O Shopping

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O Shopping
OShopping 2015.svg
Launched14 October 2013
Owned byACJ O Shopping Corporation
(a joint-venture of ABS-CBN and CJ ENM O Shopping Division)
Picture format1080i HDTV
(downscaled to 16:9 480i for the SDTV feed)
SloganMaking life easy
Headquarters9th floor, The Avecshares Center, 1132 University Parkway North, Bonifacio Triangle, Bonifacio Global City Taguig
Digital terrestrial televisionChannel 2.2
ABS-CBN TV PlusChannel 8
Sky DirectChannel 11
CignalChannel 33
Sky Cable
(Metro Manila)
Channel 11 (Digital)
Destiny Cable
(Metro Manila)
Channel 11 (Digital)

O Shopping is a Philippine pay television channel owned by ACJ O Shopping Corporation, a joint-venture between ABS-CBN and South Korean TV home shopping company CJ ENM O Shopping Division. The channel was launched on 14 October 2013. Its programs are also aired on ABS-CBN during overnight hours, ABS-CBN S+A during Monday to Saturday Mornings, as well as on the iWant online service.[1][2]

Prior to the launch of its standalone channel on 30 July 2018, O Shopping's programs were launched as part of BEAM TV's content lineup in 2014 until October 1, 2018, as a short-lived afternoon block on state-run broadcaster People's Television Network (at that time as a way to fund its operations), and later via ABS-CBN TV Plus' encrypted channels 3:00 AM. to 5:00 AM. from Monday to Thursday during their respective main programming downtime. As of 2016, O Shopping generates 2.2 million pesos in daily sales or 60 million pesos in monthly sales.[3] About 70% of the product purchases on O Shopping are made via the cash on delivery payment, with a 5% cancellation rate.[4]


O Shopping was launched on 14 October 2013 after ABS-CBN Corporation and CJ ENM O Shopping Division (formerly CJ O Shopping Corporation) signed a deal to create a TV home shopping channel in the Philippines. The TV home shopping channel would be operated by ACJ O Shopping Corporation. ABS-CBN Corporation invested an initial 200 million pesos for the joint-venture.[5] ABS-CBN provides the media platforms and the production of programs while CJ O Shopping provides the products and the logistics.



  • Victor Anastacio (2013–present)
  • Cara Eriguel (2013–present)
  • Hiyasmin Neri (2013–present)
  • Lesley Lina (2014–present)
  • Sandro Hermoso (2015–present)
  • Justine Peña (2015–present)
  • Jamie Gabuya (2017–present)
  • Maiko Williams (2018–present)
  • Kyle Ortega (2019–present)
  • Adi Amor (2019–present)

Guest Host[edit]

  • BJoy Balagtas (2013-present)

Celebrity Guest[edit]

Programming block[edit]


  • ABS-CBN (started in 2013, during late-night hours)
  • S+A (5:00 AM to 6:00 AM on Mondays to Fridays; 5:00 AM to 7:00 AM on Saturdays)



  1. ^ "ABS-CBN launches shopping channel". The Philippine Star. November 12, 2013.
  2. ^ Camus, Miguel (October 29, 2013). "ABS-CBN invests P200M in home TV shopping program". Philippine Daily Inquirer.
  3. ^ R. Camus, Miguel (August 11, 2016). "ABS-CBN income jumped 76% in H1". Inquirer.net.
  4. ^ Desiderio, Louella (August 14, 2016). "ABS-CBN opening first experience store". Philstar Global.
  5. ^ "ABS-CBN pumps P200M into Korean shopping channel". Rappler. October 29, 2013.

External links[edit]