Oriental Brewery

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Oriental Brewery or OB (Hangul: 오비맥주) is a South Korean brewery owned by AB InBev. (was started by Doosan group)

History[edit]

Established by the Doosan Group in 1952, it was purchased by InBev in 1998. In July 2009, it was sold by Anheuser-Busch InBev as the parent company sought to reduce its debt. It was sold to an affiliate of Kohlberg Kravis Roberts & Co.. Anheuser-Busch InBev (AB Inbev) has retained the right to purchase OB five years from its sale, at predetermined financial terms. In April 2014, AB Inbev executed its right to repurchase OB. OB became a subsidiary of AB Inbev again.[1] Today OB produces several of Korea's most popular beverages including the OB, Cass and Cafri lager brands. All OB beers are brewed from rice, rather than the malted barley familiar to Western beer drinkers.

Brands[edit]

OB Golden Lager[edit]

The 4th top selling beer in Korea. OB Lager is a pale, 4.4% A.B.V. pale lager available in cans and bottles, and served on draft in Korea. Originally brewed in 1948; the name was changed from OB Lager simply to OB in 2003; the recipe was altered to include rice. The name changed to OB Blue in June 2006 with another slight recipe tweak.

OB Light[edit]

It is an OB Lager with 30% lower calories with 4.2% ABV.

OB Premier Dunkel[edit]

Dunkel/Tmavý Style.[2]

OB Premier Pilsner[edit]

Rich taste with German noble hop. The premier OB Pilsner. Premium all malt beer. Pale lager style.[3]

OB Premier Weizen[edit]

German Hefeweizen style.[4]

Cass Fresh[edit]

A pale-golden pale lager with an 4.5% ABV. Originally brewed by the Cass Brewery, the brand had been taken over by Jinro-Coors, one of the country's leading brewers. After having around 70% of the Korean lager market in the 1980s, by 1994 Cass had fallen behind Hite as Korea's top selling lager. Oriental Brewery bought the Cass brand from Jinro-Coors in 1999 and built it up again, with OB declaring a 51% market share in 2000. In 2007, the higher alcohol Cass Red was introduced. In 2011 Cass Lager became South Korea's number one selling brand, overtaking Hite.[5]

Non-alcoholic look-alikes of Cass can be found with brand names such as "Cars" and "Cdss". Some norae-bang (song bars) establishments have been known to try and pass off these imitations as the real thing, as Korean law prohibits noraebangs marked as such from selling alcoholic drinks within its premises (as opposed to noraejujeom establishments which are allowed to sell alcohol).

Cass Light[edit]

Cass Light is a low-carb pale lager with 4.0% ABV.

Cass Ice Light[edit]

Pale lager style.[6]

Cass 2X[edit]

Cass 2X is 2.9% ABV.

Cass Red[edit]

A pale lager with 6.9% ABV, this lager contains higher amount of alcohol.

Cass Beats[edit]

New from OB since 2015.[7]

Cass Lemon[edit]

Refreshing beer containing natural lemon juice. ABV 6.9%. Containing natural lemon juice, Cass Lemon provides cleaner and more a refreshing taste of beer.[8]

Cafri[edit]

Cafri (ABV 4.2%) is perhaps the lightest of all mainstream Korean beers. It is widely available in clear 330 ml (11.2 U.S. fl oz; 11.6 imp fl oz) long-neck bottles but falls behind OB, Cass and Hite in popularity.

Aleston Black Ale[edit]

Porter style[9]

Aleston Brown Ale[edit]

British style beer. Brewed with noble hops & pale malt.[10]

Bergen bräu[edit]

Discount beer brewed by the Oriental Brewery for the Japanese Daiei Supermarket chain. The Korean "Bergen bräu" is not the same as the Belgían "Bergenbräu".[11]

Bergen bräu Neu Welt[edit]

Brewed by the Oriental Brewery for the Japanese Daiei Supermarket chain. Korean "Bergen brau" is not to be confused with the Belgium brand "Bergenbräu".[12]

Bergen bräu Zero[edit]

A beer with no sugar. Brewed by the Oriental Brewery for the Japanese Daiei Supermarket chain. The Korean Bergen bräu brand is not to be confused with the Bergenbräu from Belgium.[13]

Blue Girl (4.5%)[edit]

Alcoholic Contents: 4.5% alc./vol (China). There is also a 5% version which is produced for sale in Hong Kong, Macau and Taiwan and which is listed separately.[14]

