Oops!... I Did It Again (album)

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Oops!...I Did It Again
Studio album by Britney Spears
Released May 16, 2000 (2000-05-16)
Recorded November 1999 – February 2000
Length 44:30
Label Jive
Producer Timmy Allen, Larry "Rock" Campbell, Barry J. Eastmond, Jake, Robert "Esmail" Jazayeri, Rodney Jerkins, David Kreuger, Robert John "Mutt" Lange, Kristian Lundin, Steve Lunt, Per Magnusson, Max Martin, Rami, Paul Umbach, Eric Foster White
Britney Spears chronology
...Baby One More Time
Oops!... I Did It Again
Singles from Oops!...I Did It Again
  1. "Oops!...I Did It Again"
    Released: March 27, 2000
  2. "Lucky"
    Released: August 8, 2000
  3. "Stronger"
    Released: November 13, 2000
  4. "Don't Let Me Be the Last to Know"
    Released: March 12, 2001

Oops!...I Did It Again is the second studio album by American recording artist Britney Spears. It was released on May 16, 2000 by Jive Records. Its music incorporates pop, dance-pop, and teen pop styles, much in the vein of her debut album ...Baby One More Time (1999).[1] Contributions to the album's production came from a wide range of producers, including Max Martin, Rami Yacoub, Per Magnusson, David Kreuger, Kristian Lundin, Jake Schulze, Darkchild, and Robert John "Mutt" Lange.[2]

Upon its release, Oops!...I Did It Again received generally favorable reviews from music critics. It debuted at the top the U.S. Billboard 200, with first-week sales of 1,319,000 copies, breaking the previous SoundScan record for the highest debut-week album sales by a solo artist.[3] The album also reached number one in thirteen other countries while peaking inside the top five positions in Australia, Finland, Japan, New Zealand and the United Kingdom. It was her second album to receive a diamond certification from the Recording Industry Association of America (RIAA).[4] The album has sold 20 million copies to date, making it one of the highest selling albums of all time and Spears' second best selling album after ...Baby One More Time.[5][6]

Four singles were released from the album. Its title track became an international hit reaching number one in Australia, Canada, United Kingdom and nine other countries while peaking in the top five positions in six other countries. Its second single "Lucky" reached number one in five countries while its third single "Stronger" became the highest-selling single of the album in the United States. "Stronger" received a Gold certification in the United States and three other countries.

Background and development[edit]

After vacationing for six days after the completion of the ...Baby One More Time Tour in September 1999, Spears returned to New York City to begin recording songs for her follow-up album; the majority of the recording took place in November. It featured contributions from Max Martin, Eric Foster White, Diane Warren, and Babyface.[7] The songs "Oops!...I Did It Again", "Walk On By", "What U See (Is What U Get)", and "Don't Go Knockin' On My Door" were recorded at Martin's Cheiron Studios in the first week of November; "Stronger" and "Lucky" were recorded, but were finalized (along with the title track) in January 2000. "Where Are You Now" was recorded at Cheiron in November and finished at Battery Studios in January.

"When I did the first album, I had just turned 16. I mean, when I look at the album cover, I'm like, 'Oh, my lordy.' I know this next album's going to be totally different--especially the material. I just got finished recording the first six tracks in Sweden two months ago, and the material is so much more funkier and edgier. And, of course, it's more mature because I've grown as a person too."

—Spears on the progression of her material

By January, the then-untitled album was halfway to completion; Spears had worked on it primarily in the U.S. and Sweden, and finalized material in New York City.[7] She was heavily pressured after ...Baby One More Time's" huge commercial success: "It's kind of hard following ten million, I have to say. But after listening to the new material and recording it, I'm really confident with it."[8]

