Northeast Plaza is a 466,000-square-foot (43,300 m2) strip mall-style shopping center on Buford Highway in Brookhaven, Georgia just east of the Buckhead area of Atlanta. The center was built in late 1957 and renovated in 1986. In the mid-1980s it ranked as the 12th largest retail center in the Atlanta area.
In the mid-1980s the center was re-branded "Fashion Square" but this was later dropped in favor of the original Northeast Plaza name.
In 2000, major tenants included a Publix supermarket, a 12-screen theater, China Cabinet and The Avenue. At that time, 145,000 square feet (13,500 m2) of the center's space was vacant, and new owners EIG Operating Partnership, who bought the center for $33 million, hoped to fill those vacancies with high-end antique stores and galleries.
In 2012 the center was primarily occupied by discount and ethnic retailers. The largest single space, 56,000 sq. ft., once a J.C. Penney catalog store, then a Publix, was until 2011 the Mercado del Pueblo Hispanic supermarket. The vacant unit was to be acquired by G-Mart International Foods, a retailer aiming at the Korean-American and other ethnic markets. As of January 2013, the store was operating under the "Mercado del Pueblo" branding. Other tenants include Family Dollar, Dollar Tree, dd's Discounts, a Goodwill Industries store, Funtime Bowl, Metro Pawn Shop, and Ryan's cafeteria. Numerous ethnic restaurants are located in the center including Bangladeshi, Ethiopian, Mexican and Peruvian, as are a bowling alley, St. Joseph's Mercy Clinic, and the Atlanta Ballroom nightclub.
- "Atlanta's top 25 shopping centers", Atlanta Business Chronicle, April 10, 1989
- Moody's Bank & Finance News Reports, Volume 58 (1986)
- "Consumers are the prize in shopping center match", October 23, 1986, Atlanta Journal-Constitution, p.A/1
- "New owners market landmark shopping center", Atlanta Business Chronicle, Libby Waldrop, January 17, 2000
- Tomorrow's News Today - Atlanta, September 17, 2012, "Alphabetical "Marts" Continue With Opening of G-MART"
- Northeast Plaza leasing brochure 2008, Lamar Companies
- "Northeast Plaza", Strip Mall Ethnography site
- Northeast Plaza Cinema page on Cinema Treasures website