Nutmeg (company)

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Nutmeg Saving and Investment Limited
IndustryInvestment Management
HeadquartersVauxhall, London, UK
Key people
Neil Alexander, CEO
William Reeve, Chairman
ParentJP Morgan

Nutmeg is an online investment management company based in London.[1] The company was founded in April 2011 and is registered in the United Kingdom as Nutmeg Saving and Investment Limited.[2]

Nutmeg is an online discretionary investment management company (discretionary meaning that it makes all investment decisions on behalf of its customers, rather than providing a platform for people to trade on).[3] The company invests customers’ funds in line with their investment goals and appetite for risk. It invests in listed securities, debt, cash, commodities and other investment asset classes, primarily, but not exclusively, via exchange-traded funds (ETFs). It provides an online alternative to stockbroker platforms where customers make their own trading decisions.

Nutmeg provides investors with online access to investment management taking their inspiration from the tech world rather than the financial sector.[4][5]


Nutmeg was founded in 2011 by Nick Hungerford and William Todd.

In 2019, The Economist described Nutmeg as a "hit fintech startup" and as being a client of Carta, a firm that keeps track of the stakes in companies.[6]

Martin Stead left the company in 2019, following a loss of £18.6 million. Nutmeg has yet to make a profit.[7]

Nutmeg managed portfolios worth £1.9 billion as of December 2019.[8]

The company had around 80,000 customers and managed £2bn in assets as of January 2020.[9]

The company was purchased by JP Morgan for an undisclosed sum in June 2021.[10]


Key personnel within the organisation include Neil Alexander (CEO), Matt Gatrell (COO), Darragh Geraghty (Chief Risk and Compliance Officer) and James McManus (Chief Investment Officer).[11] Board members are: William Reeve (Chairman), Johnny Chen, Roman Cheng, Craig Anderson, Stephen Clark, Neil Alexander and Matt Gatrell.[12]


Nutmeg’s investment division manages customer assets. It primarily uses Exchange-traded funds (ETFs) as their vehicle for investing customers’ funds.


  1. ^ "InvestCloud brings fintech incubator to London". FinTech Futures. Retrieved 2018-05-18.
  2. ^ Nutmeg Saving and Investment Limited Companies House
  3. ^ Discretionary Fund Manager Archived 2014-10-28 at the Wayback Machine The Financial Times
  4. ^ Nutmeg mission statement The Financial Times
  5. ^ Tech World Inspiration London Evening Standard
  6. ^ "New firms help startups keep track of their owners". The Economist. 6 July 2019. Retrieved 31 December 2020.
  7. ^ "Chief executive of digital wealth manager Nutmeg to quit". CityAM. 2019-12-18. Retrieved 2020-07-08.
  8. ^ "Wealth managers are promising business-class service for the masses". The Economist. 18 December 2019. Retrieved 31 December 2020.
  9. ^ "Nutmeg assets top £2bn following senior management shake-up". Wealth Manager. Retrieved 2020-07-08.
  10. ^ "JPMorgan spices up its UK pitch". 17 June 2021.
  11. ^ "Executive team | Nutmeg - Nutmeg".
  12. ^ "Nutmeg board | Nutmeg - Nutmeg".