"Can't Make You Love Me"'s instrumental track and melody were recorded in the fall of 1999 in Sweden, with Britney recording the vocals in mid-January at Parc Studios in Orlando, FL.[9][10] Diane Warren's "When Your Eyes Say It" was recorded at Battery Studios New York on Friday, January 28, 2000, which preceded her TRL appearance that day. Her cover of "(I Can't Get No) Satisfaction" was recorded with Rodney Jerkins at Pacifique Recording Studios in Hollywood, CA from February 24–26, 2000[11][12] after attending the 42nd Grammy Awards. During the release of Oops!...I Did It Again, Spears told that "I mean, of course there's some pressure," Spears says. "But in my opinion, [Oops!] is a lot better than the first album. It's edgier - it has more of an attitude. It's more me, and I think teenagers will relate to it more." Geoff Mayfield, director of charts at Billboard, adds that the decision to release Oops! less than a year and a half after Spears' debut amounts to "very smart timing. My philosophy is, when you have a young fan base, get 'em while they're hot."[13]


A 20 second sample of the song's chorus, features Spears singing she played with her lover's emotions, and claiming "I'm not that innocent".

Problems playing this file? See media help.

"Oops!...I Did It Again" was released as the lead single from the album, and achieved worldwide popularity. It became Spears's third top 10 single on the Billboard Hot 100, peaking at number 9; however, in comparison to the huge success of her debut single "...Baby One More Time", Jive Records considered "Oops!... I Did It Again" a minor disappointment.[14] The song peaked at number one on the Top 40 Mainstream,[15] It holds the record for the most radio additions in one day. In the United Kingdom, "Oops!...I Did It Again" peaked atop the UK Singles Chart,[16] giving Spears her third UK number one hit, following "Born To Make You Happy" and "...Baby One More Time". The album's second single "Lucky" peaked at number 23 on the Hot 100 and at number 9 on the Top 40 Mainstream.[14] In the UK, the song peaked at number 5 on the UK Singles Chart.[17]

The third single "Stronger" became its second highest charting single, peaking at number 11 on the Hot 100 and number one on the Hot 100 Single Sales.[14] In the UK, it reached number 7 on the UK Singles Chart.[18] The final American single "Don't Let Me Be the Last to Know" performed well below expectations, failing to chart on the Hot 100 or the Top 40 Mainstream. In the UK, the song peaked at number 12.[19]

Other Songs[edit]

"You Got It All" received a promotional release in France in May 2000.[20] "When Your Eyes Say It" was planned to be the fourth single, however, "Don't Let Me Be The Last to Know", was eventually chosen instead. A music video for the song was filmed in January 2001 by Jonathan Dayton and Valerie Faris.[21] The video was never released. A promotional CD Single for "When Your Eyes Say It" was released in the UK in January 2001.[22]


In late 1999, Spears promoted her upcoming album in Europe with live performances of her past songs. She appeared on Smash Hits in the UK[23] In Italy, she did a short interview on the show TRL Italy in early 2000.[23] and gave a surprise performance in Paris in May 2000.[24] In Australia, Spears appeared on The House of Hits and Russell Gilbert Live on May 13.[23] In Spain, she gave an interview with El Rayo on September 8 and October 24.[23] Spears performed at large venues in the UK, including Birmingham, the Wembley Arena in London, and the Manchester Evening News Arena She was accompanied by 'N Sync, who toured with her short UK outing on October 2000.[24]

In the U.S., Spears appeared on Saturday Night Live on May 13, The Rosie O'Donnell Show on May 15, and Teen People's 25 Under 25 on May 26.[25] On May 10, she was interviewed on Late Night with Conan O'Brien.[23] On May 13, Spears was both the host and musical guest on NBC's Saturday Night Live. She also performed on NBC's The Tonight Show with Jay Leno on May 23.[26] Spears' held her post-"TRL" listening party, "Britney's First Listen," on May 16, and was toast the arrival of her album on next Tuesday's installment of "TRL" that started at 3:30 pm (ET).[27] On May 14, she was at Times Square studios for two hours of "Britney Live" that started at 12 noon (ET).[27] Spears' performed "Oops!...I Did It Again" in MTV's "All Access: Backstage With Britney" that was broadcast on July 19, 2000.[23] On September 7 at the 2000 MTV Video Music Awards in New York City at the Radio City Music Hall, Spears gave a memorable live performance.[28] Which included a cover of The Rolling Stones's 1965 hit single "(I Can't Get No) Satisfaction" and her own hit "Oops!...I Did It Again", released earlier that year. While she began her segment in a black suit, she shocked the audience and the media while, at only the age of eighteen, ripped it off to display a revealing, flesh-colored stage outfit with hundreds of strategically placed Swarovski crystals.[29]

