Nijiya Market storefront in Puente Hills, California
Number of locations
Nijiya Market opened its first store in San Diego, California in 1986. Since its inception, it has offered a large variety of Japanese food products. In addition, Nijiya sells organic vegetables grown on its own farm.
Currently, Nijiya Market operates 12 stores in California and Hawaii. Among its locations are sites in San Francisco's Japantown, San Jose's Japantown, and Los Angeles' Little Tokyo. A Nijiya store that had operated in Hartsdale, New York closed in 2018.
Nijiya Market publishes Gochiso Magazine (ごちそうマガジン), quarterly in Japanese and annually in English, which introduces its own products along with traditional Japanese recipes and articles covering the history of Japanese food culture. It is through Gochiso and its business operations that Nijiya participates in the practice of shokuiku.
- "Gochiso Contents 2014" (PDF). Gochiso. Nijiya Market (2014).
- Goto, Asami (2013-10-18). ""Shokuiku" activities at Nijiya Market Thinking about the future of shokuiku activities that pass on the Japanese food culture in America". www.discovernikkei.org.
- Keh, Grace (2011). Food Lovers' Guide to San Francisco: The Best Restaurants, Markets & Local Culinary Offerings. Globe Pequot Press. p. 174. ISBN 9780762776009.
- Holbrook, Stett (2011-11-02). "Silicon Valley Japanese Markets". sanjose.com. Boulevards New Media.
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