Blue Girl (5.0%)[edit]

This is the 5%-Version, sold in HongKong, Macao and Taiwan only. Brewed by/for Jebsen Beer.[15]

Blue Girl Draft[edit]

Retired from the market. Jebsen Beer and formerly brewed at Oriental Brewery (AB-InBev)[16]

Dester[edit]

Pale Lager.[17]

Dester Gold (100% Malt)[edit]

Dester beer brewed with 100% Malt. At the moment only exported to Malaysia and Singapore.[18]

Essential Beer[edit]

Pale lager style.[19]

Guam USA Beer Company Island Lager[edit]

Guam USA Beer Company Island Lager. Pale lager stye.[20]

Red Rock[edit]

Non pasteurized fresh premium red beer. Amber Lager/Vienna Style.[21]

Sonderberg[edit]

Pilsner lager beer. Pale lager style.[22]

Suntory The Premium Malt[edit]

A deep pilsener beer (ABV 5.5). Original from Suntory Holdings Limited[23]

Global Brands[edit]

Budweiser[edit]

Budweiser (/bʌdˈwaɪzər/) is an American-style pale lager produced by American brewer Anheuser-Busch, which is a part of multinational corporation Anheuser–Busch InBev.

Introduced in 1876 by Carl Conrad & Co. of St. Louis, Missouri,it has grown to become one of the highest selling beers in the United States, and is available in over 80 markets worldwide—though, due to a trademark dispute, does not necessarily do so under the Budweiser name. It is made with up to 30% rice in addition to hops and barley malt. Produced in various breweries around the world, Budweiser is a filtered beer available in draft and packaged forms.

Bud Ice[edit]

Introduced in 1994 as "Ice by Budweiser", it has more alcohol (5.5% ABV) than Budweiser. It is best known for an advertising campaign that involved a malevolent penguin that stalked Bud Ice drinkers and stole their beer, announcing its presence by singing the "doo-be-doo-be-doo" phrase from "Strangers in the Night".

Hoegaarden[edit]

Hoegaarden Brewery (/ˈhoʊɡɑːrdən/; Dutch pronunciation: [ɦuˈɣaːrdə(n)]) is a brewery in Hoegaarden, Belgium, and the producer of a well-known wheat beer.

Beck's[edit]

Beck's Brewery, also known as Brauerei Beck & Co., is a brewery in the northern German city of Bremen. In 2001 Interbrew agreed to buy Brauerei Beck for 1.8 billion euro; at that time it was the fourth largest brewer in Germany. Since 2008 it has been part of Anheuser-Busch InBev. US manufacture of Beck's Brew has been based in St. Louis, Missouri since early 2012 but some customers have rebelled against the US market version.

Stela Artois[edit]

Stella Artois /ˈstɛlə ɑːrˈtwɑː/ is a Belgian pilsner lager of between 4.8 and 5.2% ABV which was first brewed by Brouwerij Artois (the Artois Brewery) in Leuven, Belgium, in 1926. Since 2008, a 4% ABV version is sold in Britain, Ireland, Canada and New Zealand. Through a series of mergers, Stella Artois is now ordinarily produced by Anheuser-Busch InBev, the world's largest brewer.

Leffe[edit]

Leffe /ˈlɛf/ is a premium beer brand owned by InBev Belgium, the European operating arm of the global Anheuser–Busch InBev brewery giant. There are several beers in the range, and they are marketed as Abbey beers. They are brewed in large quantities and are widely distributed.

Löwenbräu[edit]

Löwenbräu (/ˈlɜːrvənbrɔɪ/; German pronunciation: [ˈløːvn̩bʁɔʏ]) is a brewery in Munich owned by Anheuser-Busch InBev. Its name means "lion's brew" in German. Most Löwenbräu beers are marketed as being brewed according to the Reinheitsgebot, the Bavarian beer purity regulation of 1516.

Corona[edit]

Corona Extra is a pale lager produced by Cervecería Modelo in Mexico for domestic distribution and export to all other countries besides the United States, and by Constellation Brands in Mexico for export to the United States. The split ownership is a result of an anti-trust settlement permitting the merger of Grupo Modelo with AB InBev.

The Corona brand is one of the top-selling beers worldwide. Outside Mexico, Corona is commonly served with a wedge of lime or lemon in the neck of the bottle to add tartness and flavor.

In the United States, Corona Extra is the top selling imported beer.

See also[edit]

External links[edit]

References[edit]