One month before the release of the album, Spears' headed to Hawaii on Easter Sunday so she could tape a Fox television special titled Britney Spears in Hawaii. The free concert was started at 6:00 pm on the beach in front of the Hilton Hawaiian Village lagoon in Honolulu, Hawaii.[30] The Fox concert event was intended to serve as a preview of Spears' Oops!...I Did It Again album that features her 12 new songs.[30] Spears had on a month-long international promotional tour in support of Oops!...I Did It Again, and on May 2, she had a press event in Tokyo's "Kokusai Forum Hall", and she made stops in both London and Hawaii.[31] Spears was also among the scheduled performers on the 42nd Annual Grammy Awards, which was aired on at CBS at 8 pm (ET/PT).[32] She was also expected to drop by for a Grammy-day "TRL".[32]


The album was supported by the Oops!...I Did It Again World Tour, which visited North America, Europe, and a promotional appearance in Brazil as part of Rock in Rio. On the Crazy 2K Tour, Spears introduced the song "Oops!...I Did It Again" and "Don't Let Me Be the Last to Know". On June 24, 2000, Spears was featured in a print and television advertising campaign for Clairol's Herbal Essences shampoo line.[33] In a special coup for Clairol, Spears recorded her own song for the brand called "I've Got the Urge to Herbal" that was featured in 60-second radio spots and was part of a pre-concert video presentation for Spears's 50-city summer concert tour, in which Herbal Essences was the tour sponsor.[33]


Critical response[edit]

Professional ratings
Aggregate scores
Source Rating
Metacritic 72/100[34]
Review scores
Source Rating
Allmusic 4/5 stars[1]
Billboard (favorable)[35]
Entertainment Weekly (B) [36]
Los Angeles Daily News 1/4 stars[37]
MTV Asia (8/10) [38]
NME (8/10) [39]
Q 2/5 stars[34]
Robert Christgau (choice cut) [40]
Rolling Stone 3.5/5 stars [41]
Salon (favorable)[42]

At Metacritic, which assigns a normalized rating out of 100 to reviews from mainstream critics, Oops!... I Did It Again received an average score of 72, based on 12 reviews, indicating "generally favorable reviews".[34] Entertainment Weekly's David Browne says the best of the tracks undermine the criticism that all teen pop is merely perky smiles and choreography. A slew of producers and writers, most notably Max Martin, ditch the Tinkertoy feel of Spears' first album and replace it with palpitating, bass-heavy constructs.[36] MTV Asia gave the album 8 stars rating saying "the album has the dodgy title, the fans generally feel that Britney has improved quite a bit, and that this is a brilliant second album. Britney is armed with a more mature and seasoned pop star look, stronger and poppier songs, and of course, extensive media exposure.[38]

The album received generally positive reviews from critics resulting in the reviews being more positive than Spears's previous album. Rolling Stone gave the album a 3.5 rating calling the album "fantastic pop cheese, with much better song-factory hooks than 'N Sync or BSB get", this was a huge step up from the 2 star rating they gave Spears for her previous album.[41] Allmusic gave the album a 4 star rating saying "It has the same combination of sweetly sentimental ballads and endearingly gaudy dance-pop that made ...Baby One More Time".[1] NME reported (with a score of 8 out of 10) that "She's modern-day pop perfection realised in a nearly, human form," though it also refers to her as an "evil genius" and rather cynically compares her music to the addictive drug ketamine, based on the drug's tendency to blank the user's mind and thought processes.[39]

Commercial performance[edit]

In the United States, Oops!...I Did It Again debuted at number one on the Billboard 200 chart, with first-week sales of over 1.3 million copies,[43][44][45] With its success, Spears currently holds the record for the highest one-week sales by a female artist.[46] The album fell to number two in its second week, with additional sales of 612,000 copies.[47] It held this position for fifteen consecutive weeks.[48][49] By its fifth week of availability, Oops!... I Did It Again had sold over 3 million copies, and had passed 5 million copies by August.[50] On its seventeenth week on the chart,[51] it was certified seven-times platinum by the Recording Industry Association of America for shipments of 7 million units.[52][53] The album spent 84 weeks on the Billboard 200, 31 weeks on the Canadian Albums Chart, and 2 weeks on the Catalog Albums Chart.[54] Oops!... I Did It Again debuted at number eighty-two on the European Top 100 Albums chart, and quickly peaked at number one;[55] it sold over four million copies within the continent, being certified four-times platinum by the International Federation of the Phonographic Industry.[56][57] "Oops!...I Did It Again" reached number two in the United Kingdom,[16] selling 88,000 copies in the first week of release; it remained in the top five for four weeks. The album debuted at number one in Canada, selling 95,275 copies in its first week.[58]

