Natural Swedish Cosmetics
|Traded as||OMX: ORI SDB|
|Industry||Cosmetics, food supplements|
|Founders||Jonas af Jochnick, Robert af Jochnick|
|Magnus Brännström (CEO)
Alexander af Jochnick (Chairman)
|Products||Cosmetics, skincare, perfume, gifts|
Oriflame Holding AG (Switzerland) (until mid-2015 "Oriflame Cosmetics S.A.", Luxembourg) is a company, founded in 1967 in Sweden by the brothers Jonas af Jochnick and Robert af Jochnick, and publicly traded at NASDAQ OMX since 2004. The company sells personal care, accessories and nutritional products online and direct.
Operations and History
Oriflame Cosmetics is an international cosmetics company, which uses multi-level marketing to sell directly to customers. The company operates in over 62 countries worldwide. The company has over 3.2 million customers worldwide and annual sales of €1.211 billion in 2015. 
- Bhujabal, Bijay (2002). The Mega Business Quiz Book. Vision Books. p. 66.