Nottingham Spirk

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Nottingham Spirk
Industry Product Design
Founder John Nottingham, John Spirk
Headquarters Nottingham Spirk Innovation Center, Cleveland, Ohio, United States
Divisions NS Innovation Fund Management

Nottingham Spirk is an open innovation and product development firm established in 1972 by John Nottingham and John Spirk in Cleveland, Ohio. The firm currently has over 70 employees that work in disciplines such as: market strategy, product invention, design and engineering, user research, rapid prototyping, structural packaging, branding, interactive design, quality control and global sourcing.[1] They partner with companies in the consumer, medical,[2] retail, and business-to-business industries.

Nottingham Spirk uses vertical innovation in its facility known as the Nottingham Spirk Innovation Center where the entire product development cycle from focus group facilitation to product design and mechanical engineering is executed.[3]


Headquarters, Cleveland's former First Church of Christ, Scientist.

Nottingham Spirk products range from consumer appliances, to household items, and medical devices.[1] Some of the company’s 900 patents[1] include: the Crest SpinBrush,[4] Swiffer SweeperVac [5] Phillips Eclipse MRI scanner, Scott’s Snap Lawn Spreader, Lubrizol’s Oil Filter,[1] the line of Dirt Devil products,[6] the Unilever Axe Bullet,[7] CardioInsight EC Imaging Vest, Purell Branding,[8] and the Sherwin Williams Dutch Boy Twist & Pour paint can.[5]

Nottingham Spirk has been featured in Fortune magazine, The New York Times, and Forbes. The firm has won numerous awards including: CLIO, IDEA, and The Dupont Packaging Award.[1]

See also[edit]