It topped the France[59] and also peaked at number-one in Germany,[56] it was certified triple platinum by the British Phonographic Industry,[60] double-gold by the Syndicat National de l'Édition Phonographique[61] and triple platinum by Bundesverband Musikindustrie,[62] denoting shipments to retailers of 900,000 units, 200,000 copies and 900,000 respectively. Additionally, the album debuted at number two on the Australian Albums Chart, and spent ten weeks in the top twenty;[63] it became the fourteenth highest-selling of 2000 in the country and was certified two-times platinum by the Australian Recording Industry Association the following year after shipping 140,000 copies to retailers.[64][65] "Oops!...I Did It Again" opened at number three on the New Zealand charts and was certified gold after just one week on the chart.[66] The Recording Industry Association of New Zealand ultimately certified it two-times platinum.[67] Oops!... became the third best-selling album of 2000 in the United States, selling 7,893,544 albums according to Nielsen SoundScan[68] and fourth best-selling album according to Billboard Year-End of 2000.[69] On January 24, 2005, the album was certified ten-times platinum by the Recording Industry Association of America.[70][71] Also, the album landed at number-twenty seven on BMG Music Club all-time best-sellers list with 1.21 million units, behind Shania Twain's The Woman in Me (1.24 million) and the Nirvana's Nevermind (1.24 million).[72] As of July 2009, the album has sold 9,184,000 copies in the U.S., excluded copies sold through clubs, such as the BMG Music Service.[73] Combined, "Oops!...I Did It Again" has sold over 10,394,000 copies in the U.S.[*] Worldwide, it sold 2.4 million copies in first week, 1.2 million in its second week, and 920,000 in its third week, making it one of the fastest selling albums in music history. In late 2000, it sold 16.3 million copies, becoming the best-selling album of 2000.


Musicians Michael Cottril and Lawrence Wnukowski filed a copyright case against Spears, Zomba Recording Corp, Jive Records, Wright Entertainment Group and BMG Music Publishing, claiming Spears' "What U See (Is What U Get)" and "Can't Make You Love Me" are "virtually identical" to one of their songs. Cottrill and Wnukowski claimed that they authored, recorded and copyrighted a song called "What You See Is What You Get" in 1999 to one of Spears' representatives for consideration on a future album, though it was rejected.[74] The case was later dismissed after it was ruled that they lacked sufficient evidence and that there "weren't enough similarities between the two songs to prove copyright infringement." [75]

Track listings[edit]

No. Title Writer(s) Producer(s) Length
1. "Oops!... I Did It Again"  
  • Max Martin
  • Rami
2. "Stronger"  
  • Max Martin
  • Rami
  • Max Martin
  • Rami
3. "Don't Go Knockin' on My Door"  
  • Jake
  • Rami
4. "(I Can't Get No) Satisfaction"   Rodney Jerkins 4:28
5. "Don't Let Me Be the Last to Know"   Lange 3:50
6. "What U See (Is What U Get)"  
  • Magnusson
  • Kreuger
  • Rami
7. "Lucky"  
  • Max Martin
  • Rami
  • Kronlund
  • Max Martin
  • Rami
8. "One Kiss from You"   Steve Lunt
  • Lunt
  • Larry "Rock" Campbell
9. "Where Are You Now"  
  • Max Martin
  • Rami
10. "Can't Make You Love Me"  
  • Lundin
  • Jake
11. "When Your Eyes Say It"   Diane Warren
  • Lunt
  • Robert "Esmail" Jazayeri
  • Paul Umbach[a]
12. "Dear Diary"  
  • Timmy Allen
  • Barry J. Eastmond



Weekly charts[edit]