Often

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"Often"
Often single cover.png
Single by The Weeknd
from the album Beauty Behind the Madness
Released July 31, 2014 (2014-07-31)
Format Digital download
Recorded 2014
Length 4:10
Label
Writer(s)
Producer(s)
The Weeknd singles chronology
"Wanderlust"
(2014)
"Often"
(2014)
"Love Me Harder"
(2014)
Music video
"Often" on YouTube

"Often" is a song by Canadian singer The Weeknd. The track was released on July 31, 2014 as the first single from his second studio album, Beauty Behind the Madness (2015).[1][2] The song reached number 59 on the Billboard Hot 100 and number 69 on the Canadian Hot 100. The song samples the song "Ben Sana Vurgunum" sung by the Turkish singer Nükhet Duru.[3]

Commercial performance[edit]

In the United States, "Often" reached number 59 on the Billboard Hot 100 and number 69 on the Canadian Hot 100.[citation needed] In Norway, it reached number 12.

Critical reception[edit]

"Often" received critical acclaim, with critics praising The Weeknd's performance on the track. The song won two awards at the 2015 Much Music Video Awards, Video of the Year and Best Director.[citation needed]

Remix[edit]

The official remix features additional verses by Rick Ross and Schoolboy Q.[citation needed]

Music video[edit]

A music video for "Often" was released on 21 August 2014. It is his fifth most watched video, following "The Hills", "Can't Feel My Face", "Starboy" and "Earned It", respectively.

Track listing[edit]

Digital download[1]
No. Title Writer(s) Producer(s) Length
1. "Often"
4:10

Charts[edit]

Chart (2015) Peak
position
Canada (Canadian Hot 100)[4] 69
Sweden (Sverigetopplistan)[5] 55
Netherlands (Single Top 100)[6] 96
Norway (VG-lista)[7] 12
UK Singles (Official Charts Company)[8] 65
UK R&B (Official Charts Company))[9] 13
US Billboard Hot 100[10] 59
US Hot R&B/Hip-Hop Songs (Billboard)[11] 15

Certifications[edit]

Region Certification Certified units/Sales
Canada (Music Canada)[12] Gold 40,000^
Denmark (IFPI Denmark)[13] Gold 30,000^
Norway (IFPI Norway)[14] 2× Platinum 20,000*
Sweden (GLF)[15] Platinum 40,000^
United States (RIAA)[16] 3× Platinum 3,000,000double-dagger

*sales figures based on certification alone
^shipments figures based on certification alone
double-daggersales+streaming figures based on certification alone

dagger Since May 2013, RIAA certifications for digital singles include on-demand audio and/or video song streams in addition to downloads.[17]

Release history[edit]

Region Date Format Label
 United States July 31, 2014[1] Digital download

References[edit]

  1. ^ a b c "Often – Single by The Weeknd". iTunes Store. United States: Apple. Archived from the original on August 3, 2014. Retrieved August 3, 2014. 
  2. ^ "The Weeknd 'Often'". Republic Records. Archived from the original on August 3, 2014. Retrieved August 3, 2014. 
  3. ^ "Grinin Elli Tonu'nda Nükhet Duru sürprizi" (in Turkish). Turkey: Sabah. Retrieved April 19, 2016. 
  4. ^ "The Weeknd – Chart history" Canadian Hot 100 for The Weeknd. Retrieved July 10, 2015.
  5. ^ "Swedishcharts.com – The Weeknd – Often". Singles Top 100. Retrieved July 10, 2015.
  6. ^ "Dutchcharts.nl – The Weeknd – Can't Feel My Face" (in Dutch). Single Top 100. Retrieved June 19, 2015.
  7. ^ "Norwegiancharts.com – The Weeknd – Can't Feel My Face". VG-lista. Retrieved July 1, 2015.
  8. ^ "Archive Chart: 2015-09-04" UK Singles Chart. Retrieved September 4, 2015.
  9. ^ "Archive Chart: 2015-09-04" UK R&B Chart. Retrieved September 4, 2015.
  10. ^ "The Weeknd – Chart history" Billboard Hot 100 for The Weeknd. Retrieved July 10, 2015.
  11. ^ "The Weeknd – Chart history" Billboard Hot R&B/Hip-Hop Songs for The Weeknd. Retrieved July 10, 2015.
  12. ^ "Canadian single certifications – The Weeknd – Often". Music Canada. Retrieved July 11, 2015. 
  13. ^ "Certificeringer - The Weeknd - Often" (in Danish). IFPI Denmark. Retrieved August 27, 2015. 
  14. ^ "The Weeknd - Often" (in Swedish). Retrieved September 23, 2015. 
  15. ^ "The Weeknd - Often" (in Swedish). Retrieved September 1, 2015. 
  16. ^ "American single certifications – The Weeknd – Often". Recording Industry Association of America.  If necessary, click Advanced, then click Format, then select Single, then click SEARCH
  17. ^ "RIAA Adds Digital Streams To Historic Gold & Platinum Awards". Recording Industry Association of America. May 9, 2013. Archived from the original on May 26, 2013. Retrieved May 9, 2013.