilter. 2017-05-08. Retrieved 2018-03-08.
  9. ^ "Newsy Management". Newsy. Retrieved 2018-05-28.
  10. ^ Company, The E.W. Scripps. "Newsy Original Series, 'A Woman's Job,' launches with premiere at National Press Club". www.prnewswire.com. Retrieved 2018-03-08.
  11. ^ "Newsy Goes #OffTheTrail for Young Voters". www.adweek.com. Retrieved 2018-03-08.
  12. ^ GmbH, finanzen.net. "Newsy, Scripps Washington Bureau launch investigation into opioid crisis with new series,". markets.businessinsider.com. Retrieved 2018-03-08.
  13. ^ "Newsy Looking Deep Into Trump's Potential Conflicts | Broadcasting & Cable". www.broadcastingcable.com. Retrieved 2018-03-08.
  14. ^ "Newsy Unveils First Original Series at First-Ever NewFront - VideoInk". VideoInk. 2016-05-09. Retrieved 2018-03-08.
  15. ^ "2015 National Edward R. Murrow Award Winners". rtdna.org. Retrieved 2018-03-26.
  16. ^ "Apple TV Recognizes Newsy In Best Of 2015 App List". Retrieved 2018-03-26.
  17. ^ "Check 2016 - Newsy | The Webby Awards". Retrieved 2018-03-26.
  18. ^ "Nominees For The 37th Annual News & Documentary Emmy Awards Announced" (PDF). The News and Documentary Emmy Awards. 2016-07-21.
  19. ^ "2016 Online Journalism Awards finalists announced - Online News Association". Online News Association. 2016-08-16. Retrieved 2018-03-26.

External links[edit]